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How Adding SMS To Cross-Channel Communication Can Optimize Retailer-Customer Relationships

White Paper Published By: Bronto
Bronto
Published:  Sep 26, 2011
Type:  White Paper
Length:  6 pages

In order to connect and engage with increasingly mobile shoppers, many leading retailers are implementing a Short Message Service (SMS) strategy. With an opt-in text message campaign, retailers are finding a new channel to provide shoppers with news, sale alerts and recommended items based on past purchases.

Download the white paper, "Activate And Engage: How Adding SMS To Cross-Channel Communication Can Optimize Retailer-Customer Relationships" to learn more about how text message campaigns can successfully activate consumers relationships and engage shoppers to drive purchases.

The white paper includes actionable takeaways for retailers, including:

  • Three Strategies To Use SMS for Customer Activation
  • Case Study Examples & Early Results from SMS Campaigns



Tags : 
whitepaper, mobile, bronto, white paper, text, sms, cross channel, in-store opt-in, bronto software, bronto marketing platform


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