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Published By: Carbonite     Published Date: Oct 10, 2018
Malware that encrypts a victim’s data until the extortionist’s demands are met is one of the most common forms of cybercrime. And the prevalence of ransomware attacks continues to increase. Cybercriminals are now using more than 50 different forms of ransomware to target and extort money from unsuspecting individuals and businesses
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Carbonite
Published By: Sojern     Published Date: Oct 26, 2017
The Sojern Traveler Platform offers hotels of all sizes access to over 350 million traveler profiles that allow you to precisely target prospects at all stages of the marketing funnel. You can also manage campaigns across multiple channels and devices, maintain brand awareness, increase purchase consideration, and turn site visitors into hotel room bookers.
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hotel digital marketing, hotel advertising, boutique hotels, independent hotels, hotel website, travel marketing, search engine marketing hotels, revpar
    
Sojern
Published By: Cohesity     Published Date: Apr 24, 2018
In today’s application driven, cloud agnostic world, many organizations still rely on legacy, multiple point backup and recovery products that consist of backup software, target storage, media and master servers, and cloud gateways, all from different vendors. With slow backups and long recovery times of their existing backup products, organizations are unable to meet their tight business SLAs. Constant forklift upgrades and complex management UIs make it expensive to manage the current backup and recovery environments.
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Cohesity
Published By: Cohesity     Published Date: May 04, 2018
Cohesity provides the only hyper-converged platform that eliminates the complexity of traditional data protection solutions by unifying your end-to-end data protection infrastructure – including target storage, backup, replication, disaster recovery, and cloud tiering. Cohesity DataPlatform provides scale-out, globally deduped, highly available storage to consolidate all your secondary data, including backups, files, and test / dev copies. Cohesity also provides Cohesity DataProtect, a complete backup and recovery solution fully converged with Cohesity DataPlatform. It simplifies backup infrastructure and eliminates the need to run separate backup software, proxies, media servers, and replication. This paper specifically focuses on the business and technical benefits of Cohesity DataPlatform for the data protection use case. It is intended for IT professionals interested in learning more about Cohesity’s technology differentiation and advantages it offers for data protection - (i) Elim
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Cohesity
Published By: Cohesity     Published Date: May 04, 2018
In today’s application driven, cloud agnostic world, many organizations still rely on legacy, multiple point backup and recovery products that consist of backup software, target storage, media and master servers, and cloud gateways, all from different vendors. With slow backups and long recovery times of their existing backup products, organizations are unable to meet their tight business SLAs. Constant forklift upgrades and complex management UIs make it expensive to manage the current backup and recovery environments. There has to be a simpler, more cost-effective way to keep your data safe. This is the problem that Cohesity is designed to solve, with an entirely new approach to data protection. Download this solution brief to learn more about Cohesity and its advantages!
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Cohesity
Published By: Cohesity     Published Date: Oct 02, 2018
Until recently, Manhattan Associates had used a traditional secondary storage solution to manage its large and rapidly expanding data footprint of ~1PB. Designed for traditional workflows, the company’s IT team realized it had become cost prohibitive to add features to their existing environment to support their VM level backups. Like most traditional storage options, the existing solution did not scale-out linearly, and complicated the environment by creating silos. With Cohesity’s scale-out architecture, the team was able to start small and grow their Cohesity environment on the go, yet keep it unified and simple. See how Manhanttan Associates achieved operational efficiency and lowered their TCO by supporting VM data protection, supporting native integration with the public cloud and providing simple converged solution for data protection, target storage and files. Get the case study.
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case, study, manhattan, associates, consolidates, data, protection
    
Cohesity
Published By: Groove     Published Date: May 16, 2018
In the world of B2B sales, it’s difficult to stand out from your competitors. Take a more strategic, targeted approach with account-based selling. It’s about being hyperfocused on the organizations that your company can help the most. It’s like fishing with a spear rather than a net.
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Groove
Published By: PwC     Published Date: Jun 20, 2018
Digital Fitness Assessment 2.0 is here. The time to upskill is now. Let’s face it--every industry is being disrupted. To stay profitable and lead the way, it’s critical to be deliberate about making sure your employees have the skills they’ll need to take you there. The Digital Fitness Assessment will help your employees build their future through a custom experience that targets specific skills and behaviors to each employee. Get a demo here. [Please confirm link works and is tracked] What if you could give every employee a blueprint for tomorrow's most-needed skills? Your people know they need new skills--and most are eager to get them. But, what most companies offer is, well, standardized. That can make it boring and not applicable. To stand out and bring your workforce into the future, you need a creative, personal--and even enjoyable--learning experience. The Digital Fitness Assessment will help your employees build their future. Get a demo here. [Please confirm link works and is
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PwC
Published By: Location3     Published Date: Feb 07, 2019
Each Location3 partner receives this customized approach as we work through the Local Search Roadmap, resulting in hyper-local optimizations targeting local consumers and queries. These efforts combine to increase online customer conversions and on-offline customer visits to your business.
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marketing, local marketing, franchise, franchisor, digital marketing, local seo, local organic search, online visibility
    
Location3
Published By: Location3     Published Date: May 29, 2019
As a result of our ability to more efficiently target prospective Edible Arrangements customers using programmatic, Connected TV media buys, we were able to drive significant increases in total sales and total revenue while spending nearly 76% less in advertising dollars than Traditional TV. In addition, customers engaged via our Connected TV advertising purchased both higher quantities of Edible Arrangements’ items and higher priced items as a result. In conclusion, our test proved our hypothesis that Connected TV can drive significantly better ROI than traditional television advertising.
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connected tv, traditional tv, programmatic, positive roi, digital advertising, digital marketing, local marketing, marketing
    
Location3
Published By: Location3     Published Date: May 29, 2019
LOCALACT was created by Location3 to scale local digital marketing programs to drive positive business results for franchisees and local businesses, while providing complete transparency into local marketing performance for all users. LOCALACT helps business owners promote their locations with targeted paid advertising, manage their online presence, respond to reviews and clearly understand how their marketing dollars are driving actual business results. Franchisees and business owners enrolled with LOCALACT can access a variety of performance metrics by logging into their online dashboard at any time, including: • Paid Search & Paid Social Advertising • Listing Insights & Health • Customer Reviews & Responding • Site Traffic & Search Visibility
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digital advertising, digital marketing, local marketing, marketing, franchise, frachisor, multi-location business, marketing platform
    
Location3
Published By: Loop Commerce     Published Date: Mar 11, 2019
Loop Commerce invented the $600B G-Commerce industry by building the first digital solution that makes it simple to shop for others and partnering with retailers like Target, Uniqlo, and Neiman Marcus along the way. After an acquisition by Synchrony, their deep consumer financial services experience and strong retail partnerships makes this the most exciting innovation in an always changing industry. See how the top retailers on the planet are embracing the huge customer segment shopping for others and seeing spikes in revenue because of it.
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Loop Commerce
Published By: Illusive Networks     Published Date: Apr 10, 2019
APTs can be particularly harmful to financial service organizations, raising the need for early detection of malicious intruders. This white paper describes three use cases that illustrate how Illusive’s technology provides a nimble, easy-to-manage solution that guards the integrity of SWIFT services, defends legacy, custom, or “untouchable” applications and systems, and helps manage cyber risk during periods of disruptive business change.
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cyber security, deception technology, endpoint security, cyber security, threat management, threat protection, illusive networks, endpoint protection
    
Illusive Networks
Published By: Illusive Networks     Published Date: Apr 10, 2019
In today’s healthcare environments, new cyber vulnerabilities and risks open as fast as older ones get remedied. This white paper describes three use cases that illustrate how Illusive’s technology provides a nimble, easy-to-manage solution for stopping attackers that succeed in bypassing security controls.
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cyber security, deception technology, endpoint security, cyber security, threat management, threat protection, illusive networks, endpoint protection
    
Illusive Networks
Published By: Illusive Networks     Published Date: Apr 10, 2019
How well-equipped is your organization to stop malicious attackers once they’re inside your network? According to this study of over 600 IT security professionals, almost two-thirds of respondents lack efficient capabilities to detect and investigate “stealth” attackers before serious damage occurs. Download the report to learn the primary obstacles to better threat detection and incident response, how well organizations are hardening their environments against lateral movement, and how cybersecurity budgets are changing to address the reality that attackers will get in.
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risk management, it security, ponemon institute, ponemon, cybersecurity, research report, cyber attack, data breach
    
Illusive Networks
Published By: Illusive Networks     Published Date: Apr 10, 2019
Illusive Networks is proud to once again sponsor the Cyberthreat Defense Report by CyberEdge Group, now in its sixth year, to help security leaders assess and shape their cybersecurity programs. Download this comprehensive report to learn more about the most wanted security management and operations technology for 2019, which security processes organizations struggle with the most, and how organizations are trying to detect advanced cyberthreats more quickly.
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cybersecurity, cyber threats, apt, targeted attacks, cyberedge, advanced persistent threats, threat management, illusive networks
    
Illusive Networks
Published By: Juniper Networks     Published Date: Oct 02, 2018
As customers demand and expect more of a digitized experience, the scale and volume of secure data that’s being transmitted across the network is increasing exponentially. At the same time, across the APAC region high digital connectivity, contrasted with low cybersecurity awareness, growing cross-border data transfers and weak regulations have made this data a global target. The growth in the “as-a-service” nature of the cybercrime marketplace is also fueling an increase in the number of traditional crime groups and individuals drawn into cyber offending. New sources of vulnerability from mobile, BYOD, CYOD, web-services and IoT devices are further broadening the cyber threat landscape with ever-more sophisticated forms of malware and DDoS attacks. Download the IDC Report to get some tips on how to stay protected against cybercrime.
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Juniper Networks
Published By: F5 Networks Inc     Published Date: Aug 16, 2018
As the threat landscape evolves, so must our security controls and countermeasures. Recent research from F5 Labs revealed that applications are the initial targets in the majority of breaches, suggesting that any app can be an attack vector. Cybercriminals are moving their tactics further up the stack using sophisticated application-layer exploits, as well as an emerging wave of automated, bot, and IoTbased threats that are quite capable of evading simple signature or reputation-based detection. Yet, the majority of WAFs on the market today have remained largely unchanged, leaving the applayer exposed, unable to proactively monitor and protect against evolving attack vectors.
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threats, applications, cybercriminals
    
F5 Networks Inc
Published By: F5 Networks Inc     Published Date: Sep 14, 2018
As the threat landscape evolves, so must our security controls and countermeasures. Recent research from F5 Labs revealed that applications are the initial targets in the majority of breaches, suggesting that any app can be an attack vector. Cybercriminals are moving their tactics further up the stack using sophisticated application-layer exploits, as well as an emerging wave of automated, bot, and IoTbased threats that are quite capable of evading simple signature or reputation-based detection. Yet, the majority of WAFs on the market today have remained largely unchanged, leaving the applayer exposed, unable to proactively monitor and protect against evolving attack vectors.
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F5 Networks Inc
Published By: Symantec     Published Date: Nov 24, 2014
This IDC White Paper explores the increased use and adoption patterns of PBBAs, both integrated and targeted, and the utility these appliances provide to customers in their data protection processes. In addition, this White Paper illuminates the customer value that Symantec's Backup Exec and NetBackup appliances bring to the data protection and recovery process.
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purpose built backup appliances, pbbas, backup performance, data protection, data security
    
Symantec
Published By: Here Technologies     Published Date: Apr 02, 2019
In the future, people won’t necessarily want to own cars, but they’ll need personal mobility. The mobility ecosystem can support a range of different services, but in the near-term, many of these nascent businesses face a range of operational challenges as they bid to grow and become profitable. This ebook explores the fundamental needs of new mobility providers as they target business improvements, looks at their considerations as they forge key technology partnerships, and shows how HERE's Auto Mobility Operations solution can help mobility services meet those requirements. This ebook will help you understand how Auto Mobility Operations helps: • Enable the creation and integration of key location features as applications for mobile operating systems through use of the HERE Mobile SDK • Manage and efficiently operate fleet assets with HERE Location Services, providing fresh, high-quality and global location-based data • Create a frictionless and compelling UX - with APIs, mapping
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auto, mapping, location data
    
Here Technologies
Published By: iKnowtion     Published Date: Sep 14, 2010
The terms "customer segmentation" and "customer predictive modeling" are often used interchangeably, however, they're very different and support different business objectives. This paper explains why both are required to effectively compete in today's customer-centric marketing landscape.
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crm strategies, customer intelligence, marketing analytics, customer development, marketing effectiveness, iknowtion, segmentation, modeling
    
iKnowtion
Published By: Sophos     Published Date: Mar 30, 2017
With an estimated 500,000 'Internet of Things' devices using default security credentials it's little wonder that the recent Mirai botnet's DDoS attack was able to cause such widespread disruption. But it isn't just the average home-user that's at risk. Organizations like yours are being targeted with bespoke malware in order to compromise your network and add your servers and devices to malicious botnets. This paper explains why these attacks are so successful, how a typical infection takes place and what security systems your organization should have in place to defend against botnet proliferation.
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web protection, email protection, web application firewall, intrusion protection, sandboxing, threat protection
    
Sophos
Published By: Sophos     Published Date: Mar 30, 2017
Ransomware threats like Cryptowall, TeslaCrypt, and Locky are on the rise, targeting organizations of all sizes. This paper explains how these attacks work, and why a large number of new infections continue to surface despite existing protective measures. It also provides practical short- and long-term steps that organizations should take to protect against them.
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security solutions, ransomware, security technologies, protection technologies, malicious email, it security, server protection
    
Sophos
Published By: Sage People     Published Date: May 10, 2018
Your customers won't rave about a simple payment experience. They won’t congratulate you when they can pay for an “online exclusive” product at the till. They won’t talk on social media about the slickness of the online checkout process. But they will make a lot of noise about a bad experience. And your conversion rates and sales will take a hit. These payment niggles have a particularly big impact on hospitality business with ambitious growth targets.
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Sage People
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