> Percussion > Launch your WCM before your Redesign

Launch your WCM before your Redesign

White Paper Published By: Percussion
Published:  Jun 11, 2013
Type:  White Paper
Length:  9 pages

Your web content management (WCM) system can have a huge impact on your busniess, for better or worse. It can make the difference between stale, rigid and largely ineffective site, and one that delivers the value your company needs.

Most people think that WCM is inherently complicated, fixing it must be an ordeal, and any changes to the WCM system are best tied to site redesign projects. Not only isn't this true, but buying into this notion is risky: you're likely to waste a lot of time and lose out on valuable leads, conversions, revenue and branding opportunities. By deploying the right content management system now—before your redesign—you can get a much-needed jump on meeting your most critical online business objectives.

You can make your site work better for your business TODAY. Read on to learn why you should rethink your redesign strategy and get started with web content management first. 

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