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Published By: Zebra Technologies     Published Date: Oct 17, 2018
Surviving and thriving amid the global, digital shopping revolution, in which consumers fluidly browse and buy from their smartphones, computers and in store, calls for a supply-chain makeover.
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Zebra Technologies
Published By: Adobe     Published Date: Oct 12, 2018
Personalized customer experiences can drive double-digit revenue growth for your business. However, poor personalization can hurt your bottom line, as consumers switch from companies that fail to meet expectations to those that do. In this playbook, we provide clear guidance to help you formulate a winning personalization strategy for your organization over three phases of maturity: Embrace, Expand and Excel.
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Adobe
Published By: CloudEndure     Published Date: Oct 12, 2018
Maintaining business continuity is your highest priority. In today’s commercial landscape, business continuity depends on the efficient, uninterrupted flow of data across the organization – from operations to sales to fulfillment. Even a brief lapse in workload continuity can mean thousands of lost sales opportunities, disruption to production, and compromised customer trust. The causes of those lapses can range from natural disasters to mechanical failure or human error. You need a data platform and a proactive disaster recovery (DR) strategy that will help you stay up and running in the event that your physical infrastructure is unavailable for any length of time. BUSINESS CONTINUITY Fulfilling orders, providing a high level of customer service, and keeping consumers engaged all depend on the efficient, uninterrupted flow of data throughout your organization. CUSTOMER TRUST Above all, protecting customer data—especially personally identifiable information (PII) —is critical
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CloudEndure
Published By: SAP     Published Date: Oct 11, 2018
New forces are reshaping the fast-moving consumer goods (FMCG) sector – and SAP anticipates that they will spur more change in the next five years than has been seen in the last 50. While the sector’s focus for the last half-century was getting consumers into retail stores to shop, we anticipate a focus shift to seizing “moments of opportunity.” This involves serving consumers when and where they need it. Sourcing and supply chain leaders are playing a key role in driving this evolution.
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SAP
Published By: SAP Ariba     Published Date: Oct 11, 2018
New forces are reshaping the fast-moving consumer goods (FMCG) sector – and SAP anticipates that they will spur more change in the next five years than has been seen in the last 50. While the sector’s focus for the last half-century was getting consumers into retail stores to shop, we anticipate a focus shift to seizing “moments of opportunity.” This involves serving consumers when and where they need it. Sourcing and supply chain leaders are playing a key role in driving this evolution.
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SAP Ariba
Published By: Uberall     Published Date: Oct 08, 2018
One of the great advantages of the digital age is the vast amount of information and opinions that consumers are exposed to when making a buying decision. This gives enormous exposure to businesses, whether in a positive or negative way. With this significant increase in information, unbiased and authentic customer reviews become increasingly important to both consumers and businesses. There is a wide choice of rating portals and review platforms, that specialize in all types of industries and services.
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consumer, digital, information, portals, services, local marketing, consumer sentiment, reputation management
    
Uberall
Published By: Uberall     Published Date: Oct 08, 2018
Research shows that today’s in-store purchases tend to begin and end online. Even ready-tobuy consumers research online for nearby stores, go in-store to buy, and often leave a review about their experience. In turn, those reviews influence the purchasing decisions of your future customers. This makes it crucial for businesses to have a voice in those conversations, monitoring and responding to reviews and comments.
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customer, store, consumer, business, read-to-buy, local marketing, reputation management
    
Uberall
Published By: Qualtrics     Published Date: Oct 02, 2018
Customer journey mapping is a major component of any customer experience program. Of course, a key part of mapping the customer experience includes identifying key moments of truth or moments of consumer brand interaction that shape brand perception and loyalty. In the digital age, many key moments of truth for your customers are happening online. This means that more and more of your consumers, brand perceptions and attitudes will be based on purely digital interactions (in-app, website, wearable tech, etc.). This has made understanding your customers’ digital interactions an essential part of any customer experience program. “It has been said that VOC programs without a web presence engage only 2% to 10% of those who interact with their website” (marketing sherpa). As we move into the future, this trend will continue. We know that mobile is an inherent part of today’s digital experience. Global mobile and tablet internet usage just exceeded desktop use for the first time (GS StatCoun
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Qualtrics
Published By: Here Technologies     Published Date: Sep 26, 2018
Mobile has become the first screen for consumers in terms of internet time spent. Hyperlocal location data is unique to mobile and provides a lot of new, valuable information about consumers. Today’s sophisticated buyers demand more transparency in location data science, better campaign performance and ROI from attribution modeling. Finding the right partner that can help build the bridge between real-world consumer behavior and mobile programmatic advertising in a transparent way is essential. To meet those challenges and address the demand for top quality location data, adsquare integrated a global database of HERE Places in April 2017. By leveraging HERE Places and overlaying raw location data of anonymous users with POI data points, adsquare is able to understand exactly what consumers are doing in the real world: what places they visit, when and how often. To find out more download this paper today.
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Here Technologies
Published By: Applause Israel     Published Date: Sep 25, 2018
Consumers expect a seamless, high-quality experience in today’s mature app economy. They want brands to keep up with new technologies like geo-fencing and personalization, as well as the latest ecosystems like voice assistants and connected cars. With this high bar for quality, QA organizations often struggle to keep up with: 1. Rapid Release Schedules 2. Personalization 3. New Technologies (Voice, AI) 4. Geo-Awareness and Localization 5. Device Fragmentation 6. Unexpected Customer Use Cases The cost of failure is high in QA. Time, money, and customer loyalty are all at risk when digital experiences don’t meet users’ high expectations.
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Applause Israel
Published By: Intel     Published Date: Sep 14, 2018
Today’s tech savvy consumers are continually driving organizations to deliver a modernized shopping experience. To achieve this, retailers are pushing the edge on developing non-traditional ways in delivering sales messages. One of the best ways to engage shoppers with an in-store digital presence is through modern adaptive signages. Modern signages enable two-way interaction between customers and businesses, tapping onto cutting-edge technologies such as sensors and analytics to respond to customer behavior—helping retailers customize content on the fly. Find out how Giada Technology leveraged on Intel® processors to power up their cloud terminals to pre-process signage, sensor, and mobile data to efficiently exchange information with the cloud. Retailers are better positioned to present contextual promotions to the shoppers, delivering benefits of lesser wait-time and increased customer satisfaction.
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Intel
Published By: Zebra Technologies     Published Date: Sep 12, 2018
Today’s brick and mortar retailers must tackle myriad challenges in an era of industry transformation, increased customer expectations and a highly-competitive landscape. The vast majority are facing these hurdles head-on, with particularly dogged efforts toward reaching omnichannel excellence: For example, according to Zebra Technologies’ 2017 Retail Vision Study, 90% of retailers plan to have an omnichannel practice in place by 2021, through options such as Buy Online, Pick Up in Store (BOPIS) or Click & Collect. It has become clear, however, that for these omnichannel efforts to succeed, inventory visibility and accuracy (ideally 90% or more, according to the Retail Vision Study) is more important than ever — to provide consumers with the easiest path to purchase and retailers with the most efficient way to fulfill. Accurate inventory is the foundation upon which all the other pillars of retail can be built, so retailers can react quickly and make smart decisions about their busines
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Zebra Technologies
Published By: Workplace by Facebook     Published Date: Sep 10, 2018
Body: Almost half of all retail purchasing journeys now involve a mobile device. This means shoppers have more choice, and exposure to more influencers that shape their buying decisions. Learn consumers are evolving and how tools like Workplace by Facebook can help overcome these new challenges in the retail industry.
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collaboration software, collaboration portal, business communication, workforce management, project management, team work
    
Workplace by Facebook
Published By: Intel     Published Date: Sep 10, 2018
Today’s tech savvy consumers are continually driving organizations to deliver a modernized shopping experience. To achieve this, retailers are pushing the edge on developing non-traditional ways in delivering sales messages. One of the best ways to engage shoppers with an in-store digital presence is through modern adaptive signages. Modern signages enable two-way interaction between customers and businesses, tapping onto cutting-edge technologies such as sensors and analytics to respond to customer behavior—helping retailers customize content on the fly. Find out how Giada Technology leveraged on Intel® processors to power up their cloud terminals to pre-process signage, sensor, and mobile data to efficiently exchange information with the cloud. Retailers are better positioned to present contextual promotions to the shoppers, delivering benefits of lesser wait-time and increased customer satisfaction.
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Intel
Published By: CA Technologies EMEA     Published Date: Sep 07, 2018
With the application economy in full swing, more organizations are turning to Continuous Testing and DevOps development practices in order to quickly roll out applications that reflect the ever-changing needs of tech-savvy, experience-driven consumers. Rigorous data they need, in the right formats. This forces teams to postpone their testing until the next sprint. As a result, organizations like yours are increasingly looking for ways to overcome the challenges of poor quality data and slow, manual data provisioning. They are also concerned about compliance and data privacy when using sensitive information for testing. CA Test Data Manager can help you mitigate all these concerns, so you’re positioned to achieve real cost savings.
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continuous delivery, application delivery, testing, test data management
    
CA Technologies EMEA
Published By: Anaplan     Published Date: Sep 07, 2018
A new way to collaborate As the digital revolution continues, a linear approach to supply chain planning is gradually giving way to ecosystem thinking. Consumers buy in an entirely new way. Goodbye Sears catalog, hello one-click checkout. To keep up, companies need the ability to plan accurately in real-time. Introducing digital demand management with the Anaplan platform: a collaborative approach that can keep up with omnichannel demand. What’s inside this paper from Supply Chain Brain: What digital demand management means in today’s market The benefits of a connected approach to demand management
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Anaplan
Published By: Iterable     Published Date: Sep 07, 2018
Email marketing continues to be the best digital channel for ROI, so delivering dynamic, personalized messaging to the inboxes of your customers is of the utmost importance. In fact, for 77 percent of consumers, email is the preferred messaging channel, dwarfing demand for SMS, push notifications and social media communications. When you are determining the right email marketing strategy for your business, it’s natural to wonder how the industry leaders are conducting their campaigns. A¬er all, if they’re on top, then they must be doing everything right...right? To glean best practices, we analyzed the email marketing strategies adopted by the top 100 e-retailers in the United States to study how they engage with their customers. These companies represent industries ranging from apparel and electronics, to auto parts and pet supplies, but all have the single goal of getting their users to go from inbox to checkout. We note what companies are doing across the board, as well as what spec
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Iterable
Published By: Iterable     Published Date: Sep 07, 2018
Today’s consumers are more informed, diverse, demanding and well-connected than ever before. With nearly unrestricted access to shopping resources used for discovery, comparison, and purchase, consumers are able to shop at will, often independent of branded retailer guidance. This rise of consumer independence can be attributed to the emergence of technological advancements favoring consumer empowerment; however, the repeated failures of brands to proactively offer personalized, high-value shopping experiences at scale is a significant contributing factor of consumer exodus. This has fostered an inclination among shoppers to become self-reliant in their pursuit of purchases, effectively shutting out promotional outreach from brands. Many brands continue to fall out of touch with their customers because they’ve lost sight of their customers’ true needs. Customer centricity has long been the foundation for modern marketing, but the brands which fail at creating deeply personalized market
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Iterable
Published By: Location3     Published Date: Aug 31, 2018
When we released our first white paper in February 2015 discussing the ways multi-location businesses were using online media to drive in-store visits, most of the strategic opportunities being leveraged by marketers revolved around using things like promotional coupons, beacons and other tactics. While those methods certainly provided incremental lift in in-store traffic and revenue, there existed a number of gaps in connecting online data associated with promotional efforts, to data that indicated a customer actually converted offline at a business location. At press time for our original “online-to-offline” white paper, digital industry giants were still very much in the early stages of evaluating data points that signified offline customer conversions. Many of these “conversions” were somewhat implied (i.e. Clicks on “Get Directions” link), while others were a bit more reliable in signifying in-store visits and purchases made by consumers (i.e. downloadable coupon redeemed in-store
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marketing, local marketing, franchise, franchisor, digital marketing, online to offline, multi-location businesses, store visits, cross channel analytics
    
Location3
Published By: HP Inc.     Published Date: Aug 30, 2018
At HP, we know that in retail and hospitality environments, customers expect a fast and simple way to find information or to complete a transaction. The physical point-of-sale experience must rise to meet the demands of retailers through high aesthetic value and peak performance. From an elegant hotel to a small boutique, a quick-service restaurant to an outdoor garden center—all of these locations require a point-of-sale device that meets specific needs while appealing to any user. My team at HP sought to elevate this experience by redefining the customer experience through a versatile, reliable, and beautiful point-of-sale system. For the new HP ElitePOS, we gained insights from everywhere—designers, technologists, retailers, and consumers—to create a product that is beautifully simple. It started as a sketch on a napkin, and is now part of an iconic portfolio that dissolves barriers during point-of-sale customer interactions.
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HP Inc.
Published By: Epicor     Published Date: Aug 28, 2018
By now, mobile technology has become an essential part of people’s lives. As both consumers and staff trend more toward a younger, digitally savvy demographic, lumber and building materials (LBM) businesses need to take advantage of mobile tools or risk losing to the competition. Mobile technologies can bring incredible benefits to LBM enterprises for delivery and dispatch, field sales, the selling floor, and the warehouse. To better help you seize the mobile advantage, Epicor has identified eight ways your LBM business can leverage mobile technologies to foster growth, including: • Serving your customers with the latest information • Serving your customers with timely, accurate deliveries • Driving revenue with increased efficiency • Streamlining operations Check out this Epicor tipsheet and discover how else your LBM business can benefit from mobile technologies.
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lumber, building materials, lbm, erp, bistrack, lumber distributors
    
Epicor
Published By: Fiserv     Published Date: Aug 23, 2018
Even with the rise of digital payments, cash is still a popular form of payment. According to the Federal Reserve, consumers use cash to pay for nearly one-third of all retail transactions. For many retailers, a completely "cashless society" is nowhere in sight. Cash management remains one of the most important aspects of managing a retail operation, particularly at quick service restaurants (QSRs) and convenience stores, where transactions are smaller and cash is a preferred method of payment. This white paper, Boost Profitability by Automating Cash, sponsored by Fiserv and Fast Casual, details the steps to manage cash properly and boost profit for your business. Uncover the top reasons and flexible options to automate your cash management. • Time savings • Theft deterrence • Higher accuracy • Better customer service • Real-time data
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cash automation, smart safe, cash loss, cash handling, automated cash handling, cash management, cash reconciliation, manual cash reconciliation, automated cash reconciliation, automated vault, cash counting, cash automation system, cash deposits, cash recycler, cash dispensers, cash drawer, point of sale
    
Fiserv
Published By: ChannelAdvisor     Published Date: Aug 21, 2018
As e-commerce continues to grow at a remarkable rate of 24%, manufacturers are faced with what’s arguably the biggest challenge yet: How to create meaningful connections with consumers while simultaneously maintaining relationships with retailers and minimizing channel conflict. It may be new territory, but armed with the right knowledge and tools, it’s possible to create a successful mix of digital marketing, selling and fulfilling activities. In this white paper, we cover the four critical components that all brands should be watching, including: - Relationships with retailers - Connections with consumers - The importance of quality of product content - How to maximize sales on marketplaces
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ChannelAdvisor
Published By: Qualtrics     Published Date: Aug 20, 2018
In today’s era of immediacy, consumers are more demanding than ever. To keep up with customer expectations, brands are starting to invest in Voice of the Customer (VoC) programs that employ a closed-loop process. Ask any CX, research, or marketing executive, and they will tell you that gone are the days when the customer marketing landscape was represented by a one-way dialogue for engaging prospects. Today, market leaders are shifting their listening and response mechanisms faster as VoC programs represent a huge opportunity for driving loyalty and increased sales. A recent study sponsored by American Express®—the American Express Global Customer Service Barometer—showed that U.S. consumers are twice as likely to tell others about a bad service than they are to share about a positive experience.¹
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Qualtrics
Published By: Zebra Technologies     Published Date: Aug 14, 2018
Today’s shoppers demand technology-enabled experiences that straddle clicks and bricks. They want better prices, more choices, next-day delivery and easy returns. They want a quick, friction-free product search and purchase experience, and they want it right now. How can retail technology help you satisfy them? Our 10th annual Shopper Vision Study surveyed thousands of consumers throughout North America, Latin America, Asia-Pacific, Europe and the Middle East, asking the questions that really matter to find out what shoppers really want—giving you the insight you need to be their preferred retailer, both in-store and online. The New Retail Mandate: Shopper Vision Study reveals exactly what your customers are thinking, what their habits are and how retail technology can help you be more effective. Download the Shopper Study today to learn how today’s smartest retailers use emerging technology to manage inventory, enrich the shopping experience and keep shoppers satisfied.
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global, digital, supply, chain, technology
    
Zebra Technologies
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