email effectiveness

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Published By: Mimecast     Published Date: Feb 13, 2017
Mimecast has seen firsthand that not all email security systems perform equally well. But, until now, we’ve lacked the comparative data to prove our perceptions. In order to address this head-on, Mimecast has launched the Email Security Risk Assessment (ESRA). The Mimecast ESRA has three goals: 1. To test the Mimecast cloud security service against an individual organization’s incumbent email security system. To help the organization understand the relative efficacy of the security systems and to see the number, type and severity of email-borne threats that are currently getting into the organization. 2. To inform the security industry with hard data on the effectiveness of various commonly-deployed email security systems. 3. To inform the security industry with hard data regarding the number, type and severity of email-borne threats that are being actively used in attacks. Download Now!
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mimecast, email. esra, email security, cloud security
    
Mimecast
Published By: Return Path     Published Date: Jan 29, 2013
Internet Service Providers make filtering decisions about what email to block or mark as SPAM based on three main factors. Find out what they are in “Email Sender Reputation Report: Key Factors that Impact Email Effectiveness."
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email filtering factors, sender reputation, email blocking, email marketing
    
Return Path
Published By: Fitbit     Published Date: Mar 21, 2017
If you’re like most wellness professionals, marketing communication is your most important “side job.” From figuring out when to send emails, identifying the right methods, to designing your communications calendar – it can be a challenge. View this webinar to hear from a leading consumer marketer and learn how to harness best practices that you can use in your day-to-day role. Fitbit’s Head of Lifecycle Marketing, Steven Marjon, will show you: - Tested best practices for communications - How to set up different communications tracks for onboarding new employees - Tools and resources to gauge the effectiveness of your communications
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Fitbit
Published By: Neolane, Inc.     Published Date: Dec 30, 2008
The late 1990s marked AXA Bank’s foray into email marketing. For the first phase of this project, AXA Bank management decided to use a bulk email tool to push Web content to customers. However, this tool rapidly showed its limitations in terms of scalability and functionality. No personalization, tracking or reporting functionality was available, and many operations (such as list management) had to be performed outside the tool, by hand. Marketing teams also required constant IT support, especially as email volumes increased.  By 2002, ready for a more sophisticated approach, the bank sought to personalize and expand its online marketing to improve effectiveness.
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email marketing, neolane, axa bank, personalizing online marketing, list management, crm software, custom content, deliverability, e-commerce, email marketing, emerging marketing, international marketing, lead generation, rich media
    
Neolane, Inc.
Published By: Campaigner     Published Date: Apr 30, 2015
This report is about how to create an effective email drip campaign that will: maximize email campaign's effectiveness, send relevant content, and build relationships to ultimately sell to them forever.
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email drip campaign, content marketing, crm, customer engagement, email marketing, big data
    
Campaigner
Published By: Net Atlantic     Published Date: Jun 04, 2010
Register for this live event: Date: Thursday, September 2, 2010 Time: 2:00pm EDT / 11:00am PDT Length: 1 Hour During this one hour session, we'll discuss 5 components of a successful email marketing strategy and how to increase relevance through segmentation and targeting, including: .creating and delivering relevant content; .applying profile and behavior-based targeting; .automating email campaigns to match the customer purchase lifecycle; .achieving the right contact frequency for your audience; and .testing your strategy for effectiveness.
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email marketing, webinar
    
Net Atlantic
Published By: BrightWave Marketing     Published Date: Mar 13, 2008
Denison University utilizes a multi-faceted direct marketing program to communicate with their alumni and other key constituents. Email marketing has become a more important part of their development strategy in recent years due to the cost effectiveness, tracking capabilities and growing use of email and internet to contribute to the school’s Annual Fund.
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brightwave, email design, email marketing, philanthropy, fund raising, fund raiser, alumni, alumnus, university, college
    
BrightWave Marketing
Published By: ISYS     Published Date: Mar 26, 2007
Outlook, Hotmail, Yahoo!, AOL and more recently Gmail- the number of different email systems people use to read email in the UK market is seemingly endless. The purpose of this document is to help designers and marketers alike understand email HTML to help maximize your readability, deliverability and campaign effectiveness.
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email marketing, newsletter design, deliverability, readability, enewsletter, e-newsletter design, adestra
    
ISYS
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