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Published By: eDataSource     Published Date: May 05, 2015
Looking to improve your email performance? Over 100 emailers achieved a 40 open rate for Mothers Day alone - Learn more...
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edatasource, email tools, email performance, email subject line, real-time data, email competitive intelligence, email marketing, emerging marketing, e-commerce
    
eDataSource
Published By: eDataSource     Published Date: Jun 15, 2015
eDataSource compares certain quarterly email engagement metrics across five somewhat similar retailers, based on our visibility into the email activity of 50,000 brands, and how their customers are engaging with those emails.
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email marketing, internet marketing, crm & customer care
    
eDataSource
Published By: eDataSource     Published Date: Jun 15, 2015
Among the many useful elements of eDataSource’s visibility into the email activity of 50,000 brands is what we can see of how each subscriber in an email marketer’s audience is being mailed by specific other brands. This view provides a picture of which other brands are competing against yours for attention in your audience’s inboxes.
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email marketing, internet marketing, crm & customer care
    
eDataSource
Published By: eDataSource     Published Date: Jun 15, 2015
eDataSource compares certain quarterly email activity and engagement metrics across four similar retailers, based on our visibility into the email activity of 53,000 brands, and how their customers are engaging with those emails.
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email marketing, internet marketing, crm & customer care
    
eDataSource
Published By: eDataSource     Published Date: Jun 15, 2015
Deliverability is the crucible of email marketing. Nothing good can happen when your email doesn’t even get to your customer’s inbox. eDataSource tracks and reports on deliverability with its Inbox metric, which nets out spam events against mailing quantity. eDataSource sees the full range of Inbox Placement performance, based on our visibility into the email activity of 53,000 brands and their customers engagement with those emails. Email marketers who’ve achieved Inbox Placement rates of at least 95% are thought to be doing pretty well. Still, we often see Inbox Placement rates in the 80s for overall brands, and in the 20s, or even less, for certain individual campaigns.
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email marketing, emerging marketing, internet marketing
    
eDataSource
Published By: Mimecast     Published Date: Jun 24, 2015
The article is a helpful reminder that your employees often make life easier for attackers by being the weakest link in your network defenses. Social media is a rich hunting ground for hackers. Names, locations, photos, interests, connections, partnerships, vacation details, email addresses and phone numbers – this is often the information that hackers use to target specific employees through well-crafted, highly personalized emails.
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mimecast, social media, spear-phishing, data breach, personalized emails, network defenses
    
Mimecast
Published By: Mimecast     Published Date: Jun 25, 2015
In this whitepaper, Countdown to Compromise: The Timeline of a Spear-Phishing Attack on Your Organization, see exactly what happens before, during and after an attack, all the mistakes that made you vulnerable, and how you can get ready for it.
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mimecast, social media, spear-phishing, data breach, personalized emails, network defenses
    
Mimecast
Published By: IBM     Published Date: Apr 01, 2015
Is email still the “killer app” it used to be? Social technologies and mobile capabilities are changing the way people communicate in the workplace. Many organizations are employing BYOD strategies and embracing social business tools like file sharing, chat, wikis and communities. In the past, email was used for storing and sharing documents and having conversations with groups. Tasks which are much better suited for today's social cloud collaboration tools. Email usage may be evolving, but email is not dead. In fact, everyone in the organization from executives to factory workers needs email to stay connected. And many organizations are moving their messaging to cloud to take advantage of the flexibility and cost savings a cloud environment provides. In this webcast, you will learn: • How the nature of email has changed and why everyone in your organization needs it. • Why the cloud makes sense for messaging for everyone from executives, to sales, to boundary workers, either as hybrid solution or for the entire workforce. • How email complements social business technologies and how you can start using your email more efficiently in the workplace. • How moving messaging to the cloud can help reduce IT cost and complexity.
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email, social technologies, byod, file sharing, chat, cloud, ibm
    
IBM
Published By: MobileIron     Published Date: Mar 21, 2017
Modern enterprises are rapidly shifting core business processes away from legacy technologies and standardizing on mobile devices and cloud services. As a result, these organizations are quickly outgrowing basic mobile device management (MDM) capabilities and apps like email and calendar. Building a secure mobile and cloud architecture now requires a comprehensive approach to enterprise mobility management (EMM). It requires a unified platform with defense-grade security, massive scalability, a broad ecosystem of technology partners, enhanced Office 365 security, and integrated desktop and mobile management. And it has to provide all of this without locking customers into a proprietary technology stack.
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MobileIron
Published By: MobileIron     Published Date: Mar 21, 2017
In 2017, BlackBerry customers will face a major IT challenge — rebuilding their entire mobile security infrastructure when BlackBerry officially end-of-lifes its Good for Enterprise email app. Migrating to BlackBerry’s offering involves more than just rolling out a new app; it will require IT to spend significant time and resources to redefine policies, retrain IT and help desk staff, and re-enroll hundreds or even thousands of users in the new software.
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MobileIron
Published By: Mimecast     Published Date: Nov 06, 2017
Trying to manage disparate email solutions? Not just for e-discovery, archiving and recovery, but security and continuity as well? Your perfect-world archive is achievable. Reduce administrative complexity with a 100% cloud solution for not only your email archiving but continuity and security, too. Watch the virtual event on cloud archiving on-demand now, featuring: • Amanda Crew, from the hit show Silicon Valley, with a brief history of cringeworthy archive failures. • First-hand industry insight from Mimecast CEO Peter Bauer and CTO Neil Murray. • A deep dive demonstration of the leading cloud archive solution including, data protection, recovery, e-discovery and compliance features.
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mimecast, virtual event, email archiving, email solutions, cloud archiving
    
Mimecast
Published By: Mimecast     Published Date: May 09, 2018
Der Mimecast ESRA Report (E-Mail Security Risk Assesment) beleuchtet die Leistungsfähigkeit verschiedener E-Mail Security Lösungen. Der ESRA Report wird quartalsweise durchgeführt und auch der aktuelle Report stellt Lücken bei vielen Systemen im Schutz von Unternehmen gegen bösartige Dateitypen, Ransomware, Phishing und weiteren Angriffsversuchen über E-Mail fest. Fast ein Viertel der "unsicheren" E-Mails werden an die Posteingänge der Benutzer übermittelt. Erfahren Sie in dem Report, wie Sie Ihre Cyber Resilience für E-Mails erhöhen und mit einem mehrschichtigen Ansatz deutlich die Sicherheit für Ihr Unternehmen steigern.
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Mimecast
Published By: IBM     Published Date: Jul 08, 2015
For years, organizations have recognized that a better understanding of customers can translate to more sales, increased customer satisfaction and reduced customer churn. Initiatives focused on a 360-degree view of the customer have gone a long way toward providing those benefits by synthesizing customer profiles, sales history and other structured data from multiple sources across the enterprise. But today, customer-centric organizations are discovering that there is more opportunity for growth when they enhance that 360-degree view with information from more sources, both within and beyond the enterprise (see Figure 1). Information in email messages, unstructured documents and social media sentiments—previously beyond reach—is now extending the 360-degree view.
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ibm, e360, customer satisfaction, customer retention, sales history, big data
    
IBM
Published By: Uberflip     Published Date: Jan 09, 2017
A content marketer's job isn't done after hitting publish. Learn how the best B2B marketers effectively distribute their content.
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content marketing, content distribution, b2b content distribution, demand generation, b2b demand generation, inbound marketing, email marketing, b2b email marketing, b2b social media, content syndication, b2b seo, search engine optimization
    
Uberflip
Published By: IBM     Published Date: Jul 20, 2016
Attracting today’s savvy candidate requires much more than a creative job description and a flattering email message. The transparency provided by web sites such as Glassdoor combined with a millennial desire for meaningful work and corporate responsibility have the upped the ante when it comes to employer brand and candidate experience. While many firms have good intentions when it comes to employer brand, these intentions aren’t always translated to action, leaving many candidates feeling frustrated as they move through the process. New hires need confirmation that everything they were told in the interview processes is not only accurate, but even better than expected. When the onboarding process falls short of those expectations, candidates immediately question their decision to accept the offer and retention efforts in jeopardy. Join this webcast to learn how to avoid costly new-hire attrition in your organization.
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ibm, ibm smarter workforce, work trends, employee acquisition, recruiting, recruiters, candidate experience
    
IBM
Published By: IBM     Published Date: Jan 19, 2017
Watch this video to learn how IBM Datacap and Box enable better customer centricity through the capture of data across mobile devices, scanners, email, fax and files. This solution works with Box to store documents in the cloud.
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ibm, analytics, data, ibm box, customer centricity, ibm datacap
    
IBM
Published By: HotSchedules     Published Date: Sep 11, 2018
When it comes to scheduling employees, restaurants have a lot of choices. There’s paper, sticky notes, emails and spreadsheets. But as managing labor gets more complex and employees turn more and more to their phones, these old-school methods just aren’t getting the job done. This puts most restaurant operators in one or two categories: either they’ve already adopted an online scheduling software to manage their workforce, or they know they need to make the switch. This ebook will show you how easy it is to use employee scheduling software and how much time it can save everyone in your organization.
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HotSchedules
Published By: Fitbit     Published Date: Mar 20, 2017
February may have been the official American Heart Month - but it's never too late for you and your employees to take better care of your tickers. Fitbit Group Health has designed a poster and three tip sheets, that you can share within your organization. Your employees will get the heart-healthy advice they need, and you’ll get to shine as the wellness rock star that you are. Things to keep in mind as you download the kit: * The posters and tip sheets can be shared any number of ways, including via print, email, or uploaded to your company intranet. * Consider hanging the poster in well-trafficked areas like your lobby, kitchen, and hallways. * Think about giving one tip sheet a week to keep heart health top of mind. Enjoy the poster and tip sheets and good for you, for helping your employees love their hearts this month.
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Fitbit
Published By: Sitecore     Published Date: Jun 14, 2017
The Gartner Magic Quadrant for WCM assesses leading solutions and delivers valuable insights for those looking to optimize digital marketing platforms for a better customer experience. The 2015 report evaluates 19 vendors for their Ability to Execute as well as their Completeness of Vision. This year, Sitecore® leapt vertically to the top position for its Ability to Execute among the vendors evaluated and has been in the Leaders quadrant for six consecutive years. Learn more by downloading your copy of the 2015 Gartner Magic Quadrant for WCM now.
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profiling, flexible deployment, marketing systems, commerce, email marketing, testing, analytics, omnichannel experience marketing, personalization, cms, wcm
    
Sitecore
Published By: Adobe     Published Date: Sep 21, 2017
"Download our Email Comes of Age guide so you can make every conversation engaging — including awkward ones. You’ll learn how to transition from pushing products to pushing the customer’s needs first — so that you’ll always give them the content they crave. Read our guide to learn how you can: --Know your customers better by integrating more data --Ensure every email reaches the inbox --Delight customers with personalized experiences"
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Adobe
Published By: Adobe     Published Date: Sep 21, 2017
"Email has proven itself as a revenue-driving workhorse of any marketing strategy. And yet, two-thirds of marketers are still less than satisfied with their email marketing efforts. We joined forces with Email on Acid to shed a light on the most effective email campaigns. Read The Art of the Click to learn helpful email insights, like: --The four critical qualities of all great email experiences --Subscriber open and read behaviors throughout the day --Why all clicks aren’t created equal"
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Adobe
Published By: Oracle Marketing Cloud     Published Date: Oct 05, 2017
Successful email marketing, demand generation, and lead management processes hinge on a modern strategy aligned to buyer needs across all phases of the buying process — marketing automation. Using a wide spectrum of digital channels, today’s buyers employ an extensive network of tools and resources to make the most informed purchase decisions. The Modern Marketing era is driven by the self-educated buyer who marketers must engage to achieve a relevant, targeted, and value-based customer experience. Find marketing automation fundamentals here.
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Oracle Marketing Cloud
Published By: Rohde & Schwarz Cybersecurity     Published Date: Nov 28, 2017
Advanced persistent threats (APTs) are stealthier and more spiteful than ever. Sophisticated techniques are used to quietly breach organizations and deploy customized malware, which potentially remains undetected for months. Such attacks are caused by cybercriminals who target individual users with highly evasive tools. Legacy security approaches are bypassed to steal sensitive data from credit card details to intellectual property or government secrets. Traditional cybersecurity solutions, such as email spam filters, anti-virus software or firewalls are ineffective against advanced persistent threats. APTs can bypass such solutions and gain hold within a network to make organizations vulnerable to data breaches.
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it security, vendor, malware, analysis, service, malicious attacks, network, traffic
    
Rohde & Schwarz Cybersecurity
Published By: Magento     Published Date: Feb 13, 2018
Omnichannel isn’t about making a quicker, cheaper sale with fewer human touchpoints: it’s about creating a system which lets you to nurture your customers at every step of their buyer’s journey. This white paper from Magento and Premier Technology Partner dotmailer describes how well connected ecommerce and marketing teams and systems are crucial for a true omnichannel approach. Download the paper to discover: Why automated marketing messages, sent in real time, are the most effective way to communicate throughout the purchase journey Web and email personalization tips for omnichannel merchants Why an email address is your unique identifier Three tried and tested marketing methods to drive customers to your site and stores Note that by downloading this paper, you consent to receive future emails from dotmailer. You may opt-out at any time.
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Magento
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