loyalty

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Published By: IBM     Published Date: Sep 30, 2015
Customer experience in the telecommunications industry.
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telecommunications, csp's, ott, customer loyalty, big data
    
IBM
Published By: IBM     Published Date: Apr 14, 2016
Advanced analytics can provide extremely valuable insight into today’s media viewers. This must-read report details the top 10 best practices for successfully implementing data analytics for driving profit, attracting new viewers, and increasing viewer loyalty.
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ibm, data analytics, analytics, media, entertainment
    
IBM
Published By: IBM     Published Date: May 02, 2016
Customers are getting more demanding. Competition is heating up. It can be difficult to get the insights you need into what customers really want—and to see your business through their eyes. And yet, that kind of insight is critical to creating effective customer engagement.
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ibm, analytics, customer journey, loyalty, customer experience, roi
    
IBM
Published By: IBM     Published Date: Aug 06, 2014
While the store remains the cornerstone of the shopping experience, our survey of more than 26,000 customers across a range of grocery and non-grocery retail categories, reveals that today’s empowered consumers are increasingly comfortable purchasing through multiple retail channels. The much discussed trend of "Showrooming," threatens to fragment hard-earned customer loyalty. Retailers can convert the threat to opportunity by making their customers "sticky" through a seamless omni-channel approach that provides consistency, convenience and a superior shopping experience across every consumer touch point.
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ibm, retail, transactions, relationships, shopper, store, retail channels
    
IBM
Published By: IBM     Published Date: Nov 25, 2014
Read this ebook from the Aberdeen Group to see the results of a wide-ranging study of retailers across multiple segments. Find out what it takes to enhance loyalty and satisfaction while increasing sales and margins in the connected-customer era.
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merchandise optimization, customer empowerment, retail, aberdeen group
    
IBM
Published By: IBM     Published Date: Nov 25, 2014
When empowered customers use multiple channels to engage and purchase, merchants struggle to make optimal merchandising decisions to maximize sales, profit and shopper loyalty. We’ll show you how IBM can help through our portfolio of Omni-Channel Merchandise Optimization solutions.
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ibm, ibm experienceone, optimal merchandising, cloud-computing
    
IBM
Published By: IBM     Published Date: Sep 16, 2014
To compete in today’s rapidly changing business environment, organizations need to capture, analyze and act on information rapidly. If they can quickly identify trends, discover patterns and generate new insights, they can address a wide array of strategic and operational goals—from increasing customer loyalty and creating targeted marketing offers to enhancing operational efficiency and reducing risk. In their report, Business Value of Big Data on Power Systems, NC State University talks about unlocking the business value of big data, and how IBM Power Systems can deliver the foundation for organizations to bring insight to the point of impact faster.
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big data, targeted marketing offers, ibm power systems, structured data
    
IBM
Published By: IBM     Published Date: Oct 01, 2014
Gaining a more complete, trusted view of customers is a strategic goal of most organizations. The challenge is that information about customers is typically managed and stored in many different applications, management systems and data silos. And this challenge is often compounded by a lack of consistency from one application to the next. The combination of IBM InfoSphere Data Explorer and IBM InfoSphere Master Data Management addresses these challenges by creating a single, combined, trusted 360-degree view of all data related to customers, accounts, products and other entities. The combined solution enables organizations to gain a deeper understanding of customer sentiment, increase customer loyalty and satisfaction, and get the right information to the right people to provide customers what they need to solve problems, cross-sell and up-sell.
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data integration, customer loyalty, customer service, big data
    
IBM
Published By: IBM     Published Date: Jan 09, 2015
Early adopters of an extended 360° view will get competitive advantages over their rivals and this will force laggards to adopt a similar approach or lose business.
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ibm, big data, insights, mdm, infosphere, data management, dashboards, value, data matching, analytics, challenges, competitive advantage, loyalty, implementation, 360, degree, customers
    
IBM
Published By: IBM     Published Date: Jan 04, 2016
Separating the great apps from the good reveals significant, long-term differences in customer loyalty and spend.
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ibm, applications, development, mobile, forrester
    
IBM
Published By: IBM     Published Date: Jan 04, 2016
On the surface, a good mobile app may appear to satisfy customers and generate revenue. But separating the great apps from the good reveals significant, long-term differences in customer loyalty and spend.
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ibm, mobile, applications, development, mobile apps, roi, investment
    
IBM
Published By: ChoiceStream     Published Date: Jan 08, 2009
Assure your online store not only survives but thrives in these challenging economic times.  Download “Increasing Revenue with Micro-Targeted Product Recommendations” by ChoiceStream - the premier personalization service provider.  Learn how personalized product recommendations can increase purchases, revenue and customer loyalty for your online store.
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choicestream, ecommerce, roi, choicestream realrelevance, online shopping, emarketer
    
ChoiceStream
Published By: Polaris Research, Inc     Published Date: Jun 16, 2009
Polaris Research, Inc. is a recognized leader in decomposing historical marketing results to determine ROI across the entire media landscape. Our marketing analytics and insights empower companies to optimize spending levels within and across media channels based on individual elasticity and performance to realize millions of dollars in savings. Learn more today!
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polaris, marketing mix modeling & optimization, mmm&o, roi. return on investment, market events, elasticity, all-media, analytics, online portal, business intelligence, seo, quality-to-marketing-management-system, qtmms, loyalty, sales, media effectiveness statistic, mes, consumer confidence index, cci, forecasting
    
Polaris Research, Inc
Published By: Junta42     Published Date: Aug 20, 2009
This Junta42 whitepaper shows you how to develop a content marketing strategy that positions your company as the expert. Learn how to create and distribute valuable content that will add to your bottom line, and turn prospects into loyal customers.
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branding, content marketing, junta42, loyalty, zoomerang, branding, content development, editorial, b2b, behavioral, customer segment, media, content-specific
    
Junta42
Published By: Junta42     Published Date: Aug 20, 2009
How do you create trust and meaningful marketing content that doesn't read like a sales pitch? In an age of digital noise and an abundance of information, how do you reach your target audience and become a trusted brand? This eBook will show you how.
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trust, junta 42, marketing content, ebook, target audience, digital noise, branding, loyalty, self-serving promotion, social networking, google, twitter, technorati, boardreader, mastercard, trusted
    
Junta42
Published By: Sage SalesLogix     Published Date: May 28, 2009
Before committing to a CRM purchase and implementation, it's good to know the experience of those who have already "been there, done that." It can save time and prevent costly missteps.
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crm, customer relationship management, customer centric, customer-centric, customer service, service, retention, loyalty, growing, growth, profitable, profitability, sapservice, service, retention, loyalty, growing, saleslogix, sage, roi
    
Sage SalesLogix
Published By: Sage SalesLogix     Published Date: Oct 24, 2008
Did you know that most Americans believe companies should have a presence in social media?* That means most of your customers and prospects expect you to be involved in social media, and will be more likely to do business with you if you are. *Cone 2008 Business in Social Media Study
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crm, customer relationship management, socially empower, social crm, sage, sales tools, blog, twitter, facebook, new media, social media, customer centric, customer-centric, customer service, service, retention, loyalty, growing, growth, profitable
    
Sage SalesLogix
Published By: Sage SalesLogix     Published Date: Feb 10, 2009
The economic downturn means that businesses must capitalize on every opportunity to gain revenue. With the right customer relationship management (CRM) solution, you can protect current revenue streams and unearth new customer revenue opportunities-despite the most challenging market conditions.
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crm, customer relationship management, smb, customer centric, customer-centric, customer service, service, retention, loyalty, growing, growth, profitable, profitability, sapservice, service, retention, loyalty, growing, growth, profitable
    
Sage SalesLogix
Published By: Sage SalesLogix     Published Date: Apr 03, 2009
Workforce mobilization has become a key competitive requirement for most organizations. However, enabling mobility is more than just providing laptops and mobile phones to users and sending them out into the field. It's about selecting the appropriate technologies and developing the right user experience.
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crm, customer relationship management, customer centric, saleslogix, user center design, mobile crm, customer-centric, customer service, service, retention, loyalty, growing, growth, profitable, profitability, sapservice, service, retention, loyalty, growing
    
Sage SalesLogix
Published By: Sage SalesLogix     Published Date: Sep 15, 2009
Your highest priority is to grow your business, and your business tools should help you achieve that goal. Sage SalesLogix provides a complete view of customer interactions across sales, marketing, customer service, and support so your teams can collaborate and respond promptly and knowledgeably to customer inquiries and opportunities.
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crm, customer relationship management, sage, saleslogix, customer centric, customer-centric, customer service, service, retention, loyalty, growing, growth, profitable, profitability, sapservice, service, retention, loyalty, growing, growth
    
Sage SalesLogix
Published By: Bazaarvoice     Published Date: Jul 12, 2011
In this report, top CPG brands share tips for enhancing cross-channel marketing, building brand loyalty, and measuring social ROI.
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bazaarvoice, consumer packaged goods, cpg, social media, customer-centric, social commerce, brand loyalty, multi-channel marketing, cross-channel marketing, social roi
    
Bazaarvoice
Published By: Bazaarvoice     Published Date: Jul 12, 2011
Consumer use multiple touchpoints to engage with your brand before they buy. Leading CPG brands share how to be a part of the conversation.
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bazaarvoice, consumer packaged goods, cpg, social media, customer-centric, social commerce, brand loyalty, multi-channel marketing, cross-channel marketing, social roi
    
Bazaarvoice
Published By: IGLOO Software     Published Date: Dec 29, 2009
Networked business models are the wave of the future as we extend collaboration, knowledge sharing and networking beyond the corporate firewall to customers, partners and suppliers. Focusing resources on optimizing your relationships with these stakeholders can make you more resilient and adaptive to shifts in the market.
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social marketplace, igloo, collaboration, facebook, linkedin, twitter, web 2.0, loyalty, erp, crm, google analytics
    
IGLOO Software
Published By: Esker     Published Date: Dec 08, 2014
Approximately 79% of customers seeking customer service and support wish it were easier and more convenient to obtain.* Read the new Customer Service Workbook to discover industry tips and best practices for bringing efficiency and profitability to order management while freeing up your CSRs to: • Process orders quicker with fewer errors • Carry out customer engagement strategies • Manage order volumes at current staffing levels • Increase customer loyalty
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customer service, csr, outbound calls, self-service, strategies, automation, electronic workflow, visibility, streamline, social media
    
Esker
Published By: Roundbuzz     Published Date: Mar 13, 2013
Most businesses see SMS as an expensive version of email with no analytics capabilities. But, when coupled with location, SMS can re-invent itself as a truly powerful in-bound marketing channel.
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sms marketing, text marketing, mobile coupon, location based marketing, mobile marketing, in-store marketing, text messaging, sms messaging, geo-fence, loyalty marketing, mobile loyalty, mobile rewards
    
Roundbuzz
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