online channel

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Published By: PGi     Published Date: May 03, 2019
It’s true that webinars and webcasts are a great way to generate leads, launch products and interact with prospects. Yet, when it comes to attendance, less than half of those who register join the online events. Meaning, regardless of how great the content is in your webinar or webcast, it doesn’t have much meaning if no one’s attending! There are plenty of effective ways to promote your online event and up your attendance rate. Some traditional ideas include creating landing pages, promoting the event on your company’s home page and sharing across social media channels. Here are a few additional out-of-the-box ideas from Team GlobalMeet that are simple and surprisingly effective ways to make sure you not only drive awareness for your event but can also get people excited to attend!
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PGi
Published By: Global Payments     Published Date: May 02, 2019
Doing business across borders presents a whole host of unfamiliar challenges to today’s merchant. As technological advancement and increasing globalization unlock international markets, it’s tempting to imagine that a business model successful in one region can simply be transplanted into another. Not so. The logistics of domestic and international transactions have changed, and so too have customer expectations and preferences. Customer and merchants pain points have transformed and multiplied. In this report, we explore some of the core challenges businesses today face in their quest to succeed in global commerce. We offer an overview of how unified commerce can both resolve these issues and offer new advantages and standards of best practice, enabling your business to meet the demands of tomorrow’s customer, no matter their location, preferred payment method, and mode of contact.
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unified commerce, global commerce, payment convenience, payment speed, global payments technology, retail, wechat pay, alipay, chinese wallets, mobile payments, international payment solutions, international payment systems, payments, online payments, omnichannel commerce
    
Global Payments
Published By: Global Payments     Published Date: May 02, 2019
In just a few decades we've gone from face-to-face, catalog and phone omnichannel: endless retail/multiple ways to buy and receive goods. That change has expolded sales.  Download this interesting Infographic to see more.
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ecommerce, secure buying, global payments, automatic payments, online shopping, luxury goods, retail, wechat pay, alipay, chinese wallets, global commerce, mobile payments, unified commerce, payment convenience, global payments technology, e-retail, pos technology
    
Global Payments
Published By: LogMeIn     Published Date: Apr 23, 2019
71% of businesses believe online chat with either a human agent or a chatbot will be among the most common channels used by customers in three years’ time.
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LogMeIn
Published By: Salsify     Published Date: Mar 15, 2019
With over 10,000 SKUs across two divisions and multiple brands, seasonal and home decor manufacturer and distributor The Gerson Companies needed a better way to organize product market data and expand across hundreds of retailers. After investing in product experience management, the company was able to centralize product information in Salsify and empower its network of independent retailer with the data needed to sell successfully online. Featuring: Orin Borgelt, Chief Technology & Sales Officer Learn more about the step-by-step approach The Gerson Companies team took to take control of their data and increase sales on the digital shelf: Build a centralized, flexible, and accessible source of production information to arm all divisions of Gerson with the most up-to-date product inventory. Meet requirements for retailers. The Gerson Companies uses Salsify to syndicate product information across the digital shelf for their B2C divisions. Develop a new sales channels: Gerson uses Sa
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Salsify
Published By: Moxie     Published Date: Feb 06, 2019
Customers expect you to make it easy to move through their site. According to Gartner, more than 82% of online shoppers prefer a more comprehensive web experience suite, as opposed to a stand-alone single-channel or point-based product. The content of this ebook focuses on the tangible results of effective customer engagement, along with 3 key components companies need to make it happen.
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customer engagement, digital engagement, ecommerce, customer experience, customer service, customer support
    
Moxie
Published By: Jamf     Published Date: Jan 14, 2019
Mobile technology offers you the chance to transform your business — unifying online and offline sales channels, coordinating with staff and suppliers, and bringing insight to each customer interaction. Now, the only challenge is managing the mobile devices, apps and configurations that make it all work.
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mobile device management, mdm, managed devices, mobile, apple, ios
    
Jamf
Published By: Sage Software (APAC)     Published Date: Nov 28, 2018
91% of shoppers research products online before making a purchase in a brick-and-mortar store. To remain competitive and grow, it's now imperative for retailers to deliver a seamless shopping experience across all channels. Download our new whitepaper to find out how an Enterprise Management solution can help you deliver the experience today's customer expects.
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Sage Software (APAC)
Published By: Moxie     Published Date: Oct 18, 2018
Achieve your campaign performance goals by successfully mapping campaigns to the right engagement opportunities. With ever changing customer expectations and behaviors in the new Guided Economy, engage your customers throughout their online journey. By mapping campaigns to customer engagements, digital channels are used to help guide customers to conversion through a campaign centered approach.
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customer engagement, engagement, planner, digital, templates, campaigns, marketing, digital, digital marketing, conversion, ecommerce
    
Moxie
Published By: Pindrop Security     Published Date: Sep 24, 2018
With physical and online information security always growing stronger and harder to crack, fraudsters gravitate toward the weakest link in your security—your contact center and voice channels. For many years, our annual fraud reports have shown that fraudsters increasingly exploit the phone channel. Fraud rates continue to increase every year, and this year is no different. Between 2016 (1 in 937 calls) and 2017 (1 in 638 calls), the overall voice channel fraud rate increased by 47%, continuing on the upward trend from last year 113% increase.1 From 2013 through 2017 we have seen the fraud rate climb over 350%, with no signs of slowing down. It is important to note, that some verticals (i.e. Retail) experience even higher fraud rates than shown here.
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Pindrop Security
Published By: Zebra Technologies     Published Date: Sep 12, 2018
Today’s brick and mortar retailers must tackle myriad challenges in an era of industry transformation, increased customer expectations and a highly-competitive landscape. The vast majority are facing these hurdles head-on, with particularly dogged efforts toward reaching omnichannel excellence: For example, according to Zebra Technologies’ 2017 Retail Vision Study, 90% of retailers plan to have an omnichannel practice in place by 2021, through options such as Buy Online, Pick Up in Store (BOPIS) or Click & Collect. It has become clear, however, that for these omnichannel efforts to succeed, inventory visibility and accuracy (ideally 90% or more, according to the Retail Vision Study) is more important than ever — to provide consumers with the easiest path to purchase and retailers with the most efficient way to fulfill. Accurate inventory is the foundation upon which all the other pillars of retail can be built, so retailers can react quickly and make smart decisions about their busines
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Zebra Technologies
Published By: Iterable     Published Date: Sep 07, 2018
Whether they want tickets for the next Lady Gaga concert, the World Series, the Indianapolis 500, or Hamilton, people are quickly discovering that SeatGeekis the place to find the best selection and great bargains. This relative newcomer to the online ticket business has quickly grown to offer the largest inventory of live event tickets on the web, in addition offering differentiating services like best-bargain ratings and notifications when a fan’s favorite team or entertainer will be performing nearby. Email and push have been the primary channels for interacting with customers. However, according to Ben Clark, Vice President of Customer Retention, the marketing team previously struggled to deliver consistent, relevant messaging across channels because their email and push tools ran on separate platforms. The old tools were also cumbersome to use and offered limited functionality. Worse yet, they didn’t support the team’s AI driven, omni-channel marketing strategy, which includes rea
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Iterable
Published By: Location3     Published Date: Aug 31, 2018
When we released our first white paper in February 2015 discussing the ways multi-location businesses were using online media to drive in-store visits, most of the strategic opportunities being leveraged by marketers revolved around using things like promotional coupons, beacons and other tactics. While those methods certainly provided incremental lift in in-store traffic and revenue, there existed a number of gaps in connecting online data associated with promotional efforts, to data that indicated a customer actually converted offline at a business location. At press time for our original “online-to-offline” white paper, digital industry giants were still very much in the early stages of evaluating data points that signified offline customer conversions. Many of these “conversions” were somewhat implied (i.e. Clicks on “Get Directions” link), while others were a bit more reliable in signifying in-store visits and purchases made by consumers (i.e. downloadable coupon redeemed in-store
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marketing, local marketing, franchise, franchisor, digital marketing, online to offline, multi-location businesses, store visits, cross channel analytics
    
Location3
Published By: IBM     Published Date: Jul 16, 2018
IBM Planning Analytics, powered by IBM TM1, is the fast, flexible, planning solution that helps you align financial plans with corporate objectives linked to operational tactics and market events. In this quick, 10- minute guided demo, you’ll get hands-on experience with IBM Planning Analytics by building a revenue plan. You’ll play the role of a financial planner and learn how to: • Create a revenue plan in IBM Planning Analytics Workspace • Adjust the plan by increasing sales by 20% through an online channel • Review the impact of your changes on net profit
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IBM
Published By: Monetate     Published Date: Jul 05, 2018
According to The Forrester Wave™: Experience Optimization Platforms, Q2 2018 report, as enterprises continue to consolidate online testing, behavioral targeting and recommendations practices, Experience Optimization Platform (EOP) Providers have been differentiating their services in two key areas: the ability to execute tests across digital channels, and sophistication of behavioral targeting and recommendation techniques. This report assesses the current offering, strategy, and market presence of eight EOP providers, including Monetate. In the report you’ll learn: • Three core capabilities Forrester considers requirements for savvy optimization. • EOP evaluation strategies you can use to evaluate your current vendor (or select a new one) • Criteria that Forrester used to determine Monetate as a “Strong Performer”
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Monetate
Published By: Applause Israel     Published Date: Jun 19, 2018
At the center of every shopping experience is the payment process. The way that brands connect their products and services to their customers, and in turn receive their payments, is the foundation upon which shopping is built. Digital payments, both online and in-store, are transforming that foundation. 80% of Americans are now shopping through online channels on at least a monthly basis, and digital payments have become a primary stream of revenue for brands across all channels1. While offering digital payment options has the potential to simplify life for customers and increase conversion rates, they are creating an additional layer of complexity that is challenging to keep up with. Between the expanding number of digital payment technologies, the increasing number of devices payments can be completed on, and the continuous blurring of digital and physical buying experiences, it is critical to ensure payments will be successful for every person on every device and in every location.
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Applause Israel
Published By: Bronto     Published Date: May 31, 2018
We surveyed consumers in the US and the UK to learn more about the changing trends in online versus in-store shopping. How frequently do they shop? Which channels do they use? What’s their motivation? This report details how everything from income to age to advances in technology have influenced the behaviors of consumers today. What you'll learn: • Do consumers prefer to shop in stores or online? • Which sources do they rely on to learn about new products? • Are they shopping for fun or out of necessity? • How does having children in the household affect shopping behavior?
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shopping, consumers, customer, technology
    
Bronto
Published By: IBM     Published Date: May 23, 2018
IBM Planning Analytics is the fast, flexible, planning solution that helps you align financial plans with corporate objectives linked to operational tactics and market events. In this quick, 10- minute guided demo, you’ll get hands-on experience with IBM Planning Analytics by building a book for revenue planning. You’ll play the role of a financial planner and learn how to: • Create a book for revenue planning in Planning Analytics Workspace • Adjust the plan by increasing sales through an online channel by 20% • Review the impact of your changes on net profit
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ibm planning analytics, revenue planning, income statement
    
IBM
Published By: Epson     Published Date: May 10, 2018
Online, mobile, omnichannel, untethered, data mining, automation, and remote communication are all now buzzwords surrounding the new technologies and resources financial institutions have to help them re-invent their branch experience. Capabilities are available today that were not imagined a decade ago. This is an exciting time for those institutions that can look to the future and enhance their offerings. While technology is driving change, it can also be a tremendous challenge for financial institutions as they work to keep pace and even take advantage of the dramatic shift in customer needs and expectations. Millennials, baby boomers, small businesses – all are important market segments with very different wants and needs. Driven by technology, the new demand is for a complete online presence, complemented by more flexibility in personalized services, and specialized expertise available in every branch. Suffice it to say, financial institutions of all sizes and in every geography a
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Epson
Published By: Pindrop Security     Published Date: Mar 21, 2018
For a long time, the phone channel was thought to be isolated and less important to defend, when compared to the physical and online channels. The general consensus was that fraudsters could only steal so much over the phone, and it had little impact on fraud across the rest of the organization. But those assumptions are wrong, and they’re becoming grossly inaccurate as technology evolves. The phone channel is now more vulnerable and exploitable than ever before, as annual fraud loss is now a $14 billion problem. Between aggressive fraud rings, social engineering and sophisticated techniques, vulnerable call centers are feeling the sting. Legacy and stand-alone solutions won’t stand up to the perseverance and lengths to which fraudsters are willing to go.
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Pindrop Security
Published By: SundaySky     Published Date: Mar 06, 2018
A Fortune 500 home improvement retailer turned to personalized video advertising in support of its companywide commitment to drive online transactions and revenue. By combining personalization with the alreadyengaging video medium, the top 10 Internet retailer aimed to provide a captivating ad experience that would differentiate the brand in a fiercely competitive market and drive online sales. The brand had already committed to engaging consumers on a 1-to-1 basis across all channels, and as such, partnered with SundaySky to extend this approach to its video advertising.
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SundaySky
Published By: INT_AstuteIT_ABM_DoubleTouch_BENELUX     Published Date: Feb 23, 2018
Traditional organizations across the globe are transforming to compete against digital-only players, in restructuring to put the customer first. The world’s buying behavior - and people’s behavior in relation to technology - is quickly changing in connection with online distribution channels, smart devices, and their interplay with offline touchpoints. Siloed business systems and their old reporting lines need to shift, and synchronize - fast.
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programme, manager, data, analyst, technical
    
INT_AstuteIT_ABM_DoubleTouch_BENELUX
Published By: Moxie     Published Date: Feb 08, 2018
Live online chat is proving to be a successful way to fulfill consumers’ desire to connect with companies. In the Guided Economy, customers expect chat to be consistently easy and effective at answering their questions and resolving their issues. It may seem hard to provide a consistent experience because each chat engagement poses a unique question on a unique subject from a unique customer. But by focusing on how best to engage with customers via chat, this channel can become one of your most powerful sales tools.
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digital, conversions, hyperlinks, customers, mobile, chat
    
Moxie
Published By: SAS     Published Date: Jan 17, 2018
This RSR custom research report explores the impact of omnichannel methods on merchandising, marketing and the supply chain; specifically, what analytical capabilities address the challenges that omnichannel selling and fulfillment pose for retailers. Consumers today routinely begin their shopping journeys online, but complete their purchases in nearby stores, in their “home” stores or delivered directly to their doors. Retail analytics enables organizations to capture data from their customers' journeys. Retailers that successfully deliver relevant omnichannel experiences while gaining a more sophisticated understanding of demand (where and how it is initiated) will enhance their brands’ value and create compelling and profitable customer relationships.
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SAS
Published By: Oracle OMC     Published Date: Nov 30, 2017
Oracle Marketing Cloud is an all-in-one solution that helps retail marketers develop direct relationships with customers through seamlessly orchestrated cross-channel digital experiences—online and offline—that facilitate and strengthen customer interactions across a constantly growing list of digital touchpoints. The result is consistent, relevant, and contextual cross channel experiences efficiently orchestrated to customers wherever they are.
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Oracle OMC
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