mobility

This paper provides information on the business benefits of incorporating mobile within marketing programs and how companies maximize results from this endeavor through use of analytical tools such as business intelligence and multi-channel analytics.

This report lays out the opportunities to use mobile messaging as well as how to use the IDEA cycle to identify the most important moments and tactics so you can use messaging to its full potential.

This report introduces Forrester's vision of mobile marketing for marketing leaders and provides specific strategic recommendations for brands dealing with demanding mobile customers.

This report lays out the opportunities to use mobile messaging as well as how to use the IDEA cycle to identify the most important moments and tactics so you can use messaging to its full potential.

This report lays out the opportunities to use mobile messaging as well as how to use the IDEA cycle to identify the most important moments and tactics so you can use messaging to its full potential.

This paper discusses the features of Digital Publishing Suite that enable these and other companies to drive sales impact through tablets.

The survey offers a big picture view of the investments in mobile by leading marketers—and what it will take to stay on top.

This paper reveals how digital marketing is moving into a new era.

This paper reveals how digital marketing is moving into a new era.

This white paper explains how training apps are emerging as an important component of any organisation’s ongoing digital transformation.

This paper reveals how digital marketing is moving into a new era.

Econsultancy's Quarterly Digital Intelligence Briefings look at some of the most important trends affecting the marketing landscape.

This white paper reveals how business are using mobile today.

This white paper shows how to build a customer-centric model.

This white paper reveals how business are using mobile today.

This white paper explains how training apps are emerging as an important component of any organisation’s ongoing digital transformation.

This white paper explains how training apps are emerging as an important component of any organisation’s ongoing digital transformation.

This white paper reveals how business are using mobile today.

This white paper shows how to build a customer-centric model.

This white paper shows how to build a customer-centric model.

This year’s Digital Trends report – part of the Quarterly Digital Intelligence Briefing series that Econsultancy publishes in partnership with Adobe – tells the customer experience story.

Electronic signatures (e-signatures), which are easily implemented from the cloud, help speed up the sales process by reducing errors and bottlenecks, while also ensuring greater security and mobility.

This white paper reveals how business are using mobile today.

This white paper shows how to build a customer-centric model.

This white paper uncovers the numerous document productivity features that employees want across PCs and mobile devices.