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Published By: Adobe     Published Date: Jan 31, 2013
In this just released report, digital marketing and eCommerce experts from eConsultancy aim to help marketers systematically gain a higher ROI through their conversion rate efforts by changing how they think about conversion and testing processes.
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conversion maximization, econsultancy, conversion tactics, value exchange, cmx
    
Adobe
Published By: Sponsored by HP     Published Date: Feb 26, 2013
Read this whitepaper to learn how you can build a BladeSystem that fits your organization.
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blade servers, virtualization, network, storage, datacenter, cost of ownership, roi
    
Sponsored by HP
Published By: Zendesk     Published Date: Dec 10, 2018
Actualizaciones, actualizaciones, actualizaciones. Todo el mundo las hace, de modo que pregúntese: ¿debería también su negocio actualizar sus sistemas? Parece como si siempre hubiera una versión más reciente, o un mejor tipo de software. Es cierto que la implementación de sistemas nuevos y mejorados puede ayudar a su negocio a crecer y ahorrarle dinero, pero también es importante saber si de verdad merece la pena hacer la transición al nuevo software. Zendesk recientemente le encargó a Forrester Consulting que realizara un estudio para evaluar el impacto financiero de Zendesk en las organizaciones. Forrester entrevistó a cinco clientes y realizó un análisis financiero. En ese estudio, Forrester expone los beneficios y los costos de la familia de productos de atención al cliente de Zendesk, con resultados que indican que hay beneficios de más de $3,8 millones.
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Zendesk
Published By: Computhink     Published Date: Nov 30, 2007
The Auburn-Washburn School District provides public education to approximately 5,300 Kindergarten through 12th graders in Topeka, KS. It consists of 128 square miles of rural and suburban areas. Descriptive terms like academically challenging, progressive, small classes, high-achievement, modern and excellent are all used to describe the district.
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frcp, search and retrieval, email management, email archiving, email archive, viewwise, computhink, school, education, roi, e-discovery
    
Computhink
Published By: Proofpoint     Published Date: Apr 23, 2010
This whitepaper discusses the dramatic cost savings that companies can realize by adopting a SaaS (Software-as-a-Service) model for email archiving versus an on-premises approach.
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proofpoint, email archiving, saas, software-as-a-service, tco, roi
    
Proofpoint
Published By: StrongMail     Published Date: Jul 31, 2009
The rise of social media is intrinsically connected to email, which was itself the first social network. Email marketers must leverage this complementary channel to expand their reach beyond the email list, realizing the power of viral marketing in the social web.
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strongmail, social media, email marketing, emarketing, roi, swyn, networks, social networking, twitter, youtube, rich media
    
StrongMail
Published By: eROI     Published Date: Jan 23, 2007
Email marketing was an unexplored avenue for Meade Auto and they were open to its potential as a tool to help create awareness and sell cars. Learn how eROI helped Meade to implement a successful email marketing campaign for their Lexus dealerships that surpassed their expectations.
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email marketing, newsletter design, viral marketing
    
eROI
Published By: Iterable     Published Date: Sep 07, 2018
Email marketing continues to be the best digital channel for ROI, so delivering dynamic, personalized messaging to the inboxes of your customers is of the utmost importance. In fact, for 77 percent of consumers, email is the preferred messaging channel, dwarfing demand for SMS, push notifications and social media communications. When you are determining the right email marketing strategy for your business, it’s natural to wonder how the industry leaders are conducting their campaigns. A¬er all, if they’re on top, then they must be doing everything right...right? To glean best practices, we analyzed the email marketing strategies adopted by the top 100 e-retailers in the United States to study how they engage with their customers. These companies represent industries ranging from apparel and electronics, to auto parts and pet supplies, but all have the single goal of getting their users to go from inbox to checkout. We note what companies are doing across the board, as well as what spec
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Iterable
Published By: Campaigner     Published Date: Jan 08, 2007
This informative white paper provides 10 great tactics to get you started trying to make that prediction come true. Read this white paper to learn more on how you can drive your email marketing ROI through email relevance.
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email, roi, relevance, sales & marketing software, email marketing, marketing, ebusiness, customer interaction service, customer experience management, got corporation, got corp
    
Campaigner
Published By: AdRoll     Published Date: Sep 06, 2016
According to VentureBeat, for the past 10 years, email has produced higher ROI than all other marketing channels. But email marketing requires thoughtful attention to detail in order to drive sales. Learn actionable 12 tips to supercharge your highest performing channel.
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email, marketing, channel, roi, copy creation, programatic, email marketing, advertising agencies, internet marketing, crm & customer care, e-commerce
    
AdRoll
Published By: AcquireWeb     Published Date: Apr 07, 2008
This case study, published by DM News in July 2007, explores how email helped top-ranked ad agency Radarworks succeed in a changing market in developing a marketing campaign using a mixture of media channels with a set budget to maximize brand and event awareness and drive participation, and be able to measure the ROI from each marketing channel.
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acquireweb, complete campaign, complete, multi-faceted, multichannel, multi-channel, integrated marketing, e-mail, acquisition e-mail, lead generation, e-mail marketing, e-mail appending, acquirelocal, local marketing, local store marketing, restaurant marketing, franchise marketing, acquisition marketing
    
AcquireWeb
Published By: MobileIron     Published Date: Oct 29, 2018
For every mobile user, staying productive requires secure access to critical apps such as email, contacts, and calendar. These personal information management (PIM) apps are some of the most commonly used apps in the enterprise, so IT must ensure that users can seamlessly and securely access them on any device, including Android and iOS. The ultimate goal is to prevent data loss while preserving the native app experience users expect.
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MobileIron
Published By: EMC Backup & Recovery Solutions     Published Date: Oct 16, 2009
This data sheet describes how EMC Avamar backup and recovery software provides fast, efficient data protection for VMware environments. It explains Avamar support for deduplicated guest- and image-level daily full backups; and flexible Avamar server deployment options.
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emc, data domain, efficiency, api, vmware, server consolidation, servers, data integrity, backup, recovery, idc, roi, it costs, infrastructure, dedupe, deduplication
    
EMC Backup & Recovery Solutions
Published By: EMC Backup & Recovery Solutions     Published Date: Apr 29, 2010
This white paper describes components of the VMware vSphere and VMware View solutions and discusses options for protecting these environments using EMC Avamar with global source-based data deduplication.
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emc, data domain, efficiency, vmware, server consolidation, servers, data integrity, backup, recovery, idc, roi, it costs, infrastructure, dedupe, deduplication
    
EMC Backup & Recovery Solutions
Published By: EMC Backup & Recovery Solutions     Published Date: Mar 29, 2010
VMware sites create more storage to manage and protect than their physical counterparts. This report showcases how EMC Backup and Recovery Solutions for VMware have helped customers redesign their backup operations.
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emc, data domain, efficiency, vmware, server consolidation, servers, data integrity, backup, recovery, idc, roi, it costs, infrastructure, dedupe, deduplication
    
EMC Backup & Recovery Solutions
Published By: RisingMedia     Published Date: Oct 14, 2008
Starting in 2002, the first few years of the eMetrics Marketing Optimization Summit were formative for an those interested in measuring the ROI of online marketing. Technologies were revealed, processes suggested, partnerships formed and an industry found its voice.
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emetrics, risingmedia, roi, online marketing, marketing optimization, wasp
    
RisingMedia
Published By: SPSS, Inc.     Published Date: Mar 31, 2009
In an intensely competitive marketplace, knowledge is power. The more an airline can learn about what its customers like and don't like about its offerings, the more effective it can be at building customer loyalty and maximizing its revenues.
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spss, american airlines, customer loyalty, maximize revenues, roi, specialized market intelligence, production of information, increased productivity, best practices, statistical analysis, analytical methods, statistics, crm, consumer research, data trends, program macros, research, data management, decision-making
    
SPSS, Inc.
Published By: SPSS Inc.     Published Date: Mar 31, 2009
In an intensely competitive marketplace, knowledge is power. The more an airline can learn about what its customers like and don't like about its offerings, the more effective it can be at building customer loyalty and maximizing its revenues.
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spss, american airlines, customer loyalty, maximize revenues, roi, specialized market intelligence, production of information, increased productivity, best practices, statistical analysis, analytical methods, statistics, crm, consumer research, data trends, program macros, research, data management, decision-making
    
SPSS Inc.
Published By: SPSS     Published Date: Jun 30, 2009
In an intensely competitive marketplace, knowledge is power. The more an airline can learn about what its customers like and don't like about its offerings, the more effective it can be at building customer loyalty and maximizing its revenues.
Tags : 
spss, american airlines, customer loyalty, maximize revenues, roi, specialized market intelligence, production of information, increased productivity, best practices, statistical analysis, analytical methods, statistics, crm, consumer research, data trends, program macros, research, data management, decision-making
    
SPSS
Published By: Citrix Systems     Published Date: Jan 29, 2013
This white paper describes options for a mobile services-focused computing architecture that empowers productivity through work-shifting, consumerization and collaboration.
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ipad, android, tablet, mobility, byo, smartphone, citrix
    
Citrix Systems
Published By: Ensighten     Published Date: Aug 01, 2013
Empowering Optimization Through Tag Management Solutions
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ensighten, marketing, roi, digital ecosystem, data management, enterprise agility, traditional marketing
    
Ensighten
Published By: Empyr     Published Date: Jan 09, 2018
Like many brands with a large footprint of physical store locations, this automotive retailer was having trouble connecting its online ad spend to actual in-store revenue. In order to reach online consumers, their digital marketing strategy had been buying clicks (CPC) and impressions (CPM). They realized these methods were lacking because: - They had no true gauge of what ads were working - Their ROI was often inflated by making assumptions instead of using data - It required a heavy upfront investment
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Empyr
Published By: Delphix     Published Date: Feb 28, 2013
Agile Data Management eliminates the common barriers to successful agile development, reducing both the cost and the risk of short, parallel development projects. This paper discusses common challenges and the technical solutions for addressing them.
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database virtualization, roi, data management, data management software, agile development, application development
    
Delphix
Published By: Bronto     Published Date: Jan 20, 2017
What you'll learn: - Learn how personalization tools can move the revenue needle. - Explore examples from leading commerce marketers, such as Vince Camuto and Fox Racing. - Understand what features are needed to derive ROI from various tools.
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bronto, ecommerce, commerce marketers
    
Bronto
Published By: Solidcore     Published Date: Jan 28, 2008
Are you about to implement change management using BMC Remedy Service Management or BMC IT Service Management for Mid-sized Businesses (a.k.a. Magic or Service Desk Express)? Have you already implemented one of these systems and want to maximize the return on your investment? Get this white paper to see how others have optimized their change management implementation approach to derive the most value from their investment by adding closed-loop control.
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cmdb, change management, service management, bmc, remedy, bmc remedy, it management, roi, return on investment, solidcore
    
Solidcore
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