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Published By: TRUSTe     Published Date: May 06, 2010
This whitepaper will explore how business leaders like yourself can align trust, credibility and privacy processes in your organization-and your company's broader ecosystem-into a Business Integrity Strategy.
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truste, roi, privacy, trust, credibility, business integrity strategy, identity
    
TRUSTe
Published By: WhatCounts     Published Date: May 05, 2010
Lifecycle marketing is changing the way companies interact with prospects and customers through the email channel. This white paper explores five common questions and some ideas on how to jumpstart your lifecycle marketing efforts.
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lifecycle, email marketing, whatcounts, emarketing, roi, segmentation, nurturing, lead generation, compliance
    
WhatCounts
Published By: Digital Mind Factory     Published Date: May 05, 2010
Digital Mind Factory develops and manages performance-based media and marketing campaigns using our proprietary, turnkey demand generation and lead nurturing management service, that delivers results for such clients as Bausch & Lomb, The Walt Disney Co. and Anthem of Blue Cross.
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roi, digital mind factory, bausch and lomb, demand generation, turnkey, lead nurturing, management
    
Digital Mind Factory
Published By: EMC Backup & Recovery Solutions     Published Date: Apr 29, 2010
This white paper describes components of the VMware vSphere and VMware View solutions and discusses options for protecting these environments using EMC Avamar with global source-based data deduplication.
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emc, data domain, efficiency, vmware, server consolidation, servers, data integrity, backup, recovery, idc, roi, it costs, infrastructure, dedupe, deduplication
    
EMC Backup & Recovery Solutions
Published By: EMC Backup & Recovery Solutions     Published Date: Apr 28, 2010
This document showcases EMC's portfolio of backup and recovery products and describes how they provide the flexibility and scalability to meet the data protection needs of enterprises of all sizes.
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emc, data domain, efficiency, api, disk backup, recovery, vmware, server consolidation, servers, data integrity, backup, recovery, idc, roi, it costs, infrastructure, dedupe, deduplication
    
EMC Backup & Recovery Solutions
Published By: Proofpoint     Published Date: Apr 23, 2010
This whitepaper discusses the dramatic cost savings that companies can realize by adopting a SaaS (Software-as-a-Service) model for email archiving versus an on-premises approach.
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proofpoint, email archiving, saas, software-as-a-service, tco, roi
    
Proofpoint
Published By: Saepio     Published Date: Apr 21, 2010
Brand marketers invest billions to create an emotional connection between their brand and prospective customers. As media fragments and customers increasingly engage with the brand in ways outside the direct control of the corporate marketer, brand positioning and messaging and the building of emotional connections with consumers becomes more challenging.
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saepio, emm, roi, marketing process optimization, var, distribution, crm, mrm, distributed marketing, enterprise marketing management, campaign planning
    
Saepio
Published By: Pillar Data Systems     Published Date: Apr 20, 2010
Download this white paper to learn how to avoid over-provisioning your storage so you can avoid additional capital expenditure and increase your ROI.
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pillar data systems, quality of service, qos, roi, shared storage environment
    
Pillar Data Systems
Published By: 2ergo     Published Date: Apr 09, 2010
With close to 40 million smartphone owners and more than 3 billion applications downloaded, the potential of smartphone applications as brand builders and money makers is real! 2ergo's experienced team serves as the first choice for leading brands looking to launch smartphone applications, and we are ideally positioned to help you integrate mobile applications as part of your overall digital marketing strategy.
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2ergo, iphone, mobile devices, apps, applications, mobile apps, smartphone, gps, property app
    
2ergo
Published By: EMC Backup & Recovery Solutions     Published Date: Apr 02, 2010
EMC backup and recovery solutions for VMware combine industry-leading deduplication storage and software to help you fully realize the benefits of virtualization. VMware servers consolidate production workloads well, but backups create bottlenecks that tax network and storage resources.
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emc, data domain, efficiency, vmware, vcenter, server consolidation, servers, data integrity, backup, recovery, idc, roi, it costs, infrastructure, dedupe, deduplication
    
EMC Backup & Recovery Solutions
Published By: IFS, Inc.     Published Date: Apr 01, 2010
Understanding how to take responsibility for proper implementation and truly taking ownership of an enterprise application as a crucial business asset will go a long way to getting the full value out of your information technology investment.
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ifs, enterprise applications, erp implementation, enterprise resources planning, carsound, roi
    
IFS, Inc.
Published By: Unica     Published Date: Mar 29, 2010
Marketers have been limited to bland options for sending communications to consumers on their mobile phones. With the introduction of Apple's iPhone and operating systems like Google's Android and Palm's Pre/Pixi, now offering similarly rich user experiences, you have the opportunity to reach your customers, anywhere, any time, on their mobile devices.
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unica, email, emarketing, esp, email trends, social media, sms, spam, mobile email, templates
    
Unica
Published By: EMC Backup & Recovery Solutions     Published Date: Mar 29, 2010
VMware sites create more storage to manage and protect than their physical counterparts. This report showcases how EMC Backup and Recovery Solutions for VMware have helped customers redesign their backup operations.
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emc, data domain, efficiency, vmware, server consolidation, servers, data integrity, backup, recovery, idc, roi, it costs, infrastructure, dedupe, deduplication
    
EMC Backup & Recovery Solutions
Published By: SPSS Inc.     Published Date: Mar 15, 2010
This paper focuses on six myths that surround direct marketing best practices and discusses how you can use specific analytical techniques and tools to beat these myths, increase response rates and boost ROI.
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spss, direct marketing software, campaign optimization, response rate, roi, segmentation, cluster analysis, customer persona, rfm, testing, prospect profiling, purchase score, postal code analysis, up-sell, cross sell
    
SPSS Inc.
Published By: StrongMail     Published Date: Mar 15, 2010
Email marketing is continually evolving with the introduction of new technologies, regulations and consumer behavior. As an email marketer, you're charged with keeping track of these changes and making the appropriate adjustments to maximize the ROI of your email programs.
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strongmail, social media, email marketing, emarketing, roi, swyn, networks, social networking
    
StrongMail
Published By: EMC Backup & Recovery Solutions     Published Date: Mar 09, 2010
This report discusses market drivers and results users have achieved by taking new approaches to backup and recovery using deduplication storage systems.
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emc, data domain, efficiency, backup, recovery, idc, roi, it costs, infrastructure, dedupe, deduplication
    
EMC Backup & Recovery Solutions
Published By: Saepio     Published Date: Feb 18, 2010
Marketing process optimization technologies are emerging everywhere. Yet none fully address a corporate marketer's needs and none fit the definition of a complete, integrated enterprise marketing management system. But that doesn't mean you shouldn't start implementing EMM today.
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saepio, emm, roi, marketing process optimization, var, distribution, crm, mrm, distributed marketing, enterprise marketing management, campaign planning
    
Saepio
Published By: Mongoose Metrics     Published Date: Feb 16, 2010
Many marketers are frustrated with the current, limited methods of analyzing and measuring online to offline conversions. They believe today's technology cannot deliver a complete picture of real sales-ready leads and this won't justify online ad spending.
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mongoose, call tracking, marketing, roi, seo, ppc, conversion, offline conversions, crm, sales tools
    
Mongoose Metrics
Published By: Mongoose Metrics     Published Date: Feb 14, 2010
You're spending thousands if not tens of thousands of dollars a month on marketing your website -- not to mention the thousands of dollars you've spent building and maintaining it. This spending is most likely partially influenced by the promise of Internet marketers about the accountability of web marketing.
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mongoose, call tracking, marketing, roi, seo, ppc, conversion
    
Mongoose Metrics
Published By: EMC Backup & Recovery Solutions     Published Date: Feb 05, 2010
Read this IDC white paper to understand the various approaches to solving today's backup and recovery challenges leveraging deduplication. The paper discusses how to dramatically improve IT economics by optimizing network bandwidth, backup windows, and storage footprint requirements in distributed and datacenter locations alike.
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emc, data domain, efficiency, backup, recovery, idc, roi, it costs, infrastructure, dedupe, deduplication
    
EMC Backup & Recovery Solutions
Published By: IBM     Published Date: Feb 03, 2010
Ease of Use in Web Conferencing (Wainhouse Research Whitepaper) - Why it Matters: include saving travel costs, increasing individual and team productivity, and removing distance as a barrier for getting the right people (and customers) involved and more.
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ibm ep, empowering people, web conferencing, wainhouse, roi, productivity, online meeting, ease of use, employee training, hr management
    
IBM
Published By: IBM     Published Date: Feb 03, 2010
A recent IBM CEO study revealed innovation, along with global integration and a disruptive business model, to be among the key traits of the Enterprise of the Future.1 As to how that innovation will take place-CEOs include collaboration and the use of Web 2.0 tools at the top of the list.
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ibm ep, empowering people, web 2.0, enterprise software, social networking environment, roi
    
IBM
Published By: Qwest Business.     Published Date: Jan 27, 2010
This in-depth report explores the key considerations, including solution portfolio, partnerships and processes.
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qwest business, managed network services provider, portfolio, partnership, it resource, roi, spend management, request for information, rfi
    
Qwest Business.
Published By: Qwest Business.     Published Date: Jan 27, 2010
A difficult economy is impacting IT investments, but advanced communications infrastructures bring opportunities for innovation and cost savings.
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qwest business, infrastructure innovation, advanced communications infrastructure, roi, tco, total cost ownership, converged voice, data networks
    
Qwest Business.
Published By: En Pointe Global Services     Published Date: Jan 25, 2010
So how do you make sure you will gain the benefits of outsourcing and avoid the pitfalls? We have done the research and drawn from our own experience to bring you.
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en pointe global services, outsourcing, help desk, it service delivery, single point of contact, spoc, roi
    
En Pointe Global Services
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