online video ad

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Published By: Limelight Networks     Published Date: Mar 02, 2018
Your online audience expects fast, flawless, secure experiences on any device in any location, every time. But whether you are delivering videos, your website, music, software or games, ensuring engaging online experiences from an increasing variety of devices around the world is a huge challenge. Content delivery networks (CDNs) can significantly improve the user experience of your online audiences. But not all CDNs deliver the same level of service. Dos and Don’ts of Evaluating and Deploying a CDN provides tips on how to determine what is most important to your organization and how to choose a CDN that meets your needs. Download this guide to learn: The four major performance factors that can affect user experience Why speed alone isn't an accurate measure of performance How a content audit can identify performance bottlenecks The role content storage can play in reducing costs and latency How to decide what features are most important to your business
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content delivery network, cdn, web performance, web acceleration, digital content delivery, ddos protection, ddos, web application security, mobile delivery, global content delivery, live streaming, video on demand, video delivery, ott content delivery
    
Limelight Networks
Published By: Limelight Networks     Published Date: Mar 02, 2018
Can your business afford to lose $9,000 per minute? According to the Ponemon Institute $9,000 is the average cost of an unplanned outage. In some cases the costs are much higher. The catalogue of cloud outages over recent years is well publicized and reads like a “who’s who” of the technology industry. It seems no one is immune. But when it comes to delivering digital content, downtime isn’t the only concern. Today a poor user experience can be just as damaging as an outage. According to Limelight research, 78% of people will stop watching an online video after it buffers three times, and the majority of people will not wait more than 5 seconds for a website to load. Organizations looking to deliver great digital experiences for their customers often choose to deliver that content using Content Delivery Networks (CDNs). Using multiple CDNs to deliver these digital content experiences promises even greater levels of availability and performance. But it brings with it a host of questi
Tags : 
content delivery network, cdn, multi-cdn, multiple cdns, web performance, web acceleration, digital content delivery, mobile delivery, global content delivery, live streaming, video on demand, video delivery, ott content delivery
    
Limelight Networks
Published By: Limelight Network     Published Date: Aug 12, 2019
Live streaming is attracting viewers online to watch major sports events, play games, participate remotely in educational opportunities, and bid at live auctions. But today, the latency of online video stream delivery is typically too long to provide the viewing experience users expect, resulting in unhappy viewers and lost revenue. Fortunately, new live streaming technology makes it possible to deliver live streams in less than a second, enabling exciting new experiences that engage viewers in multiple ways. For organizations that need to distribute live streams, it’s about increasing audience size and revenue. For viewers, watching streams in realtime with interactive data integrated with the live video enables new possibilities for how they can interact with you and each other. Read this brief to learn how sub-second latency streaming enables new business opportunities by making live viewing a more interactive social experience.
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Limelight Network
Published By: Limelight Network     Published Date: Aug 12, 2019
Why do so many companies turn to a Content Delivery Network (CDN) to deliver their online videos, websites, and downloads? It’s simple: The core benefits of a CDN directly improve customer experiences. End-users get the content they want quickly and reliably with better quality, wherever they are located. More satisfied customers help the organization increase revenue and customer loyalty.
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Limelight Network
Published By: Brightcove     Published Date: Jul 01, 2011
Brightcove Video Cloud gives you everything you need to deliver professional quality video to audiences on every screen.
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brightcove, free trial, publishing online video, content, viewers, audience attention, online video advisor, industry-leading tools, analytics
    
Brightcove
Published By: Akamai Technologies     Published Date: May 08, 2017
We are coming to expect quality video in all our digital experiences – from online shopping to on the job training. However, as video technology has become more ubiquitous, it has also become more complex. To deliver a quality experience to users, regardless of their device and connectivity, you need a holistic video strategy. We’ve tapped into our experience to present the top issues you must address to ensure a successful online video strategy. Download now to learn more!
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device management, data solutions, system solutions, data breach, mobile management
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: May 08, 2017
This paper, which has been jointly developed by Akamai and Wuaki.tv — an OTT service provider — covers the importance of satisfying viewer expectations for a broadcast-quality experience by quickly and reliably streaming video online. It explains why it is challenging to do so and outlines best practices for online video delivery. It also explores the option of splitting traffic across multiple content delivery networks (CDNs) versus tightly integrating video player technology with a single CDN in order to improve online video delivery in a strategic manner. Finally, the paper shows how Wuaki.tv chose the latter option and boosted customer retention, customer referrals, and revenues as a result.
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content delivery, online video delivery, broadcast quality, viewer expectations, video streaming
    
Akamai Technologies
Published By: Salesforce Commerce Cloud     Published Date: Jul 12, 2016
96% of millennials say they still like to visit actual shops. They are also influenced more by online videos than TV advertising, and still rely on “official” reviews found in newspapers, magazines and online publications. If you want to be successful in this rapidly changing market, you need to attract millennials. Download this free research paper to find out how to attract millennials and adapt your methods to include them.
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demandware, social, millennials, impressions, social media, social influence
    
Salesforce Commerce Cloud
Published By: Limelight     Published Date: Feb 16, 2018
When it comes to delivering digital content, downtime isn’t the only concern. Today a poor user experience can be just as damaging as an outage. According to Limelight research, 78% of people will stop watching an online video after it buffers three times, and the majority of people will not wait more than 5 seconds for a website to load. Organizations looking to deliver great digital experiences for their customers often choose to deliver that content using Content Delivery Networks (CDNs). Using multiple CDNs to deliver these digital content experiences promises even greater levels of availability and performance. But it brings with it a host of questions. In this paper we’ll explore the 5 things you should know about multi-CDN in order to determine if it might make sense for your business.
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content delivery network, cdn, multi-cdn, multiple cdns, website performance, website acceleration, digital content delivery, mobile delivery, global content delivery, live streaming, digital streaming, video on demand, vod, video delivery, over the top content delivery
    
Limelight
Published By: Akamai     Published Date: Mar 08, 2017
This whitepaper discusses why speed, or throughput, is so critical for today’s Internet users, provides a historical perspective on the Internet’s TCP protocol underpinning and describes how the FastTCP protocol addresses the needs of today’s Internet.
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online video, online video quality, speed, internet, reliability
    
Akamai
Published By: Intel     Published Date: Dec 13, 2018
Technology plays a key role in online shopping, where online retailers gain a greater understanding of their customers through data from their browsing and purchasing habits. Today, when consumers shop in brick-and-mortar stores, they expect the same personalized and responsive service. To help retailers achieve this level of service, a combination of hardware and software—Intel® Vision Accelerator Design products, cameras, AI deep learning video analysis technology— do the work for you. Uncover how Advantech system uses the Intel Vision Accelerator Design with Intel Movidius VPU to drive • Overall store performance such as the number of visitors and transactions, point-of-sale data, sales per shopper and the store’s ranking, and can distinguish traffic patterns by weather and time of day • Traffic and sales analysis for better staff allocation and marketing-event planning • Store heatmap analysis for more precise merchandise placement and product promotion
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Intel
Published By: Cisco Umbrella EMEA     Published Date: Oct 12, 2018
Protect the network, use the network to protect students Your schools use a growing amount of networked information and devices as an essential part of teaching and administration. Research on the Internet, laptops in class, distance learning, and online homework are some of the official technologies that your students use. Unofficially, this list extends to mobile phones (with cameras), digital music and video players, blogs, instant messaging, social networking sites, and networked or online gaming. Behind the scenes are databases with student information, class schedules, attendance records, copies of exams and answers, financial transactions, and even video surveillance. All of these rely on a robust and secure network infrastructure. Cisco Umbrella can provides these, download this whitepaper to find out more!
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Cisco Umbrella EMEA
Published By: SundaySky     Published Date: Mar 06, 2018
A Fortune 500 home improvement retailer turned to personalized video advertising in support of its companywide commitment to drive online transactions and revenue. By combining personalization with the alreadyengaging video medium, the top 10 Internet retailer aimed to provide a captivating ad experience that would differentiate the brand in a fiercely competitive market and drive online sales. The brand had already committed to engaging consumers on a 1-to-1 basis across all channels, and as such, partnered with SundaySky to extend this approach to its video advertising.
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SundaySky
Published By: MEDIAmobz     Published Date: Apr 07, 2014
Are you product launch plans competitive? Once upon a time watching video online was a niche activity. As video has become widely available on mobile devices, it was become a mainstream activity. According to eMarketer's March 2014 report, video has and will continue to enjoy the highest ad-spending growth rate across both mobile and desktop. This white paper speaks to mission-critical inclusion of video in our product launch plans.
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mediamobz, marketing, product launch, promotion, mobile marketing, video, advertising, ad spending, growth rate, online video
    
MEDIAmobz
Published By: MEDIAmobz     Published Date: May 21, 2014
Are your product launch plans competitive? Once upon a time watching video online was a niche activity. As video has become widely available on mobile devices, it was become a mainstream activity. According to eMarketer's March 2014 report, video has and will continue to enjoy the highest ad-spending growth rate across both mobile and desktop. This white paper speaks to mission-critical inclusion of video in your product launch plans.
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mediamobz, product launch, online video marketing, customer experience, customer engagement, interactive marketing, emarketing, mobile devices, mobile marketing, mobile device
    
MEDIAmobz
Published By: Crimson Hexagon     Published Date: Oct 10, 2013
In order to develop a framework for evaluating the success of non-traditional advertising. Crimson Hexagon analyzed the online conversions surrounding the 8-bit video game released by Old Spice in Dec. 2013, in which users play the game's eponymous hero. Download this case study to learn more about their findings.
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old spice, online conversations, measuring consumer engagement, social media
    
Crimson Hexagon
Published By: VIDEOHUB     Published Date: Mar 14, 2012
When you sign up and complete $2500 worth of advertising on Videohub Marketplace, we add $500 to your account, which you can use immediately in crease your reach or save for a future campaign.
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acudeo, adwords, beet tv, bright cove, buy video ad, dealer marketing, google ad, hotel marketing, iab, jw player, local business marketing, local tv, local video marketing, long tail tv, online video ad, ova, pre roll, real estate marketing, restaurant marketing, spot tv
    
VIDEOHUB
Published By: BrightCove     Published Date: Nov 18, 2008
With the explosive growth of online video, traditional SEO has taken on a new dimension: video search and discovery. De-mystify the world of video search with a practical framework for video SEO and increase the value of your video content.
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brightcove, video seo, contextual publishing, inbound links, video feeds & sitemaps, metadata, site architecture, emerging techniques, search engine optimization
    
BrightCove
Published By: BrightCove     Published Date: Nov 18, 2008
The online video boom presents an enormous opportunity to grow your audience and generate new advertising revenue. Discover proven methods and strategies to create an optimal user experience with online video, resulting in more unique visitors, increased time on site, and higher repeat visits – and ultimately resulting in more advertising opportunities and higher revenue.
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online video ads, brightcove, revenue for online video, ad format for online video
    
BrightCove
Published By: Mirror Image Internet     Published Date: Jun 07, 2012
This white paper discusses 5 sure-fire ways you can make your advertising technologies perform better to deliver significant business value.
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advertising, ad ops, ad tech, display advertising, online advertising, targeting, data, mobile advertising, dsp, rtb, ad networks, ad exchanges, iab, banner ads, clickthrough, pixel, pixel tracking, mobile device detection, video advertising, interactive advertising
    
Mirror Image Internet
Published By: Adobe     Published Date: Apr 17, 2014
Online video continues to be one of the hottest opportunities for marketing—if you know exactly where to focus your efforts. Our U.S. Digital Video Benchmark can help. Download it now to learn about the rise of video streaming on smartphones, the explosion of TV Everywhere, and the opportunities you should seize in 2014.
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adobe, marketing, online marketing, online video marketing, online video, digital marketing, smartphone, video streaming
    
Adobe
Published By: Limelight Networks     Published Date: Jul 31, 2012
There are a wide variety of video platforms available, each offering a plethora of features. How do you decide which features you need and the features you don't need? In this paper you will receive ten tips and suggestions on how to make the correct choice for all of your online video platform needs.
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online, video, publishing, video, platform, content, management, media, player, multi-channel, design, visual, advertising, analytics, scalable, channel, content, syndication
    
Limelight Networks
Published By: Limelight Networks     Published Date: Mar 02, 2018
Can your business afford to lose $9,000 per minute? According to the Ponemon Institute $9,000 is the average cost of an unplanned outage. In some cases the costs are much higher. The catalogue of cloud outages over recent years is well publicized and reads like a “who’s who” of the technology industry. It seems no one is immune. But when it comes to delivering digital content, downtime isn’t the only concern. Today a poor user experience can be just as damaging as an outage. According to Limelight research, 78% of people will stop watching an online video after it buffers three times, and the majority of people will not wait more than 5 seconds for a website to load. Organizations looking to deliver great digital experiences for their customers often choose to deliver that content using Content Delivery Networks (CDNs). Using multiple CDNs to deliver these digital content experiences promises even greater levels of availability and performance. But it brings with it a host of questi
Tags : 
content delivery network, cdn, multi-cdn, multiple cdns, web performance, web acceleration, digital content delivery, mobile delivery, global content delivery, live streaming, video on demand, video delivery, ott content delivery
    
Limelight Networks
Published By: Limelight Networks     Published Date: Mar 02, 2018
Your online audience expects fast, flawless, secure experiences on any device in any location, every time. But whether you are delivering videos, your website, music, software or games, ensuring engaging online experiences from an increasing variety of devices around the world is a huge challenge. Content delivery networks (CDNs) can significantly improve the user experience of your online audiences. But not all CDNs deliver the same level of service. Dos and Don’ts of Evaluating and Deploying a CDN provides tips on how to determine what is most important to your organization and how to choose a CDN that meets your needs. Download this guide to learn: The four major performance factors that can affect user experience Why speed alone isn't an accurate measure of performance How a content audit can identify performance bottlenecks The role content storage can play in reducing costs and latency How to decide what features are most important to your business
Tags : 
content delivery network, cdn, web performance, web acceleration, digital content delivery, ddos protection, ddos, web application security, mobile delivery, global content delivery, live streaming, video on demand, video delivery, ott content delivery
    
Limelight Networks
Published By: FORA.tv     Published Date: Jun 11, 2012
The conference and event industry is booming. An online video strategy can help conference and event organizers benefit from various trends. Download your complimentary white paper now and find out more!
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conferences, events, series, live events, video programs, online videos, on-demand videos, free videos, pay-per-view videos, broadcast event, video services, non-profit, video marketing, not-for-profit, cmp, certified meeting planners, cmp's, cmps, association, associations
    
FORA.tv
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