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Published By: Pega     Published Date: May 24, 2016
In today’s “always on” digital world every point of engagement with a customer—from a service call to a marketing email—is a critical moment for retail banks where the customer relationship is put to the test over and over again. And while in most cases banks are delivering satisfactory customer service to their clients, they are missing key opportunities to provide deeper personalization. With nearly one in four consumers saying they would start looking for a new bank if they received poor customer service, banks need to evolve with their customers and always be looking at innovative ways to communicate and service them more efficiently. Download this research study and get a deeper understanding of the challenges facing today’s banks and the technology solutions they must embrace to keep pace with consumer demands.
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Pega
Published By: VMware AirWatch     Published Date: May 19, 2016
We work at home. We take conference calls in the backseat of a taxi. We even tap out emails from 30,000 feet. Mobility is radically redefining the way we work, because it’s redefining where and when we can work. It’s why Keith Perske, executive managing director of workplace innovation for Collier’s, thinks it’s time to adopt a new description of the workplace: “Today’s workplace is an integrated set of locations, technology, programs and work practices that connect people and enable employees to contribute and be productive. That’s the new workplace definition.” And with the emergence of this modern workplace, users are expecting a mobile experience that’s simple, convenient, and a boon to their productivity. In order to deliver on these expectations, IT organizations are making business mobility a priority in their investment decisions. Which is why we’ve identified five potent mobility trends that warrant attention and also present opportunities to transform the enterprise
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technology, innovation, work practices, best practices, mobility, trends
    
VMware AirWatch
Published By: LivePerson     Published Date: May 17, 2016
At the end of last year, the US alone had 435 million smart mobile devices in use — that’s 35% higher than the total US population. Among smartphone users, 68% use messaging apps regularly. And 84% of smartphone engagement with apps is spent communicating via text, email, and social channels. What does this mean for brands? The current state of CX is broken. Brands focus too much on channel and transaction, ignoring the customer’s preferences, and, ultimately, negatively affecting their bottom line. But wherever there’s a disconnect, there’s also opportunity. In increasing numbers brands are turning to messaging platforms and apps to offer more efficient, convenient customer service.
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liveperson, idc, consumer relations, mobile, smartphones, mobile apps, brand engagement
    
LivePerson
Published By: Insight     Published Date: May 16, 2016
This paper shows how Insight’s cloud expertise, licensing knowledge and customer engagement remove disaster recovery and compliance headaches for leading online knowledge solutions company and enable 24-hour email access for its employees.
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cloud, cloud computing, cloud-based solutions, disaster recovery, insight
    
Insight
Published By: Dell     Published Date: May 13, 2016
Businesses using outdated servers for email, database, and file and print workloads stand to benefit greatly by replacing them. The Dell PowerEdge VRTX with two Dell PwerEdge M630 blase servers, both powered by the Intel Xeon processor E5-2650 v3, can provide the performance, scalability, and high availability your business needs to keep running and meet increased demand.
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Dell
Published By: Dell EMC     Published Date: May 12, 2016
Businesses using multiple outdated servers for email, database, file and print workloads can benefit greatly by consolidating these workloads onto a single new server and running them in virtual machines. Read this paper and learn how the latest servers powered by Intel® Xeon® processors, can help you free up data center space, reduce power consumption and lower TCO.
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Dell EMC
Published By: Dell EMC     Published Date: May 12, 2016
Businesses using outdated servers for email, database, and file and print workloads stand to benefit greatly by replacing them. The Dell PowerEdge VRTX with two Dell PwerEdge M630 blase servers, both powered by the Intel® Xeon® processor E5-2650 v3, can provide the performance, scalability, and high availability your business needs to keep running and meet increased demand.
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Dell EMC
Published By: Kaspersky     Published Date: May 11, 2016
You don't have to be a victim of ransomware. Get the facts you need to protect your company.
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kaspersky, ransomware, encyyption, data access, email security, company security
    
Kaspersky
Published By: Microsoft Office 365     Published Date: May 10, 2016
We’ve pulled together the top five ways Office 365 helps provide the level of security your business needs. From Advanced Threat Protection to secure mobile devices, enterprise-level security from Office 365 is there each step of the way. We’ve made email security our priority, so you don’t have to make it yours. Learn how to secure your email — and your business — today.
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Microsoft Office 365
Published By: Microsoft Office 365     Published Date: May 10, 2016
We’re all busy, and these mistakes are easy to make. By implementing the simple strategies outlined in our free eBook you can ensure you’re creating polished, professional email that can help you convert customers, close sales, and build your brand.
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Microsoft Office 365
Published By: Genesys     Published Date: May 10, 2016
Most companies today can support multi-channel customer interactions such as voice, email and chat, but typically cannot share context across all channels.
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genesys, contact center, customer experience, omnichannel, desktop
    
Genesys
Published By: Cision     Published Date: May 02, 2016
Social. Emails. Blogs. Brands have more ways than ever to reach customers, yet your brand, your competitors, mom-and-pop shops and Fortune 500s fiercely compete for media coverage. What gives?
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cision, media coverage, public relations, brands, emerging marketing, marketing research, traditional marketing
    
Cision
Published By: Act-On     Published Date: Apr 29, 2016
Subject lines can be one of the most important elements of your email program. It’s your first (and maybe your last) impression on your recipients. It’s what determines your email response and engagement. However, many marketers will spend far more time on the content of the email and ignore the importance of the subject line. After all, an awesome email is worthless if it’s never seen. That’s why it’s so important to know how to create amazingly effective subject lines that will get your email opened.
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effectiveness, best practices, business optimization, response, engagement
    
Act-On
Published By: Forcepoint     Published Date: Apr 29, 2016
For free trials, please choose the appropriate trial package below and complete the registration. You will receive an email guide on how to set up and manage your trial. Product support is available for the duration of your trial. Please visit our Support section if you have any questions.
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Forcepoint
Published By: Adobe     Published Date: Apr 22, 2016
Download Putting Email Marketing in Context to learn: - How to overcome common challenges of personalisation and email - Best practices for implementing contextual email on a low budget - How to measure the effect of your contextual marketing campaigns
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email marketing, personalised emails, marketing, customer service, customer interaction, contextual email
    
Adobe
Published By: Mimecast     Published Date: Apr 21, 2016
Download the new E-book, Email Security Uncovered: The Five Faces of IT Preparedness, to learn the latest trends in email security and tips on how you can boost your security confidence.
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email, security, trends, cyber attacks, threats, cyber threats, fraud protection, email security, security threats, phishing, email marketing
    
Mimecast
Published By: Mimecast     Published Date: Apr 20, 2016
Mimecast conducted a whaling attack survey with 500 organizations around the globe and the results were alarming.
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mimecast, data breach, personalized emails, network defenses, cyber threats, fraud protection, email security, security threats, phishing
    
Mimecast
Published By: Microsoft Office 365     Published Date: Apr 14, 2016
Take a guided tour of the new Office 365. It’s a quick and easy way to test drive new enterprise capabilities, including advanced collaboration, analytics, and security features. Step through common enterprise scenarios to see how Office 365 can support your business needs See the latest in-product experience with the most up-to-date versions of the Office applications you use every day as well as the new advanced features Explore the top features and advanced capabilities available for email and calendar management, collaborative meetings, analytics, and security
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Microsoft Office 365
Published By: Sailthru     Published Date: Apr 07, 2016
In the past 20 years, email marketing has changed more than any other form of direct marketing. But the Request for Proposal process that marketers use to select email service providers has not evolved at the same pace. In this guide, you’ll learn how to update your RFP process to increase subscription conversion, advertising revenue, and content recirculation.
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sailthru, online media, digital publishing, rfp, request for proposal, email marketing, direct marketing, internet marketing, marketing research
    
Sailthru
Published By: Microsoft Office 365     Published Date: Apr 05, 2016
Take a guided tour of the new Office 365. It’s a quick and easy way to test drive new enterprise capabilities, including advanced collaboration, analytics, and security features. Step through common enterprise scenarios to see how Office 365 can support your business needs See the latest in-product experience with the most up-to-date versions of the Office applications you use every day as well as the new advanced features Explore the top features and advanced capabilities available for email and calendar management, collaborative meetings, analytics, and security
Tags : 
    
Microsoft Office 365
Published By: Pega     Published Date: Apr 04, 2016
In today’s “always on” digital world every point of engagement with a customer—from a service call to a marketing email—is a critical moment for retail banks where the customer relationship is put to the test over and over again. And while in most cases banks are delivering satisfactory customer service to their clients, they are missing key opportunities to provide deeper personalization. With nearly one in four consumers saying they would start looking for a new bank if they received poor customer service, banks need to evolve with their customers and always be looking at innovative ways to communicate and service them more efficiently. Download this research study and get a deeper understanding of the challenges facing today’s banks and the technology solutions they must embrace to keep pace with consumer demands.
Tags : 
    
Pega
Published By: Movable Ink     Published Date: Apr 01, 2016
Email marketing has entered a new era of innovation, allowing the travel and hospitality industry to reach and engage consumers like never before. But consumer expectations are also high. Today, a successful email campaign takes contextual messaging and offers that speak to each customer on a personal level. In this playbook, you’ll find examples of contextual email marketing campaigns for the travel and hospitality industry that have proven to engage customers, drive ROI and build a loyal fan base. We’ve also packed it with email tips and best practices designed specifically for today’s travel and hospitality marketers.
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email marketing, travel marketing, hospitality marketing, contextual marketing, contextual email, email personalisation, customer experience, internet marketing
    
Movable Ink
Published By: Movable Ink     Published Date: Apr 01, 2016
Do your emails look great on mobile devices? In the UK, 70% of email opens occur on smartphones and tablets. You know you should be building responsive emails, but where do you start? Download ‘10 Quick Design Hacks for Responsive Emails’ to discover simple ways to create great-looking emails for mobile devices and see real life examples of how brands are making a big impact on a small screen.
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email marketing, contextual marketing, mobile marketing, responsive email marketing, email design
    
Movable Ink
Published By: Movable Ink     Published Date: Apr 01, 2016
Modern marketers have access to endless amounts of data and limited time to process and analyse it. Transforming it into something that offers real value is essential and the basis for marketing success. Download ‘8 Smart Data Tips for Modern Marketers’ to get actionable tips and tricks that will help you avoid analysis paralysis, enhance customer experiences and identify new customers.
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email marketing, big data marketing, marketing automation, email personalisation
    
Movable Ink
Published By: Movable Ink     Published Date: Apr 01, 2016
You don’t get a second chance at a first impression. Your email welcome series is one one of the best opportunities you have to build a lasting relationship with a customer. But the stakes are high — you can gain or lose a customer in that initial contact. But with proper planning and data, a well-crafted welcome series can help build a love story between you and your subscribers. This eBook will guide you through the steps to build a welcome series that will turn your subscribers into loyal customers, while collecting valuable data along the way that will drive action throughout the customer relationship.
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email marketing, email welcome series, email personalisation, email design
    
Movable Ink
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