online experience

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Published By: ToneTag     Published Date: Nov 14, 2019
Increasingly, retailers in APAC face the combined challenges of more demanding customers, shrinking profitability, increased competition, and complex online-offline experiences. That’s why more retailers are adopting data-over-sound technology. This technology allows customers to make mobile payments using sound to communicate with payment devices like credit card readers, or kiosk machines. It also enables novel customer experiences, which allow retailers to drive in-the-moment sales, improve loyalty program stickiness, and eliminate queues, among other benefits. And because it doesn’t require the Internet, and works even on feature phones, it can be leveraged in a number of scenarios such in pop-up markets, food courts, concerts, and door-to-door deliveries, among others. Inside This Guide: • The top 5 ways retailers are using data-over-sound • 14 benefits for retailers • Why sound-based experiences will take over APAC
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ToneTag
Published By: Rackspace     Published Date: Nov 11, 2019
The Customer Spiraledge is a health and ecommerce company in the online retail, activity tracking and farm management spaces. The Obstacles They Faced The online retailer needed to improve scalability, performance and agility to reduce the risk of unpredictable traffic causing outages or bad customer experiences. What Spiraledge Achieved with Rackspace and GCP After completing a 13TB migration, Spiraledge’s new Google Cloud Platform is more responsive to traffic spikes and has increased key business results from R&D platform innovations.
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Rackspace
Published By: ALE USA, Inc     Published Date: Nov 01, 2019
Today, most students in primary and secondary schools have never experienced life without the internet or smartphones. This reality is reflected in the classroom where digital learning processes and experiences are enhancing traditional textbooks and upending conventional classroom teaching methods. Online lessons, testing and assessments are now part of most curricula. Laptops, tablets and smartphones have become primary instruction tools for students, who are downloading an increasing number of online apps to enhance their digital learning experience. Teachers and lecturers alike rely on robust, reliable Wi-Fi across their campus to access the full range of teaching tools available to them.
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ALE USA, Inc
Published By: GoCardless     Published Date: Oct 08, 2019
With Strong Customer Authentication (SCA) coming into force on 14 September 2019 as the final part of PSD2, many online businesses are required to add additional security measures to large parts of their online payment experience. Key goals of SCA include reducing payment fraud and creating a safer payment experience for the customer.
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GoCardless
Published By: Oracle     Published Date: Sep 30, 2019
In the past, B2B transactions occurred in face-to-face meetings as a sales professional worked a product demo, business luncheon, or boardroom presentation to influence a customer – and close the deal. Today, however, B2B stakeholders perform much of their product and service research online. In fact, 93 percent of B2B buying starts with online searching, according to a Pinpoint Market Research study. This research occurs long before a customer engages with sales. As your prospects research and evaluate your offerings, they leave behind valuable clues to their intent. Understanding these clues – cracking the code – can help you tailor your messages to them, thereby providing them a more tailored, relevant experience. As a result, business-savvy marketing and sales departments have embraced marketing automation platforms, so their respective teams can work together on one common platform, reach B2B customers online, and drive revenue. Marketing automation platforms automate repetitive
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Oracle
Published By: Oracle     Published Date: Sep 30, 2019
Digital marketing. You hear it everywhere. As you and all your competitors know, it’s: A marketing approach that leverages online channels like email, websites, social media, and display advertising to deliver content that influences opinions and sells products and services. But to effectively execute a digital marketing strategy, you’ll need a marketing automation system that can follow a customer’s lead around the web and offer the best recommendations at the best times to deliver a more relevant "1-to-you" customer experience.
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Oracle
Published By: Oracle     Published Date: Sep 30, 2019
Consider a typical visit to a brick-and-mortar retail store. As you search through the racks, deciding what to buy, what type of salesperson do you hope for? Someone aggressive, continuously asking if you’re ready to make a purchase? Or someone who’s never there when you have a question, no matter how hard you look? Ideally, most customers would say, the perfect salesperson falls somewhere in between. Someone who’s ready to jump in with assistance, but happily follows your cue. Thanks to years of shopping in stores, consumers today know exactly what they want from that brickand-mortar experience—and savvy retailers know how to train their salespeople to get it right. But what about a different shopping situation? What type of experience attracts or repels online shoppers? And what do digital retailers need to do in order to deliver the experience that compels customers to buy? With so many retailers to choose from, modern consumers don’t need to put up with a digital experience the
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Oracle
Published By: Datastax     Published Date: Sep 27, 2019
Consumers have extraordinarily high expectations of the online user experience, and stakes are at their highest around the holidays. Database infrastructure plays a huge role in holiday success (or failure!). In this eBook, you'll learn ways to evolve your infrastructure to break through five holiday database roadblocks—by reducing stack complexity, improving uptime and elasticity, and smartly managing open source databases.
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Datastax
Published By: Adobe     Published Date: Sep 23, 2019
An excellent CMS solution provides your business with the flexibility to grow into a broad experience delivery platform. It should enable your business to scale and add new capabilities as it grows, and easily integrate with other marketing technologies. Why should the target audience care? Customer expectations have increased. They now expect their in-store experiences to be continuous and consistent extensions of the online journey. And the online journey provides fast, dynamic, and interactive experiences. If your business is not well informed on what is needed from a content management solution, it may come up short on customer experience. A successful and growing business will choose a solution that helps them future-proof for emerging channels and effectively manage mature ones. Supporting Concepts: Navigate your business through the noise. Apply these questions and insights to your selection process and avoid the pitfalls of costly and rigid content management systems.
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Adobe
Published By: Adobe     Published Date: Sep 23, 2019
Like the oxygen we breathe, journey analytics brings life to the customer behind those devices, over time getting to know their favorite pastry choice, when they’re most likely to buy gas, and how long they stay online while in the station’s café. WHY SHOULD THE TARGET AUDIENCE CARE? Business struggle to gain a holistic customer view — the skills to identify actionable insights from multichannel data are in short supply. If they could gain a holistic view of customer attributes and behaviors, they could make sure they get the right content at the right time. SUPPORTING CONCEPTS If you want your customers to enjoy seamless, personalized experiences, you need to treat them like people. That means marketing to the person — not the device. When you know a customer’s interests, wants, and needs — perhaps even before they do — you’ve succeeded at becoming a true experience business. For some, this may require a shift from analytics as a tool to analytics as a way of life. It may also m
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Adobe
Published By: F5 Networks Singapore Pte Ltd     Published Date: Sep 19, 2019
"Every kind of online interaction—website visits, API calls to mobile apps, and others—is being attacked by bots. Whether it's fraud, scraping, spam, DDoS, espionage, shilling, or simply altering your SEO ranking, bots are wreaking havoc on websites as well as mobile and business applications. But that’s not all: they’re also messing with your business intelligence (BI). They can skew audience metrics, customer journeys and even ad buys, making business decisions questionable and costly. According to Forrester, ad fraud alone was set to exceed $3.3 billion in 2018. Not all bots are bad. In fact, your business depends on them. Search engine bots, for example, give your web presence visibility and authority online. Other good bots help you deliver better customer experiences—perhaps a chatbot provides instant customer assistance on your site. What’s important is enabling the good bots and blocking the bad ones."
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F5 Networks Singapore Pte Ltd
Published By: Marketo     Published Date: Sep 03, 2019
Your website is the hub of interaction between your company and your customers, and in an increasingly competitive digital landscape, today's buyers aren't simply looking for a one-size-fits-all customer experience. Web personalization empowers you to provide more relevant experiences to online visitors and speak to them with personalized messages at scale. It enables you to communicate across all marketing channels with a consistent voice and user experience that builds trust, engagement, revenue, and loyalty. In this ebook, discover how to: Integrate web personalization into your marketing strategy Incorporate cross-channel marketing in your web personalization strategy Create content to maximize the impact of personalization Leverage AI and machine learning to provide personalized web content Measure impact and success Choose the right web personalization tool for you Build a website that accelerates engagement, conversion, and retention by downloading the Introductory Guide to
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Marketo
Published By: Spectrum Enterprise     Published Date: Aug 29, 2019
Many businesses attempting to implement digital strategies are held back by subpar Internet connectivity. Networks with insufficient bandwidth and inconsistent performance cause a wide range of problems that prevent businesses from competing effectively. Such issues can range from unsatisfying online experiences for customers to unreliable connectivity for employees to the inability to run latency-sensitive applications and share large files. In short, their networks are delivering poor value that affects nearly all areas of their businesses.
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Spectrum Enterprise
Published By: Experian     Published Date: Aug 29, 2019
As organizations and consumers increasingly interact over digital channels, both parties must find ways to establish mutual trust. Experian’s Global Identity and Fraud Report Asia-Pacific (APAC) edition highlights that trusted online relationships are based on businesses providing both a secure environment and seamless consumer experiences. With insights from almost 6,000 APAC consumers, the report found that majority (71%) value ‘security’ as the most important element of an online experience, followed by ‘convenience’ (20%) and ‘personalisation’ (9%). Download the complete 2019 Asia-Pacific Identity and Fraud Report for more details.
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Experian
Published By: Limelight Network     Published Date: Aug 12, 2019
As businesses continue to expand their online reach globally, user experience is one of the most important factors for building audience satisfaction and driving revenue. But whether you are delivering videos, web content or even ? les, ensuring engaging online experiences from an increasing variety of devices around the world, is a huge challenge. Organizations have a number of methods for improving user experiences, one of which is leveraging a content delivery network (CDN). But not all CDNs deliver the same level of service. This guide will provide some tips on how to determine what is most important to your organization and how to choose a CDN that meets your needs.
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Limelight Network
Published By: Limelight Network     Published Date: Aug 12, 2019
Live streaming is attracting viewers online to watch major sports events, play games, participate remotely in educational opportunities, and bid at live auctions. But today, the latency of online video stream delivery is typically too long to provide the viewing experience users expect, resulting in unhappy viewers and lost revenue. Fortunately, new live streaming technology makes it possible to deliver live streams in less than a second, enabling exciting new experiences that engage viewers in multiple ways. For organizations that need to distribute live streams, it’s about increasing audience size and revenue. For viewers, watching streams in realtime with interactive data integrated with the live video enables new possibilities for how they can interact with you and each other. Read this brief to learn how sub-second latency streaming enables new business opportunities by making live viewing a more interactive social experience.
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Limelight Network
Published By: Limelight Network     Published Date: Aug 12, 2019
Why do so many companies turn to a Content Delivery Network (CDN) to deliver their online videos, websites, and downloads? It’s simple: The core benefits of a CDN directly improve customer experiences. End-users get the content they want quickly and reliably with better quality, wherever they are located. More satisfied customers help the organization increase revenue and customer loyalty.
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Limelight Network
Published By: Limelight Network     Published Date: Aug 12, 2019
Many companies that need to deliver content online at scale use Content Delivery Networks (CDNs) to improve performance. However, even with a reliable CDN, there can be issues with service quality in different regions, insufficient capacity during peak periods, and lack of resiliency and diversification. To address these concerns, some companies distribute their delivery load across more than one CDN, a concept often called a multi-CDN implementation. In this paper, we’ll explore frequently-asked questions and best practices for implementing multi-CDN workflows based on extensive experience.
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Limelight Network
Published By: Riskified     Published Date: Aug 06, 2019
In the competitive world of eCommerce, online retailers must provide an optimal customer experience or risk losing business. But many are seeing their hardearned revenue fall victim to costly credit card chargebacks.
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Riskified
Published By: Iovation     Published Date: Aug 02, 2019
The digitalization of business processes and the advent of mobile computing have given rise to the next generation of fraud. Cybercriminals have a variety of tools and techniques—as well as opportunities—to steal money and services. Furthermore, traditional fraud prevention tools often fail to stop this fraudulent activity. Companies need a new approach to fraud prevention—one that stops fraud early and preserves the user experience. Companies with an online presence must have the ability to: Detect and respond to fraudulent activity before incurring losses Leverage human insight and machine learning to identify advanced fraud Work with other fraud analysts to identify larger fraud trends and stop cybercriminals on a global scale Block more fraud while reducing fraud prevention costs This book explores how companies can leverage a next-generation fraud prevention solution to stop more fraud while reducing costs and providing a positive user experience for trusted customers.
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Iovation
Published By: ttec     Published Date: Jul 24, 2019
Omnichannel is one of those words everyone uses, but few use correctly. It’s not another word for multichannel. It’s a different state of existence. In our experience, multichannel is the ability to interact with customers across many different channels, but not necessarily in a cohesive fashion. As new channels become available, they are “bolted on” to existing customer experience infrastructure such as CRM or customer support systems. Too frequently, the management of these channels becomes siloed (web versus in-store sales, for example). The effect of this from the customer experience standpoint can be disjointed and jarring. For example, the resolution of an issue following a customer conversation with an associate in the contact center may not be reflected when the customer goes online or into a store. Yet the ability to offer multichannel service experience is table stakes for today’s business. If you’re not available in the channels where customers want you to be, you cease to b
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ttec
Published By: SAS     Published Date: Jul 22, 2019
Text is the largest human-generated data source. It grows every day as we post on social media, interact with chatbots and digital assistants, send emails, conduct business online, generate reports and essentially document our daily thoughts and activities using computers and mobile devices. Increasingly, organizations want to know how all of that data can be used to drive improvements. For many, unstructured text represents a massive untapped data source with great potential for producing valuable insights that could result in significant business transformations or spur incredible social innovation. This paper looks at how organizations in banking, health care and life sciences, manufacturing and government are using SAS text analytics to drive better customer experiences, reduce fraud and improve society.
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SAS
Published By: Adobe     Published Date: Jun 26, 2019
Like the oxygen we breathe, journey analytics brings life to the customer behind those devices, over time getting to know their favorite pastry choice, when they’re most likely to buy gas, and how long they stay online while in the station’s café. If you want your customers to enjoy seamless, personalized experiences, you need to treat them like people. That means marketing to the person — not the device. When you know a customer’s interests, wants, and needs — perhaps even before they do — you’ve succeeded at becoming a true experience business. For some, this may require a shift from analytics as a tool to analytics as a way of life. It may also mean evolving corporate or office culture.
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Adobe
Published By: IBM APAC     Published Date: Jun 24, 2019
Every organization strives for more cyber resilience. The Ponemon Institute’s fourth annual study on “The Cyber Resilient Organization” uncovered that there is a set of habits or practices that the most cyber resilient organizations undertake to achieve greater states of cyber resilience. Download this report to review the key findings; including: • The impact of the skills gap • How complexity can be the enemy of cyber resilience • Lessons learned from high achieving cyber resilient organisations • The importance of incorporating the privacy function in your strategy. Join the IBM Security online community to learn from the shared knowledge and experiences of your peers and IBM Cyber Elites to tackle complex business problems.
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IBM APAC
Published By: IBM APAC     Published Date: Jun 24, 2019
Your security products send alerts when a cyber attack strikes. Your incident response plan tells you what to do to block the attacker’s action and recover normal operations. But do you know how or where the attacker was able to get into your environment? Do you understand the tactics, techniques and procedures the attacker used? In short, to move to the next level of security, organizations need a way to both understand and manage threat intelligence. Because an organization that can uncover the context of a threat can also better respond to it. Learn more about the impact of security threats from this whitepaper. Join the IBM Security online community to learn from the shared knowledge and experiences of your peers and IBM Cyber Elites to tackle complex business problems.
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IBM APAC
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