nurture

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Published By: Group M_IBM Q4'19     Published Date: Sep 26, 2019
'Make your Cloud Migration and Application Modernization an Ongoing Success: The drivers for cloud migration and application modernization have long been cost savings and total efficiency. While that still remains the case, an increase business agility, innovation and overall performance have become goals for strategic organizations. Learn the importance of an effective cloud strategy and how to efficiently manage different hosting environments for your applications. IBM’s cloud application migration and modernization services can help your business establish and nurture an ongoing, successful cloud solution.
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Group M_IBM Q4'19
Published By: Marketo     Published Date: Sep 03, 2019
Across all industries, marketing increasingly plays a critical role in company growth. It is the marketer’s responsibility to help their organization retain, nurture, and increase their customer base—not an easy task. Having the right technology and skill set is essential to provide measurable ROI and deliver on the bottom line. Everything starts with the customer, and the tech needed to assist them on their buyer journey. By harnessing a well-considered MarTech stack, marketers can bring order to the overwhelming volumes of data they collect from online and offline interactions with prospective and existing customers. Better yet, this technology enables you to make those insights actionable, meaning you can make informed decisions. Download this ebook for eight practical steps your organization can take to put together a high-performance MarTech stack.
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Marketo
Published By: 15five     Published Date: Jul 17, 2019
The original Great eBook of Employee Questions was so popular that we created this outstanding sequel. In The Return of the Question Master, you’ll find over 60 new questions along with detailed information about why they are valuable and when they should be asked. The seed of question mastery is within us all, but it must be nurtured like any other skill. We hope that by asking these powerful questions you will receive insightful answers to help you and your team gain a better understanding of yourselves, your culture, and the product or service you are bringing into the world.
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15five
Published By: Citrix ShareFile     Published Date: Jul 02, 2019
Improving your employees’ experience demands a focus on their daily journey—and the technology you choose has a huge impact. In this February 2019 report from Forrester, you’ll learn how to ask the right questions about your employees’ experience and embrace a technology ecosystem that helps them succeed. The key takeaways from this report include: • Why the EX technology ecosystem is much more than human capital management systems • How flexible systems of work help employees succeed in their daily journeys • Ways that systems of support can nurture, monitor, and recognize employee growth
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Citrix ShareFile
Published By: Seismic     Published Date: May 14, 2019
New research from Content Marketing Institute shows that enterprise content marketers are seeing more success with content marketing. Download the report to learn: ? The benefits of a documented content marketing strategy ? How enterprise marketers rate alignment of content marketing and sales in their organization ? Content marketing methods enterprise marketers use to nurture their audience Discover the benchmarks, budgets, and trends impacting content marketers in the B2B enterprise space in the year ahead.
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Seismic
Published By: Global Payments     Published Date: May 02, 2019
We live in an age of unrivaled ecommerce opportunity. The number of new internet users is climbing by 248 million each year, equating to 7% annual growth. That figure in turn is dwarfed by booming ecommerce rates, which average out at 14% globally. This report offers an overview of ecommerce markets across the globe, summarizing the current situation, and identifying the most effective ways to nurture business - and the customer experience - on a local and global scale.
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ecommerce growth, global payments, local language, localization, retail, mobile payments, alternative payment methods, chinese wallets
    
Global Payments
Published By: Marketo     Published Date: Feb 11, 2019
Beyond the time-saving and efficiency benefits, marketing automation enables business processes that are essential to any modern marketing department. For B2B companies, this includes lead nurturing, lead scoring, and lead lifecycle management. For B2C companies, it includes cross-sell, up-sell, and customer loyalty. And for all companies, it includes marketing ROI analytics. Nurture relationships with leads that aren't ready to buy. On average, only 20% of leads are sales-ready when they first come in. This means you need a disciplined process – known as lead nurturing – to develop qualified leads until they are sales-ready. Done well, nurturing can result in 50% more sales leads at 33% lower cost per lead. Retain and extend customer relationships. The marketer's job is far from finished once someone becomes a customer. For most industries, the real value comes from retaining and deepening the customer relationship over time. This includes selling more of the same product to the cus
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Marketo
Published By: Marketo     Published Date: Feb 11, 2019
Lead generation has become an important strategy for modern marketers, as they strive to create demand and get their messages heard by increasingly sophisticated, multi-channel buyers. In today’s complex world, marketers should use lead generation to build brand awareness, nurture prospects and customers, qualify leads, and ultimately generate measurable revenue. In this comprehensive, 160 page guide, we cover topics ranging from content marketing and website SEO to telesales and content syndication — all through the lens of lead generation. Packed full of checklists, charts, and thought leadership from the leading experts in marketing today, TheDefinitive Guide to Lead Generation will teach you how to collect information from prospects across every channel, and deliver the highest quality leads to your sales team. ResizedImage389253 dog with laptop lead generation You’ll learn how to: Define a lead and understand his or her buying journey Build a robust lead generation strategy t
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Marketo
Published By: BetterUp     Published Date: Dec 05, 2018
"Workday has grown at a rapid pace since the company’s inception. Though this growth was indicative of the company’s success, it had an unintended side effect. Workday faced the same challenge experienced by nearly every high growth company: a tension between growth and culture. The company needed a way to bring all of its employees into its values system quickly, and ensure that people leaders were truly growing and leading in alignment with Workday’s culture. The company also needed a way to help people leaders newer to management learn and on-ramp quickly, in alignment with the speed of the business. One of the steps Workday took to protect and nurture its special culture was reaching out to BetterUp to try out its leadership coaching. In partnership with Workday, BetterUp introduced an initial pilot program focused on people managers, with the goal of helping Workday support and grow its people leaders in the future. "
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BetterUp
Published By: Epicor     Published Date: Oct 29, 2018
Plant. Feed. Nurture. Grow. Retailers today face a variety of new challenges including a concentrated selling season, customers being lured away by big-box stores, and constant margin pressures. In this guide you’ll hear directly from Lawn and Garden retailers and learn how they have leveraged Epicor Eagle N Series to grow their business and drive superior customer service. Epicor Eagle software helps lawn and garden businesses grow and thrive. Download this guide and understand how businesses like yours use retail technology from Epicor to realize a wealth of benefits.
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retail store software, retail sales software, retail saas, p o s, point of sale, epicor eagle, shopping cart software, customer satisfaction
    
Epicor
Published By: BetterUp     Published Date: Oct 29, 2018
"Workday has grown at a rapid pace since the company’s inception. Though this growth was indicative of the company’s success, it had an unintended side effect. Workday faced the same challenge experienced by nearly every high growth company: a tension between growth and culture. The company needed a way to bring all of its employees into its values system quickly, and ensure that people leaders were truly growing and leading in alignment with Workday’s culture. The company also needed a way to help people leaders newer to management learn and on-ramp quickly, in alignment with the speed of the business. One of the steps Workday took to protect and nurture its special culture was reaching out to BetterUp to try out its leadership coaching. In partnership with Workday, BetterUp introduced an initial pilot program focused on people managers, with the goal of helping Workday support and grow its people leaders in the future."
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BetterUp
Published By: BetterUp     Published Date: Aug 14, 2018
Workday has grown at a rapid pace since the company’s inception. Though this growth was indicative of the company’s success, it had an unintended side effect. Workday faced the same challenge experienced by nearly every high growth company: a tension between growth and culture. The company needed a way to bring all of its employees into its values system quickly, and ensure that people leaders were truly growing and leading in alignment with Workday’s culture. The company also needed a way to help people leaders newer to management learn and on-ramp quickly, in alignment with the speed of the business. One of the steps Workday took to protect and nurture its special culture was reaching out to BetterUp to try out its leadership coaching. In partnership with Workday, BetterUp introduced an initial pilot program focused on people managers, with the goal of helping Workday support and grow its people leaders in the future.
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BetterUp
Published By: CloudTask     Published Date: May 11, 2018
As a B2B marketer, the process of nurturing and generating new leads is always tricky business. Chasing high quality and relevant leads requires a considerable amount of time, energy and resources to be invested into email marketing campaigns, social media management and educational content such as blogs, whitepapers and eBooks. While live chat support has been around for about a decade, only in recent years and especially in the age of the smartphone, are B2B companies capitalizing on it as a channel to generate and nurture leads.
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CloudTask
Published By: B Channels     Published Date: May 01, 2018
Many Enterprise & Mid-Market I.T Vendors are offering or moving towards Hybrid Cloud. bChannels has the right expertise and credentials to assess a vendor’s ecosystem & program needs to find, connect and nurture partners on a Hybrid Cloud proposition. Download this paper to find out more
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B Channels
Published By: B Channels     Published Date: May 01, 2018
bChannels goal is to accelerate growth of contributions of partners to client revenues. Download this to learn how how bChannels will enable the fastest moving prospects nurtured to generate own leads.
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B Channels
Published By: B Channels     Published Date: Apr 27, 2018
bChannels has years of expertise in defining, building and delivering partner ecosystems. We have invested in understanding and developing discrete IoT ecosystem capabilities. We see three steps to deliver IoT Channels success: 1. Partner Insights: Identify routes and partners for scalable loT, understanding market segments 2. Partner Journey: Find and engage partners in loT segments to nurture and grow 3. Partner Support: Build and deliver effective IoT partner ecosystem programs
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B Channels
Published By: B Channels     Published Date: Apr 27, 2018
We understand how IIoT (IoT Segment) solutions are designed and delivered through discrete ecosystems, we are able to work with IIoT vendors to identify routes to market, align programs, and partner engagements. We identify, recruit and nurture IIoT ecosystems that drive IIoT sales and delivery
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B Channels
Published By: Magento     Published Date: Feb 13, 2018
Omnichannel isn’t about making a quicker, cheaper sale with fewer human touchpoints: it’s about creating a system which lets you to nurture your customers at every step of their buyer’s journey. This white paper from Magento and Premier Technology Partner dotmailer describes how well connected ecommerce and marketing teams and systems are crucial for a true omnichannel approach. Download the paper to discover: Why automated marketing messages, sent in real time, are the most effective way to communicate throughout the purchase journey Web and email personalization tips for omnichannel merchants Why an email address is your unique identifier Three tried and tested marketing methods to drive customers to your site and stores Note that by downloading this paper, you consent to receive future emails from dotmailer. You may opt-out at any time.
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Magento
Published By: Mintigo     Published Date: Nov 20, 2017
Lead scoring models were put in place to prioritize leads for follow-up, nurture and marketing investment. However, with guesswork and data coming from disparate sources, traditional lead scoring has a host of limitations. In today’s competitive landscape, organizations needs to embrace more advanced and reliable scoring models to succeed. Read this ebook to learn 4 reasons why traditional lead scoring is not adequate, and why scoring with AI is necessary.
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Mintigo
Published By: Entelo     Published Date: Sep 06, 2017
Engaging with candidates is a long game. To be remembered, it's crucial to take the necessary steps to develop effective relationships, grow your network, and cleverly capture candidates' attention. Join TripAdvisor's Jeff McCarthy and Lori Busch as they share how to leverage recruitment marketing and outreach platforms to improve response rates, influence long-term relationships, and stay top of mind with candidates. In this webinar, you'll learn: TripAdvisor's messaging strategies for increasing open rates by 15% How to structure a multi-touch nurturing workflow to sustain a relationship with candidates A breakdown of TripAdvisor's Attract, Engage, and Convert model Why they emphasize employee-generated content as vital to branding and candidate engagement
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Entelo
Published By: Kronos     Published Date: Jul 26, 2017
The best workforce is an engaged workforce — employees who feel emotionally connected to the organization and who are willing to put in discretionary effort voluntarily, as a natural manifestation of their commitment to their jobs. Your challenge is to find creative new ways to nurture and sustain this level of engagement in a workforce that may have as many as five generations working side by side — Silent Generation, Baby Boomers, Gen X, Millennials, and Gen Z.
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engaged workforce, employee engagement, business efficiency, generation integration
    
Kronos
Published By: The Mx Group     Published Date: Jul 12, 2017
As the number of tactics available to marketers has multiplied, it has become harder and harder for many to determine where they should focus their resources. Digital marketing, in particular, is becoming increasingly sophisticated and offers opportunities for highly targeted and effective campaigns. But as B2B marketers are designing integrated programs, many overlook a tactic that has successfully generated leads and closed sales for decades: telemarketing. Strategically deploying telemarketing to enhance engagement, nurture prospects and improve your data can make the difference between revenue that goes to your bottom line and revenue that goes out the door. This kind of direct, one-to-one communication has a natural connection with the B2B world, a field built around relationships and tightly targeted audiences.
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digital marketing, telemarketing, lead generation, sales, engagement
    
The Mx Group
Published By: Oracle     Published Date: Mar 28, 2017
Loyalty programs provide a framework to nurture guest relationships, offering recognition, perks and options to redeem rewards. Most importantly, they create guest profiles and transaction histories that yield the insights needed to foster what is demanded today: individualized guest interactions.
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hotel, loyalty program, perks, redeem, oracle
    
Oracle
Published By: IBM     Published Date: Oct 28, 2016
Recruiters have to think like marketers. Just as a marketer needs to attract customers, a recruiter needs to attract the skilled employees the company needs. To do this, recruiters must become marketers. Marketers and recruiters must: - Research the market - Establish and nurture relationships - Build and promote the company's brand Read this for seven tips to help you think like a marketer.
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ibm, kenexa, talent acquisition, marketer's playbook, recruiters
    
IBM
Published By: Jobvite     Published Date: Aug 25, 2016
The talent acquisition market has changed dramatically. It is no longer just about placing ads on different sites and waiting for the resumes to roll in. Rather, it’s ferreting out those passive candidates and convincing them that your company is where they can shine and grow in their profession. Today’s recruiters must proactively search, find, and nurture candidates in this tough job market, and they need good tools to do this. In Forrester’s 45 criteria evaluation of talent acquisition vendors, we identified the 12 most significant software providers — ADP, Cornerstone OnDemand, Findly, IBM Kenexa, iCIMS, Jobvite, Lumesse, Oracle, PageUp People, PeopleFluent, SuccessFactors, and Technomedia — in the talent acquisition category that provide both applicant tracking system (ATS) and various levels of talent relationship management (TRM) functionality in their recruiting offering. This report details our findings about how well each vendor fulfills our criteria and where they stand in r
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Jobvite
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