b2b organizations

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Published By: Uberflip     Published Date: Jun 11, 2019
B2B marketing teams rely on content to fuel their campaigns and generate pipeline for their organizations. As such, every year marketing teams spend hundreds of thousands of dollars creating exponentially more content in an effort to reach and influence their buyers. But even with this proliferation of content, marketers everywhere still struggle to leverage their content to win and retain customers.
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Uberflip
Published By: Oracle Commerce Cloud     Published Date: Sep 06, 2017
"Agility, customer experience and headless commerce are key features in the next wave of digital commerce platforms, as application leaders guiding B2C, B2B and B2B2C organizations try to keep pace with the digital economy. Read this report to learn: - Key findings and recommendations for digital commerce and application technology leaders - Critical capalities for a modern digital commerce platform - Evaluation and rating of 21 digital commerce vendors"
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Oracle Commerce Cloud
Published By: Brainshark     Published Date: Aug 02, 2017
As buyers have become increasingly more savvy and better-educated, B2B sales organizations have changed their strategies. But that can’t happen in a vacuum – sales training must change as well. This brief provides specific ways to improve both the training content delivered to sales reps and the all-important methods for delivering that content. With this actionable information, managers and trainers can begin enacting real change that gets reps more conversation-ready than ever before. Get your copy of this latest brief today. And ready your sales force for better opportunities and more wins.
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sales mastery, b2b, b2b sales, salespeople, better selling, sales training
    
Brainshark
Published By: Groove     Published Date: May 16, 2018
In the world of B2B sales, it’s difficult to stand out from your competitors. Take a more strategic, targeted approach with account-based selling. It’s about being hyperfocused on the organizations that your company can help the most. It’s like fishing with a spear rather than a net.
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Groove
Published By: IBM     Published Date: Aug 16, 2016
B2B sales processes are being transformed by buyers who are demanding a more personalized buying experience similar to what they have experienced in their personal shopping. This paper lays out why this transformation should be on the minds of many if not most B2B organizations. This document helps guide relevant stakeholders within Exceed your B2B clients' expectations - emulate the B2C model B2B organizations to develop and execute plans to increase their e-commerce proficiency with the goal of increasing sales, profits, customer retention and customer satisfaction.
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ibm, commerce, business to business, b2b, sales, enterprise, sales model, enterprise sales model, sales process, convergence, crm & customer care
    
IBM
Published By: IBM     Published Date: Apr 26, 2017
"Business buyers are shopping online as private consumers and they expect the same experience when purchasing business products and services online. While B2B organizations can learn from B2C online retailers in terms of user experience, B2B selling is much more complex. Read this white paper to learn how to: Use B2C best practices to meet buyer expectations for enhanced online experiences Deliver multiple combinations of products and services for faster, streamlined quoting and ordering Support complex buying cycles and selling executions across channels and markets—and around the world"
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b2b commerce, efficiency, online retail, buying cycles, b2b selling
    
IBM
Published By: IBM     Published Date: Apr 26, 2017
B2B sales processes are being transformed by buyers who are demanding a more personalized buying experience similar to what they have experienced in their personal shopping. This paper lays out why this transformation should be on the minds of many if not most B2B organizations. This document helps guide relevant stakeholders within Exceed your B2B clients' expectations - emulate the B2C model B2B organizations to develop and execute plans to increase their e-commerce proficiency with the goal of increasing sales, profits, customer retention and customer satisfaction.
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sales, b2b sales, buying experience, client experience, sales growth
    
IBM
Published By: Seismic     Published Date: May 14, 2019
Sales productivity is the #1 challenge for almost 2/3 of B2B organizations.* Although organizations are placing a bigger focus on growing their sales teams and increasing win rates, most aren't able to scale their processes, best practices, and sales tools effectively. Even a small productivity boost means more time spent selling, more prospects and as a result, more revenue. In this guide you'll discover why your organization should prioritize improving sales productivity and 9 steps you can take now to improve sales productivity and grow your sales pipeline. *The Bridge Group
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Seismic
Published By: Brainshark     Published Date: Aug 23, 2016
B2B organizations often struggle to prepare new first line sales managers for their role, especially when promoting from the ranks of field sales reps.
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brainshark, sales, sales coaching, field sales coach, b2b, b2b organizations, field sales reps
    
Brainshark
Published By: Uberflip     Published Date: Jun 30, 2017
This eBook will provide you with an advanced understanding of content creation in the B2B space, as well as examine the key processes and tools that B2B organizations can use to overcome content creation challenges, including ideation, content marketplaces, curation, and workflows.
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content creation, ebook, ideation, content demands, curation
    
Uberflip
Published By: Oracle Service Cloud     Published Date: Mar 23, 2016
In 2015, mobile devices are becoming ubiquitous with daily life. This connection has made its way from the consumer world to the B2B world. But this is not only the case for that outside sales person or the execuitve who is on the plane next to you speaking with investors. Three-fourths of organizations in Aberdeen reseach have a mobile initiative in place specific to field service, with nearly two-thirs having that program in place for more than two years. But what does a mobile initiative mean? Is it enough to roll out the latest mobile devices for the field team? Is there a difference between a device with some bells and whistles, or toll that empowers the field with access to the insights needed to solve customer issues in real time?
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aberdeen, oracle, service cloud, mobile
    
Oracle Service Cloud
Published By: Magento     Published Date: Mar 28, 2018
It’s official. Magento Commerce is one of the “leaders” of B2B eCommerce. Don’t believe us? Check out this new report, “The Forrester Wave™: B2B Commerce Suites for Midsize Organizations, Q3 2017.” Forrester, one of the most influential research and advisory firms in the world, has just revealed their multiple-criteria evaluation of B2B commerce suite providers. Now you can see how Magento Commerce stacks up, with your FREE copy of the report.
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b2b, commerce, organizations, vendors, providers
    
Magento
Published By: Mintigo     Published Date: Sep 05, 2018
One of the most common use cases for AI in B2B is to make predictions about which accounts are most likely to buy and which leads are most likely to convert. However, use cases for AI are being extended beyond predictive account and lead scoring to include decision-making and process automation as well. Download this SiriusDecisions technology perspective on Predictive Analytics and Artificial Intelligence Technology to learn more. This paper will cover: • The benefits, evolution and capabilities of AI technology solutions for B2B organizations • The core and extended capability groups of AI • The business priorities supported by AI Fill out the form to get your free copy!
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Mintigo
Published By: IBM     Published Date: Apr 22, 2014
This ebook presents an overview of the B2B integraiton landscape: its challenges, its opportunities, and the approaches that leading organizations follow in developing a robust and scalable EDI solution. It also summarizes the IBM B2B Cloud Services offering, with real-world examples of how companies are leveraging the IBM Cloud to excel amid escalation global complexity, demand volatility and new customer requirements.
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ibm, b2b, b2b cloud integration, cloud, optimization, value chain, edi solution, ibm cloud
    
IBM
Published By: Gleanster Research     Published Date: Oct 20, 2013
This research study from Gleanster "From Batch-and-Blast to Lead Nurturing: How Top Performers overcame legacy practices to embrace the new dynamics of B2B marketing." outlines how Top Performing organizations made the move to lead nurturing.
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Gleanster Research
Published By: Gleanster Research     Published Date: Oct 20, 2013
This research study from Gleanster "From Batch-and-Blast to Lead Nurturing: How Top Performers overcame legacy practices to embrace the new dynamics of B2B marketing." outlines how Top Performing organizations made the switch to marketing automation.
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Gleanster Research
Published By: IBM     Published Date: Oct 06, 2014
While traditional B2B sales channels are still the most influential, the explosive growth of B2B ecommerce is forcing B2B organizations to dedicate resources and budget to the on-line sales channel. While B2B organizations can learn from B2C in terms of user experience, B2B selling is much more complex and requires a centralized commerce platform that fully supports sophisticated workflows, pricing, product configurations, approvals and more. In this paper, we explore the impact of the on-line channel and examine five key components required to achieve B2B commerce effectiveness.
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b2b sales channels, b2b ecommerce, user experience, centralized commerce platfrom, emerging marketing
    
IBM
Published By: IBM     Published Date: Mar 03, 2016
This paper lays out why this transformation should be on the minds of many if not most B2B organizations.
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ibm, enterprise, sales model, b2b, marketing research
    
IBM
Published By: IBM     Published Date: Jul 29, 2016
B2B sales processes are being transformed by buyers who are demanding a more personalized buying experience similar to what they have experienced in their personal shopping. This paper lays out why this transformation should be on the minds of many if not most B2B organizations. This document helps guide relevant stakeholders within Exceed your B2B clients' expectations - emulate the B2C model B2B organizations to develop and execute plans to increase their e-commerce proficiency with the goal of increasing sales, profits, customer retention and customer satisfaction.
Tags : 
ibm, commerce, b2b, enterprise sales model, b2b sales, sales process, b2b organizations, e-commerce
    
IBM
Published By: IBM     Published Date: Oct 11, 2016
B2B sales processes are being transformed by buyers who are demanding a more personalized buying experience similar to what they have experienced in their personal shopping. This paper lays out why this transformation should be on the minds of many if not most B2B organizations. This document helps guide relevant stakeholders within Exceed your B2B clients' expectations - emulate the B2C model B2B organizations to develop and execute plans to increase their e-commerce proficiency with the goal of increasing sales, profits, customer retention and customer satisfaction.
Tags : 
ibm, commerce, business to business, b2b, sales, enterprise, sales model, enterprise sales model, sales process, convergence
    
IBM
Published By: IBM     Published Date: Nov 22, 2014
This ebook presents an overview of the B2B integraiton landscape: its challenges, its opportunities, and the approaches that leading organizations follow in developing a robust and scalable EDI solution. It also summarizes the IBM B2B Cloud Services offering, with real-world examples of how companies are leveraging the IBM Cloud to Excel amid escalation global complexity, demand volatility and new customer requirements.
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b2b, cloud integration, value chain optimization, cloud services
    
IBM
Published By: IBM     Published Date: Oct 06, 2014
This ebook presents an overview of the B2B integraiton landscape: its challenges, its opportunities, and the approaches that leading organizations follow in developing a robust and scalable EDI solution. It also summarizes the IBM B2B Cloud Services offering, with real-world examples of how companies are leveraging the IBM Cloud to Excel amid escalation global complexity, demand volatility and new customer requirements.
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cloud integration, b2b, value chain, cloud services
    
IBM
Published By: IBM     Published Date: Jul 22, 2016
This smartpaper presents an overview of the B2B integration landscape—its challenges, opportunities and the approaches that leading organizations follow in developing a robust and scalable EDI solution. It also summarizes the IBM B2B Cloud Services offering, with real-world examples of how companies are leveraging the IBM cloud to excel amid escalating global complexity, demand volatility and new customer requirements.
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ibm, b2b, b2b cloud integration, b2b integration, cloud, integration, smart paper
    
IBM
Published By: Kapost     Published Date: Feb 20, 2014
Just about everyone claims to be doing content marketing, but far fewer organizations have a thought-out plan. According to Content Marketing Institute, only 44% of B2B marketers and 39% of B2C marketers have a documented content strategy. But as organizations scale content operations, workflows, distribution, and promotion, many are seeking tools to centralize, manage, and improve the process. That’s where content marketing software comes in. This software can help organize, automate, and visualize your efforts to create original content, as well as curate the content of others.
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internet marketing, traditional marketing
    
Kapost
Published By: IBM     Published Date: Mar 18, 2015
More and more companies are moving to the cloud for B2B services, and for good reason. There’s a huge potential for increased visibility and analytics-driven insights to be gained from B2B transactions that can give businesses unprecedented levels of information. But many organizations continue to struggle when it comes to going beyond basic transactional data and historical performance metrics. What does it take to not only report on past activity, but to get real-time alerts, predict future events, manage exceptions, and proactively leverage this wealth of data in order to put it to work? Read this IBM white paper to find out how B2B Services Reporting and Analytics provide new insights into your trading partner relationships and to drive better, more profitable business decisions.
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b2b services, ibm, b2b analytics, b2b reporting, transactional data, trading partner relationships
    
IBM
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