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Published By: Akamai Technologies     Published Date: Apr 13, 2018
Cyber attackers are targeting the application programming interfaces (APIs) used by businesses to share data with customers. Consumer mobile adoption, electronic goods and services, and high volumes of data have led businesses to use APIs for data exchange. Unfortunately, attackers can also use APIs to access or deny service to valuable data and systems. This white paper explores strategies for protecting APIs. You’ll learn about APIs, how and why these endpoints are targets for web application attacks, security models, and how Akamai can help.
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api, security, interface, businesses, data, mobile, adoption
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Apr 25, 2018
Cyber attackers are targeting the application programming interfaces (APIs) used by businesses to share data with customers. Consumer mobile adoption, electronic goods and services, and high volumes of data have led businesses to use APIs for data exchange. Unfortunately, attackers can also use APIs to access or deny service to valuable data and systems. This white paper explores strategies for protecting APIs. You’ll learn about APIs, how and why these endpoints are targets for web application attacks, security models, and how Akamai can help.
Tags : 
api, security, interface, businesses, data, mobile, adoption
    
Akamai Technologies
Published By: Blue Coat Systems     Published Date: Aug 12, 2013
There is no question that security attacks targeting your organization will continue to grow and evolve. The question is, how can you respond to malware and other risks without unnecessarily constraining your workforce? How can you get beyond the fear and anxiety that leads to excessive prohibition, prevention, blocking, and excluding – so that you can use security technology to both protect and empower people? The answer is with a multi-layered defense – one that uses advanced security technologies and sophisticated operational practices in combination to cover the full spectrum of threat vectors. This solution brief explores the growing importance of multi-layered defense in today’s fast-changing web environment, and key considerations in implementing an effective multi-layered defense strategy.
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av defense, blue coat, web environment
    
Blue Coat Systems
Published By: FireEye     Published Date: Nov 27, 2012
How to Protect Against the Next Generation of Cyber Attacks
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fireeye, cyber attacks, firewalls, ips, protect
    
FireEye
Published By: FireEye     Published Date: Nov 27, 2012
Aided by their targets' porous defenses and unwitting end users, today's cybercriminals are able to deliver advanced malware that exploits systems and enables a range of malicious activities.
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fireeye, spear phishing attacks, cybercriminals, malware, malicious activities
    
FireEye
Published By: Red Hat     Published Date: Dec 09, 2013
Linux has proven to be a key element for successful datacenter modernization. Red Hat Enterprise Linux delivers cross-architecture standardization to a single operating system (OS) and provides a target platform for migrating mission critical workloads. For more information on Red Hat Enterprise Linux datacenter modernization watch the webinar here.
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idc, red hat, informationweek, industry solutions, webinar, standardization, cloud computing, virtualization, os dynamics, technology reset, datacenters, market trends, it infrastructure, demarcation line, al gillen
    
Red Hat
Published By: Oracle     Published Date: Aug 08, 2013
Oracle Sales Cloud is Smarter SFA that helps Managers know more. Hit your target with no surprises. Act on opportunities and threats faster. Manage more effectively anywhere, using any device.
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oracle sales cloud, oracle, cloud, sales, sfa, crm
    
Oracle
Published By: Oracle     Published Date: Aug 15, 2013
Oracle Sales Cloud is Smarter SFA that helps Managers know more. Hit your target with no surprises. Act on opportunities and threats faster. Manage more effectively anywhere, using any device.
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oracle sales cloud, oracle, cloud, sales, sfa, crm
    
Oracle
Published By: Venafi     Published Date: Mar 26, 2015
Lax SSH security and management can lead to significant gaps in security controls. Cybercriminals target these gaps to gain full access to sensitive, regulated, and valuable systems and data. Read the solution brief, Stop Unauthorized Privileged Access, to close these SSH security gaps and protect your business: • Learn about the top SSH vulnerabilities • Discover how to reduce risk of SSH key misuse • Develop a strategy to manage and secure SSH keys
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ssh security, ssh management, security controls, ssh vulnerabilities
    
Venafi
Published By: Akamai Technologies     Published Date: Apr 25, 2018
Cyber attackers are targeting the application programming interfaces (APIs) used by businesses to share data with customers. Consumer mobile adoption, electronic goods and services, and high volumes of data have led businesses to use APIs for data exchange. Unfortunately, attackers can also use APIs to access or deny service to valuable data and systems. This white paper explores strategies for protecting APIs. You’ll learn about APIs, how and why these endpoints are targets for web application attacks, security models, and how Akamai can help.
Tags : 
api, security, interface, businesses, data, mobile, adoption
    
Akamai Technologies
Published By: Pega     Published Date: May 24, 2016
As the marketing landscape continues to shift and evolve, marketers are being tasked with a multitude of responsibilities, not the least of which involves adopting new platforms and strategies to operate in a real-time world and provide relevant content across every conceivable delivery platform. This has opened a whole new world of challenges—and opportunities—for marketers as personalization has been brought to the forefront of the strategy for many organizations. These requirements are making it all the more imperative for organizations to be able to craft robust experiences that are targeted to the needs and desires of all of their customers. In a world where customers have a multitude of options for nearly everything they are looking to purchase—and where new contenders are willing to offer almost anything to gain their business and loyalty if given the opportunity—the demand to know and effectively engage customers has never been greater. Download this whitepaper and discover how
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Pega
Published By: IBM APAC     Published Date: May 18, 2017
Welcome to IT as a Service For Dummies, IBM Limited Edition. IT as a Service is the emerging technique that gives technology leaders the flexibility of providing the right set of services to the business. The world of IT is changing dramatically. Businesses are increasingly discovering that IT services are becoming the foundation for the customer experience. IT as a Service isn’t simply a new delivery model for applications. Instead, IT as a Service is a new approach to providing an array of modular services that are targeted to solve changing business problems. While services can be as straightforward as compute or storage in the cloud, they can also be used to complex solutions. Other services may include microservices or integration services that enable a business to quickly create new solutions to help service customers in a more creative and efficient manner.
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service, dummies, ibm, cloud, mobile
    
IBM APAC
Published By: Rohde & Schwarz Cybersecurity     Published Date: Nov 30, 2017
Advanced persistent threats (APTs) are stealthier and more spiteful than ever. Sophisticated techniques are used to quietly breach organizations and deploy customized malware, which potentially remains undetected for months. Such attacks are caused by cybercriminals who target individual users with highly evasive tools. Legacy security approaches are bypassed to steal sensitive data from credit card details to intellectual property or government secrets. Traditional cybersecurity solutions, such as email spam filters, anti-virus software or firewalls are ineffective against advanced persistent threats. APTs can bypass such solutions and gain hold within a network to make organizations vulnerable to data breaches.
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it security, vendor, malware, analysis, service, malicious attacks, network, traffic
    
Rohde & Schwarz Cybersecurity
Published By: Absolute Software     Published Date: May 31, 2016
The US healthcare industry has historically lagged behind others in the maturity of security capabilities, only recently catching up on data security and privacy in response to HIPAA. But there is a wide range of other mounting risks unique to healthcare that S&R pros in healthcare can’t ignore — greater regulatory pressure, increasing targeted attacks, the frightening uncertainty of IoT security, and global economic pressures. This report outlines the most important security capabilities for security leaders in this sector to implement in the face of these challenges.
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healthcare, security capabilities, data security, best practices, security
    
Absolute Software
Published By: Adobe     Published Date: Feb 20, 2014
Most brands would love to have their apps among the top 25 most downloaded apps on the Apple App Store or Google Play. With more than one million apps available, there’s a great risk that your app won’t stand out from the crowd. Marketers need to make sure their core target audiences will first download and then regularly use their apps, without spending huge promotion budgets. This report will analyze how consumers discover apps and will provide some guidelines on how to promote your apps.
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forrester, adobe, mobile app promotion, mobile app, mobile applications, apps, mobile marketing, promotion, social networking, digital marketing, launching apps, mobile technology, customer engagement, social media, internet marketing, e-commerce
    
Adobe
Published By: Adobe     Published Date: Feb 03, 2015
The 2015 Digital Trends report, published by Econsultancy in partnership with Adobe explores different new digital trends such as customer experience, CX and content marketing, data-driven business, targeting and personalisation, mobile, cross-channel marketing and content optimisation.
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digital trends, marketing digital and ecommerce trends, customer experience, content marketing, targeting and personalisation, mobile trends, marketing and content optimisation, e-commerce
    
Adobe
Published By: Socialbakers     Published Date: Jul 22, 2015
This report explores how the best pet food marketers have made targeted gains in Fan growth, engagement, and post efficiency.
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social media, social, brand, social metrics, optimise content, engagement, social media engagement, content
    
Socialbakers
Published By: Evariant     Published Date: Sep 07, 2016
Marketers face a unique challenge to allocate resources across a variety of tactics to target key audiences that need their product or service – with limited information on what combination of products or services will have the optimum impact, which target audience members are ideal fits, and what allocations will provide the best return on investment to the organization. Healthcare has its own myriad of challenges, including many local, regional, and national options for consumers, service line variations, and disparate demographics. The good news is that there is an emerging understanding of digital and multichannel marketing, and ample opportunity to define best practices, systematically calculate marketing effectiveness and return on marketing investment (ROMI), and use technology and data to create great business outcomes.
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evariant, multi-channel marketing, hospital, patient engagement, digital marketing
    
Evariant
Published By: Evariant     Published Date: Sep 07, 2016
The physician liaison position is a relatively new one for most health systems, but individuals hired as physician liaisons are being held accountable for facilitating impactful, fast change. Where marketing drives incremental revenues by targeting patients and consumers (non-patients), physician liaisons drive incremental revenues by cultivating relationships with physicians and improving referral behavior.
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evariant, physician liaison, hospital, physician alignment
    
Evariant
Published By: Juniper Networks     Published Date: Oct 19, 2015
Business and IT leaders are looking to virtualization and cloud computing to deliver unprecedented agility for supporting a wide range of objectives, including cost management, increased mobility, higher application availability, and greater responsiveness to customer-related opportunities.
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network, management, mobility, application
    
Juniper Networks
Published By: Juniper Networks     Published Date: Oct 20, 2015
Some tips on how to evaluate and select the right data center network architecture.
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data center, network architecture, enterprise computing, it services
    
Juniper Networks
Published By: Proofpoint     Published Date: Jun 22, 2017
Human targeted attacks continued to lead the pack in 2016. Attackers’ used automation and personalisation to increase the volume and click-through rates of their campaigns. Taking a page from the B2B e-marketer’s playbook, cyber criminals are adopting marketing best practices and sending their campaigns on Tuesdays and Thursdays when click-through rates are higher. Meanwhile, BEC and credential phishing attacks targeted the human factor directly--no technical exploits needed. Instead, they used social engineering to persuade victims into sending money, sensitive information and account credentials. Timing is everything—attackers know that hitting your employees with a well-crafted email at the just the right time produces the best results. Of course, this varies by region. So if you are responsible for worldwide SecOps, you need visibility into not only attack patterns but also when and which employees tend to click.
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security solutions, ransomware, security technologies, protection technologies, malicious email, it security, server protection
    
Proofpoint
Published By: Logrhythm     Published Date: Sep 05, 2017
The traditional approach to cybersecurity has been to use a prevention-centric strategy focused on blocking attacks. While prevention-centric approaches do stop many threats, many of today’s advanced and motivated threat actors are circumventing these defences with creative, stealthy, targeted, and persistent attacks that often go undetected for significant periods of time.
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reconnaissance, initial compromise, command control, lateral movement, target attainment, corruption
    
Logrhythm
Published By: Logrhythm     Published Date: Sep 05, 2017
The purpose of this white paper is to show you how you can successfully build a SOC, even with limited resources. The paper first explains the basics of the Cyber Attack Lifecycle and the need to address it through the Threat Lifecycle Management framework. Next, the paper explains the basics of SOCs, providing details of what SOCs mean in terms of people, processes, and technology. Finally, the paper walks you through a methodology for building a SOC with limited resources, focusing on tactics to make your rollout smooth and successful. After reading this paper, you should be ready to start planning your own SOC.
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reconnaissance, initial compromise, command control, lateral movement, target attainment, corruption
    
Logrhythm
Published By: Akamai     Published Date: Jun 04, 2010
Predictive analytics have been used by different industries for years to solve difficult problems that range from detecting credit card fraud to determining patient risk levels for medical conditions. It combines data mining and machine-learning technologies to create statistical models based on historical data. It then uses these models to predict future events. Extracting the power from the data requires powerful algorithms behind predictive analytics.
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akamai, predictive, online advertising, tracking pixels, online shopping, in-market, site visitors, performance marketing
    
Akamai
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