digital

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Published By: Moxie     Published Date: Nov 01, 2017
Boscov’s is a family-owned retailer established over 100 years ago and has grown to a billion-dollar company. Boscov's eCommerce team partnered with Moxie to remove barriers in the online customer journey with a blend of innovative digital guidance and assisted channels that have increased sales and productivity.
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ecommerce, customer journey, digital guidance, assisted channels, digital commerce
    
Moxie
Published By: Moxie     Published Date: Nov 01, 2017
Get an insider’s view on the newest contextual guidance tool that is expanding customer relationships through a virtual online concierge.
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customer relationships, virtual online concierge, digital guidance, customer experience, customer engagement
    
Moxie
Published By: Moxie     Published Date: Nov 01, 2017
Consumers are interacting on more devices and channels than ever. They expect to find what they need, fast and friction-less, no matter what — or they’ll find someplace else where they can. With customer self-service on the rise, the need to provide exceptional digital customer engagement has become a competitive differentiator. It’s not enough to chase the latest digital channels. It’s about improving the engagement to get customers what they need — before they have to ask for it.
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customer engagement, digital channels, digital experience, communication channels, mobile experience
    
Moxie
Published By: Urban Airship     Published Date: Oct 18, 2017
Learn the Pros & Cons of Leaders in the Engagement Space to ID the Best Solution for Enterprise Marketers The first-of-its-kind Forrester Wave™ on Mobile Engagement Automation helps digital business and marketing professionals make the right choice to power that next level of hyperpersonalized customer engagement — whether on mobile, or not. Get your complimentary report to learn: ? Which vendors Forrester analyzed based on a 30-criteria evaluation ? How these vendors differ on current offering, strategic vision and market presence ? Why more companies are investing in mobile engagement automation ? The considerations needed to make the right choice for enterprise marketers
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Urban Airship
Published By: Oracle OMC     Published Date: Nov 30, 2017
Oracle Marketing Cloud is an all-in-one solution that helps retail marketers develop direct relationships with customers through seamlessly orchestrated cross-channel digital experiences—online and offline—that facilitate and strengthen customer interactions across a constantly growing list of digital touchpoints. The result is consistent, relevant, and contextual cross channel experiences efficiently orchestrated to customers wherever they are.
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Oracle OMC
Published By: Oracle OMC     Published Date: Nov 30, 2017
Executing a data-driven digital advertising campaign, with a clear understanding of your target, provides you with marketing that is accountable based on revenue. And this data-driven approach is better for your prospects and customers due to relevance. Relationships thrive when you’re communicating in context on a oneto- one basis. Marketing has the opportunity to reinvent itself as a core part of a company’s revenue engine.
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Oracle OMC
Published By: Oracle OMC     Published Date: Nov 30, 2017
Successful email marketing, demand generation, and lead management processes hinge on a modern strategy closely aligned to buyer needs and expectations across all phases of the buying process. Using a wide spectrum of digital channels, today’s buyers employ an extensive network of tools and resources to make the most informed purchase decisions. The Modern Marketing era is driven by the self-educated buyer who marketers must engage to achieve a relevant, targeted, and value-based customer experience. Marketers are increasingly enhancing their understanding of how data can fuel the delivery of meaningful interactions. This access to vast sources of information that marketers are applying to execute and achieve more refined marketing simply can’t be gleaned manually.
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Oracle OMC
Published By: Oracle OMC     Published Date: Nov 30, 2017
The headwinds facing traditional and online retailers in 2017 are numerous and well documented. Chief among the challenges: a sustained assault on established business models driven by changing consumer behavior and the competitive might of e-commerce giant Amazon. Large big-box players, such as Walmart and Target, are responding to the threat - and embracing the opportunity of e-commerce - by boosting online spending by hundreds of millions or even billions of dollars annually. Yet even the largest and most well-resourced players can’t simply spend their way to success. Competing with Amazon and adjusting to the changing demands of consumers means taking a hard look at the engines driving e-commerce and digital marketing operations, scouring for missed opportunities, and investing in the technologies that will fuel the innovations of tomorrow.
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Oracle OMC
Published By: Oracle OMC     Published Date: Nov 30, 2017
Today’s consumers are demanding: they have become more unforgiving of a poor customer experience and expect interactions on their desktop and mobile devices to be responsive, intuitive, and easy to use. Marketers understand that delivering the most relevant experience is the key to gaining continued satisfaction and loyalty from their digital consumers. Oftentimes, however, when it comes to marketing to consumers there are two dynamics. On one hand you have what consumers say they want out of a customer experience. On the other hand, there is what they actually receive. What they want are experiences that are personalized, contextually relevant, and consistent— regardless of online or offline channel or lifecycle stage. What they too often get, however, are experiences that are disconnected, not contextually relevant, and inconsistent across channels and lifecycle stages.
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Oracle OMC
Published By: Oracle OMC     Published Date: Nov 30, 2017
The headwinds facing traditional and online retailers in 2017 are numerous and well documented. Chief among the challenges: a sustained assault on established business models driven by changing consumer behavior and the competitive might of e-commerce giant Amazon. Large big-box players, such as Walmart and Target, are responding to the threat - and embracing the opportunity of e-commerce - by boosting online spending by hundreds of millions or even billions of dollars annually. Yet even the largest and most well-resourced players can’t simply spend their way to success. Competing with Amazon and adjusting to the changing demands of consumers means taking a hard look at the engines driving e-commerce and digital marketing operations, scouring for missed opportunities, and investing in the technologies that will fuel the innovations of tomorrow.
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Oracle OMC
Published By: Mimecast ABM Q4     Published Date: Nov 22, 2017
Mimecast Cloud Archive has long set the industry standard for enterprise information archiving, helping to keep corporate knowledge available, protecting and preserving it while simplifying management and administration. By aggregating data across multiple platforms, organizations gain long-term business insights and create a secure, digital corporate memory while at the same time reducing costs and risks for legal and compliance teams. IT teams can reduce administrative overhead with streamlined management and simplified data recovery. Anytime, anywhere access to archive data improves employee productivity and efficient workflow efficiency. Customers can rest assured that their data is always-available, always-replicated and always-safe.
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datenarchivierung, verantwortlich, eigentlich, organisation, it-mitarbeitern, wissensarbeiter, fuhrungsebene
    
Mimecast ABM Q4
Published By: Epicor     Published Date: Nov 07, 2017
Enterprise resource planning (ERP) software is the backbone of modern manufacturing information systems, enabling the digital transformation that’s changing operations and customer expectations. As the movement toward a digital workplace evolves, your ERP system must keep pace. Epicor commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study to examine the potential return on investment (ROI) of deploying Epicor ERP. Several manufacturers using Epicor ERP found: • Faster access to data and improved real-time visibility enabled better decision-making • Improved multi-company operational efficiency • Increased competitiveness with faster turnaround of customer quotes and improved pricing accuracy • Increased versatility with the Epicor ERP cloud offering • Access to deep expertise in manufacturing best practices Read the study to find out how else Epicor ERP has helped manufacturers.
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Epicor
Published By: Epicor     Published Date: Nov 07, 2017
As the world around us becomes increasingly digital, manufacturers must follow suit. Digital transformation presents significant opportunities to achieve growth by addressing key operational issues and aligning products and services to the demands of today’s market. Growth looks different for every company, and with the vast array of digital technologies available, it can be hard to know where to start. Which technologies offer the greatest opportunity for your company to grow? How can you successfully embrace the digital revolution? Epicor has a history of helping manufacturers achieve growth by utilizing cutting-edge technology. By downloading these digital transformation assets, you will: • Understand what growth might look like for your business • Assess the capabilities needed to support your digital transformation journey • Explore best practices to implement your digital transformation strategy • Learn how to capitalize on growth opportunities with speed and conviction
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erp software, enterprise resource planning software, manufacturing, epicor erp
    
Epicor
Published By: Epicor     Published Date: Nov 14, 2017
Whether your company wants to grow by optimizing your current business model or transforming to introduce new revenue sources, you’re likely exploring a variety of digital tools designed to enhance and expand the organization. Leaders rely on CIOs and IT directors to recommend digital strategies and outline the benefits and challenges they can expect from new digital tools. For many businesses, the first step toward growth is deciding how ambitious their digital strategy should be in order to compete and succeed in today’s manufacturing market. Technology leaders can help drive the company’s digital ambition by: • Considering whether the business can support full digital transformation or more moderate optimization • Observing digital trends across the industry and adjacent industries • Evaluating your competitive position as it relates to your digital strategies Learn more about how your company can determine its digital business ambition by downloading this research report from Gart
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Epicor
Published By: Juniper Networks     Published Date: Aug 03, 2017
Massive business innovation is under way worldwide: continuous transformation. IDC research shows how the network plays a key role for organizations around the globe.
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network improvement, automation, network agility, reshaping networking
    
Juniper Networks
Published By: Juniper Networks     Published Date: Aug 03, 2017
The ongoing digital transformation makes an agile plan for network strategies urgent. IDG explains how to navigate it.
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cloud integration, network improvements, network reliability, technology infrastructure
    
Juniper Networks
Published By: Juniper Networks     Published Date: Aug 08, 2017
Facing the future requires enterprises to embark on a digital transformation, employing new technologies such as AI, big data, IoT, and the cloud. Enterprises need a long-term, trusted partner who will support them on their journey and understand their vision. Switch to Juniper Networks and align your enterprise with an innovation leader that places scalable solutions, high availability, productivity, security, and R&D at the forefront, all while keeping simplicity and savings in mind.
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Juniper Networks
Published By: Juniper Networks     Published Date: Aug 08, 2017
Digital Transformation and other changes drive vast and innumerable new data flows through the business, and increase pressure on IT to continually, quickly, and efficiently address a broad array of new demands. IT needs a network that empowers the business but is too often hampered by it instead. Network management as most practice it now is too complex and inefficient. The solution is automation.
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Juniper Networks
Published By: Juniper Networks     Published Date: Aug 08, 2017
The constant growth of cloud, IoT, virtualization, mobility, and digital transformation has brought tectonic changes to the world of networking. Long viewed as a bastion of single-purpose, inflexible, and closed solutions, networks have started to transform in line with the demands for flexibility, scalability, ease of management, interoperability, and application support. Networking departments need to achieve all of the tasks above while keeping costs under control. Additionally, security requirements for the new network are not letting up — quite the opposite, as the virtualized network (and general IT) environment requires rethinking, virtualization, and evolution of security architectures.
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Juniper Networks
Published By: Juniper Networks     Published Date: Aug 08, 2017
As enterprises embark on the digital transformation to take advantage of artificial intelligence, big data, machine learning, IoT, and cloud, they need a network infrastructure that gives them a solid foundation. Juniper Networks® Unite CloudEnabled Enterprise allows networking across your entire enterprise—campus, branch, and data center—ultimately helping you reduce risk, increase agility, lower costs, and enhance the customer experience. Here are the Top 6 reasons why enterprises embarking on the journey of digital transformation should switch to the Juniper Unite Cloud-Enabled Enterprise solution.
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Juniper Networks
Published By: Juniper Networks     Published Date: Aug 08, 2017
Business evolution and technology advancements during the last decade have driven a sea change in the way data centers are funded, organized, and managed. Enterprises are now focusing on a profound digital transformation which is a continuous adjustment of technology management resources to deliver business results, guided by rapid review of desired outcomes related to end clients, resources, and budget constraints. These IT transitions are very much part of the competitive landscape, and executed correctly, they become competitive differentiators and enable bottom line growth. These outcomes are driving data centers to virtualization, service-oriented architectures, increased cybersecurity, “big data,” and “cloud,” to name a few of the key factors. This is completely rethinking and retooling the way enterprises handle the applications, data, security, and access that constitute their critical IT resources. In essence, cloud is the new IT.
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Juniper Networks
Published By: Juniper Networks     Published Date: Aug 08, 2017
Cloud is the new computer, and hybrid cloud is the new IT platform. According to a number of recent surveys, including RightScale’s State of the Cloud Report, enterprises see hybrid cloud as their ideal IT platform across business use cases like digital transformation, IoT, and big data-led research and business insight. These surveys show that the number of enterprises making the transition to hybrid cloud is on the rise, up from 75% in 2015 to 82% in 2016
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Juniper Networks
Published By: Sprinklr     Published Date: Sep 28, 2017
Jerry Nichols breaks down the five crucial steps marketing teams must take to digital transformation. As the Global Head of Marketing Performance Management at SAP, Jerry speaks from his experience in creating accountability within SAP’S marketing team and how that has benefited the business.
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marketing strategy, marketing performance, roi, digital marketing, digital advertising, paid media, earned media, owned media, social media, social advertising
    
Sprinklr
Published By: Sprinklr     Published Date: Sep 28, 2017
75% of today’s S&P 500 companies will be replaced by 2027. It’s a tenuous time to be a marketing leader - many of the strategies that have worked in the past are no longer relevant. Learn how companies like Microsoft, LVMH, and IBM are approaching digital transformation.
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customer experience, marketing strategy, marketing performance, roi, digital marketing, digital advertising, paid media, earned media, owned media, social media, social advertising
    
Sprinklr
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