strategy

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Published By: Zycus     Published Date: Mar 28, 2010
Spend Matters has long argued that spend visibility and contract management have always been two sides of the same coin. Companies can leverage an integrated spend analysis, contract management and P2P solution set to institute real-time controls to validate a number of possible spend variables.
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zycus, sourcing, strategic sourcing, procurement, purchasing, sourcing companies, sourcing services, sourcing, reverse auction, e sourcing, eprocurement, strategic planning, procurement and outsourcing, [sourcing companies], [sourcing services], procurement strategy, procurement services, reverse auctioning, procurement management, electronic procurement
    
Zycus
Published By: Net Atlantic     Published Date: Mar 19, 2010
Net Atlantic's whitepaper, "15 Trade Secrets of Email Service Providers" uncovers the details behind email service providers (ESPs) and their practices. It highlights the differences between an email marketing server and a static web server, the methods used to avoid SPAM, and how ESPs achieve and maintain high deliverability rates. Marketers should know these secrets before embarking on an email marketing strategy, or entering into a deal with an ESP.
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net atlantic, esp, email service provider, deliverability, spam, anti-spam
    
Net Atlantic
Published By: SAP     Published Date: Mar 02, 2010
Formal performance-management (PM) methodologies and solutions can give organizations the discipline to prosper during difficult economic times while providing the flexibility to pursue opportunities as they arise. Read this paper and see how you can close the gap between Strategy and Execution.
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sap, bpm, business process management, idg, it management, soa
    
SAP
Published By: ASG Software Solutions     Published Date: Feb 24, 2010
A recent survey of CIOs found that over 75% want to develop an overall information strategy in the next three years, yet over 85% are not close to implementing an enterprise-wide content management strategy. Meanwhile, data runs rampant, slows systems, and impacts performance. Hard-copy documents multiply, become damaged, or simply disappear.
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asg, cmdb, bsm, itil, bsm, metacmdb, archiving, sap, ilm, mobius, workload automation, wla, visibility, configuration management, metadata, metacmdb, lob, sdm, service dependency mapping, ecommerce
    
ASG Software Solutions
Published By: Saepio     Published Date: Feb 18, 2010
Marketing process optimization technologies are emerging everywhere. Yet none fully address a corporate marketer's needs and none fit the definition of a complete, integrated enterprise marketing management system. But that doesn't mean you shouldn't start implementing EMM today.
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saepio, emm, roi, marketing process optimization, var, distribution, crm, mrm, distributed marketing, enterprise marketing management, campaign planning
    
Saepio
Published By: Mcorp Consulting     Published Date: Feb 17, 2010
See how the landscape of customer experience is being altered forever, as touchpoints continue to drive shifts in distribution, feedback and marketing channel control. In this whitepaper, you'll learn how making your touchpoints stronger, faster and smarter today will mean increased profits and stronger market positions tomorrow. (Plus 7 specific steps any company can take to improve customer experience today.)
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mcorp, customer experience, relationship lifecycle, loyalty, retention, bottom line, touchpoint marketing, touchpoint mapping, touchpoint management, touchpoint agency, customer experience strategy, customer journey mapping, touchpoint management, customer experience measurement, customer mapping, customer satisfaction measurement, crm
    
Mcorp Consulting
Published By: IBM     Published Date: Feb 03, 2010
Catch the latest analyst insights on what matters in the UC market - what is critical - the value of telephony integration - and the benefits of a sound call control strategy.
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ibm ep, empowering people, telephony integration, unified communications, collaboration cost
    
IBM
Published By: Project Perfect     Published Date: Jan 28, 2010
This paper discusses the external affairs of Project Management Offices instead of focusing on the internals.
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pmo, project management office, external affairs, strategies, diplomacy, eric tse, project management
    
Project Perfect
Published By: Qwest Business.     Published Date: Jan 27, 2010
Get an overview of the potential benefits of UC, including key considerations for mapping out your UC strategy.
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qwest business, unified communication, uc strategy, data and voice networking, managed ip communications, voip
    
Qwest Business.
Published By: Ounce Labs, an IBM Company     Published Date: Jan 26, 2010
A range of application security tools was developed to support the efforts to secure the enterprise from the threat posed by insecure applications. But in the ever-changing landscape of application security, how does an organization choose the right set of tools to mitigate the risks their applications pose to their environment? Equally important, how, when, and by whom are these tools used most effectively?
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owasp, ounce wagner, csrf, xss, cross-site scripting, sql, security management strategy, source code analysis, web application firewalls, web application scanner
    
Ounce Labs, an IBM Company
Published By: SDL Web Content Management Solutions     Published Date: Jan 22, 2010
This paper examines the ways in which organizations can tap into Web 2.0 interaction as part of the marketing strategy and tactics to create customer engagement by matching your visitors' passion and to figure out the "best fit" for the new opportunities that present themselves.
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sdl tridion, a/b, crm, ecm, web 2.0, social networks, dam, wcm, web content management, multisite functionality
    
SDL Web Content Management Solutions
Published By: SDL Web Content Management Solutions     Published Date: Jan 22, 2010
This paper examines the ways in which organizations can tap into Web 2.0 interaction as part of the marketing strategy and tactics to create customer engagement by matching your visitors' passion and to figure out the "best fit" for the new opportunities that present themselves.
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sdl tridion, a/b, crm, ecm, web 2.0, social networks, dam, wcm, web content management, wcm, customer experience
    
SDL Web Content Management Solutions
Published By: Webtrends     Published Date: Jan 21, 2010
This is a must-see webinar if you want to understand the fundamentals of multivariate testing (MVT), segmentation, and content targeting. Join Bob Garcia, Director of Product Marketing Optimize and Frans Keylard, Director of Optimization as they use real-life examples to explain multivariate testing and teach you where and how to start optimizing.
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webtrends, mobile strategy, app downloads, apps, performance indicators, mvt, segmentation, optimization
    
Webtrends
Published By: MoreVisibility     Published Date: Jan 18, 2010
The potential rise in usage and value of mobile search has been evident to Search Marketers for several years now, with the question always hanging in the balance - When will technology and usage reach its tipping point? The answer is fast becoming: Soon.
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mobile search, more visibility, search marketers, b2b, b2c, applications, seo, google, social media, advertising
    
MoreVisibility
Published By: Cornerstone OnDemand     Published Date: Jan 13, 2010
In this research bulletin, we will outline the approach HR organizations must take to identify, cost-justify, develop and implement the highest impact talent management strategy.
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cornerstone ondemand, talent planning, human resource, workforce, recruiting, performance management, learning and development, roi, employee performance management
    
Cornerstone OnDemand
Published By: BlackBerry     Published Date: Dec 22, 2009
Over a decade ago, mobile telephony entered the enterprise through the back door: employees who could afford mobile phones occasionally used them for business; specific business units budgeted for employee mobiles and then procured them locally; policies surrounding the usage of mobile phones for work were - where they existed at all - haphazard; there was little means of policy enforcement; and in no case were these mobile phones integrated into a business's fixed telephony strategy, let alone its IT strategy. This stands in sharp contrast to other office technologies, such as PCs, faxes, and copiers.
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blackberry, mobile applications, cio, pim, voip, smartphones, it communication, microsoft exchange, mobile device management, mobile device management software, mobile workers, remote computing, wireless applications software, wireless computing
    
BlackBerry
Published By: Webtrends     Published Date: Dec 19, 2009
According to Forrester, 48% of marketers need help demonstrating ROI on testing. Join Casey Carey, VP of Product and Bob Garcia, Director, Product Marketing and discover how to get ahead of the curve with the business-case answers they provide in this webinar.
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webtrends, mobile strategy, app downloads, apps, performance indicators, optimization, testing, site, pages
    
Webtrends
Published By: Tripwire     Published Date: Dec 16, 2009
This Prescriptive Guide outlines the steps information security managers can take to break the compliance blame cycle and build an information security program that works. It also describes how they can achieve alignment among all stakeholders so that information security and compliance activities become integrated into daily business operations.
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tripwire, information security, audit fatigue, compliance, security risk
    
Tripwire
Published By: Net Atlantic     Published Date: Dec 08, 2009
How to Keep Compliant, Avoid Mistakes, and Manage a Healthy Member List. Net Atlantic's whitepaper, "Email Compliance & Best Practices for Healthcare" helps healthcare providers and healthcare product and service vendors understand email communications compliance issues. It illustrates how CAN-SPAM forms the foundation of compliance, and also explains why healthcare organizations have to go beyond CAN-SPAM to sustain a truly effective email communications strategy. Healthcare users of email for communications should know how to use these best practices before building their email campaigns.
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net atlantic, email compliance, spam, can-spam, healthcare, members, hmtl messages, email marketing
    
Net Atlantic
Published By: Unitrends     Published Date: Dec 07, 2009
Backup, despite the breathless hyperbole of many in the industry, is simply a form of insurance. What's important about your backup strategy is getting your systems and data protected in the most effective and affordable manner possible. Speaking plainly - you must be careful that you are in control of your backup strategy rather than your backup strategy (and vendor) being in control of you.
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unitrends, backup, data protection, data quality, server, replication, strategy, virtualization, recovery
    
Unitrends
Published By: Xerox     Published Date: Dec 02, 2009
This paper presents the importance of a Print Management Strategy. Current economic, environmental, productivity and IT department impacts are explored. Benefits of implementing a print management strategy are itemized.
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xerox, print, print management, white paper, efficiency, cut expenses
    
Xerox
Published By: Zycus     Published Date: Nov 30, 2009
If the go-go 1990s, with its fast money and flush credit seeking rapid and steep returns, created the demand for "renaissance" Chief Financial Officers ("CFO"), who could manage (and market) both the strategic and financial operations of the enterprise, the more sobering decade that followed led directly to the creation and subsequent rise of the Chief Procurement Officer ("CPO"), who could reduce costs, build internal relationships, and develop strategic suppliers efficiently and effectively.
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zycus, cfo, chief financial officer, procurement, chief procurement officer, sourcing companies, sourcing services, sourcing, reverse auction, e sourcing, eprocurement, strategic planning, procurement and outsourcing, [sourcing companies], [sourcing services], procurement strategy, procurement services, reverse auctioning, procurement management, electronic procurement
    
Zycus
Published By: GoToWebinar     Published Date: Nov 20, 2009
Do you know your numbers? If getting more high-quality leads from your marketing events spend is a top priority, then it pays to know the return on investment of your marketing events tactics. This new white paper explores which marketing events offer the greatest return on investment for your budget and staff. Read survey results of marketers using different types of events, and then calculate your own event costs with the marketing events ROI calculator.
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citrix gotowebinar, online content strategy, lead generation, marketing, buyers, integration, b2b, content management
    
GoToWebinar
Published By: IBM     Published Date: Nov 17, 2009
his executive level brochure provides the strategy behind Information on Demand (IOD), the 5 entry points to IOD and includes a summary of the 2008, information market analyst Ovum's independent evaluation of IBM's Information On Demand initiative which declared IBM to be at the "vanguard of the unified information management revolution."
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information on demand, soa, enterprise data management, enterprise content management, ibm, performance management, information agenda, ovum, uim
    
IBM
Published By: IBM     Published Date: Oct 23, 2009
In the IBM white paper, "Attaining sustainable growth through corporate social responsibility," you'll see how corporations can differentiate their brands and reputations by helping to maintain society's wellbeing. Plus, you'll learn how corporate social responsibility can generate significant returns.
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social responsibility, ibm, csr, suppliers, customers, integrate, information strategy, transparency
    
IBM
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