media strategy

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Published By: Sprinklr     Published Date: Sep 28, 2017
For Mohan Sawhney, Innovation and Marketing professor at the Kellogg School of Management, digital transformation is about customers. Companies are no longer just competing against their industry but against the best of the best - companies like Amazon, Netflix and Airbnb.
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marketing, content marketing, user generated content, ugc, marketing strategy, social media strategy, social strategy, ugc strategy, ugc marketing strategy
    
Sprinklr
Published By: NFP Advisor Services     Published Date: Feb 27, 2015
Clients, especially those with a high net worth, are increasingly demanding guidance for all of their financial needs from a single source. A multidiscipline practice enables you to provide them with complete wealth management solutions, resulting in higher rates of client satisfaction, retention and referral. Learn how to exploit social media opportunities, build a strategy that's right for you, design online profiles that match your goals and much more.
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business models, growth performance, advisor services, multidiscipline practices, business owners, complex mdp, iinvestments, insurance, financial needs
    
NFP Advisor Services
Published By: Socialbakers     Published Date: Jan 26, 2015
Social Media has evolved rapidly. Now it is the time to objectively evaluate how social media marketing contributes to your overall marketing strategy - where does social sit? What are your goals on social? - and the bottom line. The best way to successfully communicate and advocate for your social media strategy is through data. The numbers don’t lie. You need to be able to show performance for the right KPIs and benchmark against your competition and industry.
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social media kpis, social media strategy, social media
    
Socialbakers
Published By: Socialbakers     Published Date: Aug 05, 2015
The benefits of running a truly social business are many - driving shorter sales cycles, improving customer care, innovating your talent recruitment strategies, and improving how you coordinate your organization from top to bottom in pursuing unified goals.
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social media, social business, customer care, recruitment, recruitment strategies, marketing tools, social techniques, social media strategy
    
Socialbakers
Published By: DellEMC and Intel®     Published Date: Oct 25, 2017
A new industrial revolution is barreling ahead, fueled by the Internet of Everything, social media, and cloud computing - bringing about fundamental changes in the way that we live and act. CIOs today are in a unique position to utilize technology to create business value and opportunity. This requires a careful balance of the traditional skills of the CIO, managing the data center infrastructure while driving business strategy and impacting the customer experience. Intel Inside®. New Possibilities Outside. Intel® Xeon® processor Ultrabook, Celeron, Celeron Inside, Core Inside, Intel, Intel Logo, Intel Atom, Intel Atom Inside, Intel Core, Intel Inside, Intel Inside Logo, Intel vPro, Itanium, Itanium Inside, Pentium, Pentium Inside, vPro Inside, Xeon, Xeon Phi, and Xeon Inside are trademarks of Intel Corporation or its subsidiaries in the U.S. and/or other countries
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ultrabook, celeron, celeron inside, core inside, intel, intel logo, intel atom, intel atom inside, intel core, intel inside, intel inside logo, intel vpro, itanium, itanium inside, pentium, pentium inside, vpro inside, xeon, xeon phi
    
DellEMC and  Intel®
Published By: DellEMC and Intel®     Published Date: Oct 25, 2017
A new industrial revolution is barreling ahead, fueled by the Internet of Everything, social media, and cloud computing - bringing about fundamental changes in the way that we live and act. CIOs today are in a unique position to utilize technology to create business value and opportunity. This requires a careful balance of the traditional skills of the CIO, managing the data center infrastructure while driving business strategy and impacting the customer experience. Intel Inside®. Intel otwiera nowe mozliwosci. Intel® Xeon® processor Ultrabook, Celeron, Celeron Inside, Core Inside, Intel, Intel Logo, Intel Atom, Intel Atom Inside, Intel Core, Intel Inside, Intel Inside Logo, Intel vPro, Itanium, Itanium Inside, Pentium, Pentium Inside, vPro Inside, Xeon, Xeon Phi, and Xeon Inside are trademarks of Intel Corporation or its subsidiaries in the U.S. and/or other countries
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ultrabook, celeron, celeron inside, core inside, intel, intel logo, intel atom, intel atom inside, intel core, intel inside, intel inside logo, intel vpro, itanium, itanium inside, pentium, pentium inside, vpro inside, xeon, xeon phi
    
DellEMC and  Intel®
Published By: DellEMC and Intel®     Published Date: Oct 25, 2017
A new industrial revolution is barreling ahead, fueled by the Internet of Everything, social media, and cloud computing - bringing about fundamental changes in the way that we live and act. CIOs today are in a unique position to utilize technology to create business value and opportunity. This requires a careful balance of the traditional skills of the CIO, managing the data center infrastructure while driving business strategy and impacting the customer experience. Intel Inside®. Nya möjligheter på utsidan. Intel® Xeon® processor Ultrabook, Celeron, Celeron Inside, Core Inside, Intel, Intel Logo, Intel Atom, Intel Atom Inside, Intel Core, Intel Inside, Intel Inside Logo, Intel vPro, Itanium, Itanium Inside, Pentium, Pentium Inside, vPro Inside, Xeon, Xeon Phi, and Xeon Inside are trademarks of Intel Corporation or its subsidiaries in the U.S. and/or other countries
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ultrabook, celeron, celeron inside, core inside, intel, intel logo, intel atom, intel atom inside, intel core, intel inside, intel inside logo, intel vpro, itanium, itanium inside, pentium, pentium inside, vpro inside, xeon, xeon phi
    
DellEMC and  Intel®
Published By: DellEMC and Intel®     Published Date: Oct 25, 2017
A new industrial revolution is barreling ahead, fueled by the Internet of Everything, social media, and cloud computing - bringing about fundamental changes in the way that we live and act. CIOs today are in a unique position to utilize technology to create business value and opportunity. This requires a careful balance of the traditional skills of the CIO, managing the data center infrastructure while driving business strategy and impacting the customer experience. Intel Inside®. Para un mundo de nuevas posibilidades. Procesador Intel® Xeon® Ultrabook, Celeron, Celeron Inside, Core Inside, Intel, el logotipo de Intel, Intel Atom, Intel Atom Inside, Intel Core, Intel Inside, el logotipo de Intel Inside, Intel vPro, Itanium, Itanium Inside, Pentium, Pentium Inside, vPro Inside, Xeon, Xeon Phi y Xeon Inside son marcas comerciales de Intel Corporation o de sus filiales en Estados Unidos y/o en otros países.
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ultrabook, celeron, celeron inside, core inside, intel, el logotipo de intel, intel atom, intel atom inside, intel core, intel inside, el logotipo de intel inside, intel vpro, itanium, itanium inside, pentium, pentium inside, vpro inside, xeon
    
DellEMC and  Intel®
Published By: Dynatrace     Published Date: Apr 26, 2017
This new report from Dynatrace and O'Reilly Media details the 3 stages that businesses move through as they migrate to the cloud, and a winning strategy for each stage. It includes case studies that will show you how to tackle both technical and cultural challenges along the way.
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cloud analytics, cloud development, cloud storage, cloud management, cloud security, cloud services, storage analytics
    
Dynatrace
Published By: Dynatrace     Published Date: Mar 06, 2017
This new report from Dynatrace and O'Reilly Media details the 3 stages that businesses move through as they migrate to the cloud, and a winning strategy for each stage. It includes case studies that will show you how to tackle both technical and cultural challenges along the way.
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cloud, cloud evolution, dynatrace, cloud-native, virtualized infrastructure, paas, software
    
Dynatrace
Published By: Sprinklr     Published Date: Nov 22, 2016
A whitepaper that details why user generated content is important, and using UGC in your marketing strategy
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user generated content, ugc, marketing strategy, social media strategy, social strategy, ugc strategy, ugc marketing strategy
    
Sprinklr
Published By: Sprinklr     Published Date: Nov 29, 2016
A whitepaper that discusses the impact of social media on customer service models, and how companies need to shift their strategy to effectively manage customer experience.
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customer service, customer experience, customer retention, voice of the customer, social customer service, social customer care, customer care
    
Sprinklr
Published By: Oracle APAC ZO OD Prime Volume CX ABM Leads June 2017     Published Date: Jul 18, 2017
If you’re looking to improve sales performance, optimize ecommerce, implement marketing automation, expand social media, deliver better customer service, or utilize accurate Configure-Price-Quote (CPQ) – it’s all Oracle. And, the icing on the cake? All of these solutions are integrated, but modular. We offer a breadth of solutions that you can not only buy individually, but can also easily integrate with existing or additional solutions as your business needs grow. Adapt your customer experience strategy to new technology in Forrester's navigate the future of CRM in 2017 Report.
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mobile, artificial intelligence, chatbots, internet of things, integrated suite, cloud solutions
    
Oracle APAC ZO OD Prime Volume CX ABM Leads June 2017
Published By: Brightcove     Published Date: Feb 18, 2016
Video used to be a nice-to-have asset, but today it is a fundamental part of any successful marketing strategy. Yet, some companies still seem reluctant to invest in a video strategy because their leadership may not fully grasp the benefits of video.
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video marketing, revenue marketing, demand generation, lead generation, video, martech, marketing technology, digital marketing, seo, social media marketing, marketing strategy, nurture email
    
Brightcove
Published By: Salesforce.com     Published Date: Sep 20, 2013
In 2013 Salesforce.com partnered with Fifth Quadrant to conduct quantitative and qualitative research into the customer service space in Australia and New Zealand. The research was designed to specifically examine new channels for service delivery such as Mobile Devices, Social Media to name a few and the maturity level of Australian organisations in regards to Customer Experience Strategy.
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salesforce, crm, crm solutions, research, best practices, ces, technology
    
Salesforce.com
Published By: blueconic     Published Date: Oct 14, 2014
Download this whitepaper to learn how your enterprise can leverage a powerful new technology to learn about each prospect from the first click on a website or ‘Like’ on a social media page.
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blueconic, marketing, customer engagement, social media marketing, internet marketing, consumer behavior, market research, crm, crm strategy, profiling, real time engagement tracking, emerging marketing, social media, crm & customer care, marketing research
    
blueconic
Published By: Taleo     Published Date: Feb 09, 2011
Seven Steps for Effective Leadership Development: Only 36 percent of organizations have formal programs to immediately fill leadership positions. Developing effective leadership using talent management at all levels across the organization can return significant business value. Leadership development begins with alignment to company strategy and follows seven steps to success.
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taleo, intelligence, workforce, engagement, knowledge infusion, leadership, effective leadership
    
Taleo
Published By: Forrester     Published Date: May 10, 2012
More people own smartphones than ever before and they're using them more often too. This makes a mobile marketing strategy crucial for any interactive marketer. Yet today we find that although mobile budgets are beginning to increase, the majority of interactive marketers are just starting to experiment, and many still treat mobile phones as mini-PCs. This report explains how marketers at each phase of mobile marketing evolution should craft successful mobile campaigns by hewing to three key principles: immediacy, simplicity, and context.
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emerging methods, brand tactics, mobile channel for consumers, ecommerce, consumer mobile activities, mobile marketing, media mix, emerging media, consumer mobile devices, mobile advertising
    
Forrester
Published By: SAP     Published Date: Nov 28, 2012
A social media analytics strategy should be developed as an enterprise wide framework even as socialytics capability is incubated and developed with digital marketing, public relations, or e-commerce. Read on to learn about social business of retail.
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socialytics, idc, sap, marketing, merchandising, commerce, product design, quality, social media, internet marketing
    
SAP
Published By: Genesys     Published Date: Jan 24, 2013
This whitepaper discusses a deeper logic to multichannel communication - addressing the needs of today’s media-savvy customer with your company’s need for an integrated strategy of core beliefs and a foundation to grow on.
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customer service, collaboration, multi-channel communication, genesys, core beliefs, media-savvy customer
    
Genesys
Published By: Genesys     Published Date: Apr 25, 2013
This whitepaper discusses a deeper logic to multi-channel communication - addressing the needs of today’s media-savvy customer with your company’s need for an integrated strategy of core beliefs and a foundation to grow on.
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customer service, collaboration, multi-channel communication, genesys, core beliefs, media-savvy customer
    
Genesys
Published By: Genesys     Published Date: Jun 11, 2013
Delivering exceptional multichannel customer service takes a coordinated effort across four dimensions — strategy, process, technology and people management.
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value-added, customer service, media, voice, strategy, multichannel, people management, process, technology
    
Genesys
Published By: Smarsh     Published Date: Dec 07, 2016
This guide contains practical steps that will help you develop a social media strategy so you gain maximum business value from your social efforts. It also outlines some smart policy suggestions—so you can ensure that your organization is protected from damage to your brand’s reputation and the risk of litigation.
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Smarsh
Published By: Facebook     Published Date: Mar 07, 2012
Want practical tips on how to get started and drive value using Facebook? Consider your business connections. Using Facebook you can create awareness and build essential connections. Download the official best practice guide for your page and media strategy on Facebook.
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facebook, social media, marketing, emerging marketing, social media marketing, business tools
    
Facebook
Published By: uberVU via HootSuite     Published Date: Jan 17, 2014
The incredible reach of social media can be used to nurture business relationships and nourish invaluable customer relationships. But without an enterprise-wide security strategy, your organization is susceptible to a variety of internal and external threats, including account hijackings, malware and employee errors that can lead to brand and communication crises.
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social media, social media management, enterprise, global, security, threats, permissions, hootsuite
    
uberVU via HootSuite
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