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Published By: LookingGlass Cyber Solutions     Published Date: Jul 18, 2016
Download this whitepaper to learn more about these four steps to protect your organization from phishing attacks: Prevention: make your organization a tough target Detection: speed is everything Response: communication is key Recovery: have a process in place
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LookingGlass Cyber Solutions
Published By: appia     Published Date: Jan 21, 2014
Behind every successful app is a great user acquisition strategy. In our whitepaper, Four Tips for Driving Mobile Advertising Success, learn four essential tactics creating successful mobile advertising program.
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appia, mobile marketing, mobile targeting, localization, tracking, app marketing, iphone, blackberry, android, iphone marketing, mobile advertising, mobile target, social media
    
appia
Published By: Fortinet EMEA     Published Date: Nov 26, 2018
Endpoint devices continue to be one of the favorite targets for cyberattacks. A successfully compromised laptop provides a foothold for a threat to move laterally and infect other endpoints within the organization. To address this critical vulnerability, security leaders must integrate endpoint security into their broader network security architecture. A deep connection between endpoint and network security offers key improvements to holistic enterprise protection. It provides risk-based visibility of all endpoint devices, establishes policy-based access controls, enables real-time threat intelligence sharing, and automates security responses and workflows for effective and efficient protection that conserves time and money.
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Fortinet EMEA
Published By: NetProspex     Published Date: Nov 04, 2013
How clean & actionable your B2B marketing database is today? Analyze your data with this free, secure cloud based assessment of your email deliverability, phone connectability, record completeness, duplication, target profile breakdown and more.
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marketing data services, marketing data management, marketing data quality, installed technology list, international contact data, business contact list, marketing database list, marketing database services, database cleansing, b2b data cleansing, b2b data quality, b2b contact database, business contact database, b2b technolog data, global contact list, marketo data quality, eloqua data quality, marketo database cleansing, eloqua database cleansing, marketing data enrichment
    
NetProspex
Published By: Neustar     Published Date: Feb 27, 2013
Learn how customer segmentation helped a big brand drive primary research for actionable results and improved campaign performance.
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marketing analytics, primary resarch, marketing initiatives, segmentation, targeted marketing campaigns, brand marketing, marketing strategy, market strategy, brc, business to consumer, business to customer, customer segmentation, consumer segmentation, e-commerce
    
Neustar
Published By: Adobe     Published Date: Nov 07, 2013
One of the key objectives of Adobe’s current advertising campaign is to explode the myth that ‘managing websites is hell’. We believe that in this day and age, the idea that website management is a nightmare should be a thing of the past.
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adobe, econsultancy, trends and innovation, content management, customer experience management, driving engagement, brand-building, web content management, wcm, adobe experience manager, adobe marketing cloud, the cloud, cloud computing, social community, econsultancy and adobe, driving sales, multichannel customer experience, digital intelligence, targeting, segmentation
    
Adobe
Published By: IBM     Published Date: Jul 28, 2016
Read this white paper to discover how predictive analytics and cognitive commerce make it possible to get instant access to integrated information and actionable insights so you can deliver superior-and profitable-interactions with customers. You'll learn: What it takes to uncover hidden trends and explore relationships across disparate data sources using natural language queries Ways to use in-depth insight to create highly relevant campaigns and content that's aligned with individual customer behaviors and preferences How to take product recommendations to new levels of accuracy with pinpoint prediction and targeting.
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ibm, commerce, analytics, business insight, business analytics, business advisor, commerce data, predictive analytics
    
IBM
Published By: IBM     Published Date: Sep 08, 2016
Read this white paper to discover how predictive analytics and cognitive commerce make it possible to get instant access to integrated information and actionable insights so you can deliver superior-and profitable-interactions with customers. You'll learn: What it takes to uncover hidden trends and explore relationships across disparate data sources using natural language queries Ways to use in-depth insight to create highly relevant campaigns and content that's aligned with individual customer behaviors and preferences How to take product recommendations to new levels of accuracy with pinpoint prediction and targeting
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ibm, ecommerce, b2c, b2c ecommerce, commerce, data, business advisor, e-commerce
    
IBM
Published By: Unica     Published Date: Sep 08, 2010
Good marketers are going where their customers are - that means social media. According to a recent Unica global survey of marketers, 47% of respondents say they currently use social media marketing tactics; in North America, that number jumps to 58%. Yet, for all the rush, many marketers are wondering, "where's the gold?" Download the white paper, "From Social Media Hype to Social Media Marketing" and learn how to build a stronger customer relationship."
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unica, interactive marketing, behavioral marketing, personalization, email marketing, target marketing, customer relationships, social media, crm
    
Unica
Published By: FireEye     Published Date: Feb 28, 2014
How are data centers becoming unwitting accomplices in advanced cyber attacks?
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fireeye, persistent threats, advanced attacks, data centers, cyber-attacks, speed of detection, accuracy of detection, data warehouse, data protection, information security, security threats, fireeye platform, protecting data, cyber targets
    
FireEye
Published By: Akamai Technologies     Published Date: Mar 19, 2019
Digital security has never taken on greater urgency. Today we live in a fundamentally connected ecosystem where we increasingly work, play, and indeed live most of our lives online. Whether we are enterprise users or endpoint consumers, our digital experiences are increasingly delivered to us on our connected devices - wherever we are, whenever we want them. For InfoSec professionals, this interconnected ecosystem is wreaking havoc with the idea of "the perimeter." In fact, the perimeter as we know it no longer exits. The attack surface is always shifting and continues to disperse across a wider area. At the same time, attacks continue to grow in size and volume, and are increasingly targeted. No longer can you secure the perimeter and trust that nothing will get in or out. What you need to deploy and manage is being redefined right before your eyes, with or without you. You need to take security to the edge.
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Akamai Technologies
Published By: Damballa     Published Date: Nov 13, 2012
Frost & Sullivan is proud to present the 2011 North American New Product Innovation Award in Cyber Threat Protection to Damballa Inc.
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advanced threats, apt, advanced persistent threats, targeted attacks, advanced malware, command-and-control, c&c, dropper, call-back, virtual analysis, zero-day threats, tdl4, stuxnet, spyeye, zeus, malware detection, cyber attacks, cybersecurity, cyber threats, cyber espionage
    
Damballa
Published By: Fujitsu America, Inc.     Published Date: Jan 21, 2019
With technology being at the center-stage of education today, educators are compelled to figure out how best to combine technology with teaching. There’s just one end-goal – student success! Ensuring that the right infrastructure is in place is an absolute priority. Without it, student learning goals and curriculum targets are at risk. Fujitsu has years of experience in education sectors around the world. We are passionate about every stage of the learning process, supporting educators in uncovering the potential that will help students move onto the next stage of education. As students, teachers and IT departments explore a new era of learning, Fujitsu is by your side – opening up a world of possibilities. Intel, the Intel logo, Intel Core, Intel vPro, Core Inside and vPro Inside are trademarks of Intel Corporation or its subsidiaries in the U.S. and/or other countries.
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Fujitsu America, Inc.
Published By: Fujitsu America, Inc.     Published Date: Oct 22, 2018
With technology being at the center-stage of education today, educators are compelled to figure out how best to combine technology with teaching. There’s just one end-goal – student success! Ensuring that the right infrastructure is in place is an absolute priority. Without it, student learning goals and curriculum targets are at risk. Fujitsu has years of experience in education sectors around the world. We are passionate about every stage of the learning process, supporting educators in uncovering the potential that will help students move onto the next stage of education. As students, teachers and IT departments explore a new era of learning, Fujitsu is by your side – opening up a world of possibilities.
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Fujitsu America, Inc.
Published By: Wheelhouse     Published Date: Aug 09, 2013
Business telephony is changing more rapidly than ever before. Several developments are driving this accelerating change. They range from targeted technical initiatives to broad communication technology trends. If keeping your business communication strategy up to date seems difficult now, it will become much more so in the future. It is also important to stay abreast of – or ahead of – the latest developments; if you don’t, you’ll find yourself with a seriously outdated communication system. And that could put you at a competitive disadvantage.
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communications, strategy, future-proofing, telephony
    
Wheelhouse
Published By: Lookout     Published Date: Aug 28, 2017
Mobile devices have rapidly become ground zero for a wide spectrum of risk that includes malicious targeted attacks on devices and network connections, a range of malware families, non-compliant apps that leak data, and vulnerabilities in device operating systems or apps. Read the four mobile security insights CISOs must know to prepare for a strategic conversation with the CEO and board about reducing mobile risks and the business value associated with fast remediation of mobile security incidents.
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mobile security, mobile risks, device attacks, network attacks, malware attack
    
Lookout
Published By: Group M_IBM Q418     Published Date: Oct 16, 2018
Access management products and services have matured in single sign-on protocols and user authentication, and technical differentiators include adaptive access capabilities, as well as ease and breadth of target system enablement. Among new purchases, demand for IAM as a service continues to grow.
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Group M_IBM Q418
Published By: Group M_IBM Q119     Published Date: Feb 21, 2019
Mobile marketing platforms facilitate direct marketing on mobile devices by enabling mobile campaign management and activation. These platforms can operate as stand-alone solutions; however, they typically integrate with, or operate alongside, CRM, location/data management, and multichannel marketing hub (MMH) or email marketing platforms. Regardless of how a mobile marketing platform gets deployed, the native or third-party analytics supporting its audience targeting, campaign sequencing, personalization and performance measurement capabilities form the foundation of this technology.
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Group M_IBM Q119
Published By: Group M_IBM Q119     Published Date: Dec 20, 2018
The security information and event management (SIEM) market is defined by the customer's need to analyze event data in real time for the early detection of targeted attacks and data breaches, and to collect, store, analyze, investigate and report on event data for incident response, forensics and regulatory compliance. The vendors included in our Magic Quadrant analysis have products designed for this purpose, and they actively market and sell these technologies to the security buying center.
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Group M_IBM Q119
Published By: LogRhythm     Published Date: Aug 08, 2016
The need for early detection of targeted attacks and data breaches is driving the expansion of new and existing SIEM deployments. Advanced users are looking to augment SIEM with advanced profiling and analytics.
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cyber threat, cyber risk, technology, best practices, business management, business analytics
    
LogRhythm
Published By: LogRhythm     Published Date: Feb 22, 2018
Security and risk management leaders are implementing and expanding SIEM to improve early targeted attack detection and response. Advanced users seek SIEM with advanced profiling, analytics and response features.
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LogRhythm
Published By: Cisco     Published Date: Aug 18, 2014
The latest Gartner Magic Quadrant Reports are available, covering Secure Web Gateway (SWG) and Secure Email Gateway vendors. Published in May and July 2013, you’ll get insights on the current state of security threats and solutions. Find out why Gartner says, “The secure email gateway market is mature. Buyers should focus on strategic vendors, data loss prevention, capability encryption, and better protection from targeted phishing attacks.
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email, web security, quadrant, solutions, threats, data loss, phishing attacks, protection, gateway
    
Cisco
Published By: LookSmart     Published Date: Feb 25, 2010
LookSmart is one of the largest search advertising networks, processing over 1 billion queries daily. Our award winning AdCenter platform offers tracking and targeting features on par with the major search engines. You can be up and running with optimized campaigns in no time. Start today and get $50 in matched clicks!
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looksmart, search, seo, advertising networks, search engines, optimization
    
LookSmart
Published By: Breakout Solutions     Published Date: Sep 24, 2008
Breakout Solutions is pioneering the way in which organizations utilize Social Media to meet their online promotional objectives. Our proprietary video contest platform provides a turnkey solution for organizations that value interacting and communicating directly with their target market through social media. Web 2.0, has led to a more interactive and social landscape where content is no longer king, conversation is. Breakout Solutions can help your brand become a part of these conversations so that you have a better understanding of how others view your brand and utilize your products and services.
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breakout solutions, promotional contest, branded promotion, videos, photos, audio, myspace, facebook, youtube, social networks, social media, web 2.0
    
Breakout Solutions
Published By: Bluekai     Published Date: Aug 10, 2012
How can you analyze ALL of your disparate first and third-party audience, campaign and performance data in one central place? How can a DMP power a 360 approach to audience data management and analysis to get more bang out of your marketing dollar?
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dmp, data management platform, crm, analytics, audience targeting, predictive audience analytics, real-time campaign analytics, campaign performance, emerging marketing, internet marketing
    
Bluekai
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