lead generation catalyst

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Published By: Demandbase     Published Date: Nov 16, 2012
This white paper outlines three steps B2B companies can take to turn live chat, which has been primarily been used as a support tool, into a lead generation engine for a B2B website.
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demandbase, lead generation catalyst, b2c, business to consumer, business to business, b2b marketer, marketing research
    
Demandbase
Published By: Omniture     Published Date: Jun 27, 2007
Many marketers shy away from Web analytics because it sounds more like a logarithmic equation than a marketing solution. But after you strip away the multi-syllabic veneer, Web analytics is really nothing more than an incredibly effective tool to help you grow your business.
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web analytics, web measurement, analytics, kpis, lead generation, sitecatalyst, site catalyst, omniture, web traffic, web site testing, multivariate, a/b testing
    
Omniture
Published By: Omniture     Published Date: Jun 27, 2007
Over the past ten years, as online options have increased 100 fold, the world of B2B marketing has reinvented itself—several times. In order to be competitive, particularly in the Web 2.0 environment, businesses have to be ahead of the trends.
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lead generation, conversion, conversions, b2b, b-to-b, business to business, web marketing, conversion testing, dashboard, dashboards, sitecatalyst, site catalyst, omniture, website analytics, web analytics
    
Omniture
Published By: Omniture     Published Date: Jun 27, 2007
The beauty of Web analytics - and the promise of the Internet - is the ability to capture nearly unlimited amounts of data about your Web site. So how can you turn these incredible data resources into clear and actionable insights? A good place to start is by defining key performance indicators or KPIs.
Tags : 
key performance indicator, kpi, omniture, web analytics, website analytics, user data, data collection, web measurement, dashboard, dashboards, lead generation, site catalyst, sitecatalyst
    
Omniture
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