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Published By: Workplace by Facebook     Published Date: Jun 26, 2019
To meet the work challenges of the future, business leaders need to create resiliency by connecting their employees. But they also need to make sure those employees are bought in to the strategy. That’s why the IC department has a huge role to play. Workplace connects everyone in an organization using familiar tools like instant messaging, posts and video calling. We’ve identified six attributes that are critical to building connected organizations, and which act as the cornerstones for digital transform initiatives. Download this whitepaper to find out more.
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Workplace by Facebook
Published By: Workplace by Facebook     Published Date: Jun 17, 2019
Understanding the Role of Internal Comms in Digital Transformation Initiatives
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Workplace by Facebook
Published By: Workplace by Facebook     Published Date: Jun 24, 2019
Business leaders need to create resilience to meet the work challenges of the future. That resilience comes from connecting people, which is why the HR department has a huge role to play. Workplace connects everyone in an organization using familiar tools like instant messaging, posts and video calling. We’ve identified six attributes that are critical to building connected organizations, and which act as the cornerstones for digital transformation initiatives. Download this whitepaper to learn more.
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Workplace by Facebook
Published By: Workplace by Facebook     Published Date: Jun 13, 2019
Take the next step on your Workplace journey and find out how HR leaders are helping over 2m people at thousands of organizations change the way they connect at work.
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Workplace by Facebook
Published By: SAS     Published Date: Sep 30, 2014
When Information Revolution1 was published in 2006, no Chinese based companies were among the top 10 largest companies by market capitalization. Apple didn’t sell phones. Facebook was something college kids used to connect with their friends. Back then, we talked a lot about the amount of data coming in and faster processing speed. What we believed then remains true today: Data, and the decision-making process, can be moved throughout the organization to equip every decision maker (automated, line worker, analyst, executive) to make the best choices. By operationalizing analytics, organizations can identify and quantify both opportunity and risk. Information Revolution highlighted SAS’ Information Evolution Model, which helps organizations understand how they interact with their information and how to extract more value from it through analytics.
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sas, organizational insights, operationalizing analytics, sas’ information evolution model
    
SAS
Published By: Adobe     Published Date: Sep 19, 2013
With 50 Facebook pages, 50 Twitter accounts, 80 social apps, and many blogs, Caesars Entertainment turned to Adobe Social, part of the Adobe Marketing Cloud, to centralize, manage, and improve their social media efforts. It paid off.
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social media, marketing, content management, platforms, digital marketing, campaigns, social engagment
    
Adobe
Published By: Quantcast     Published Date: Jul 16, 2013
Advertising that connects placements with high-value customers during times of active consideration is essential to drive conversions at a profitable rate. Using display advertising and Facebook Exchange to find new customers, the Palms Casino Resort increased their bookings by 87% while lowering costs by 33%. Read the story to see how the Palms did it and how you could too.
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facebook exchange, quantcast, display advertising, display exchanges
    
Quantcast
Published By: CA Technologies     Published Date: Aug 22, 2017
Today, 75% of Twitter traffic and 65% of Salesforce.com traffic comes through APIs. But APIs are not just for the social Web. According to ProgrammableWeb.com, the number of open APIs being offered publicly over the Internet now exceeds 2000—up from just 32 in 2005. Opening APIs up to outside developers enables many technology start-ups to become platforms, by fostering developer communities tied to their core data or application resources. This translates into new reach (think Twitter’s rapid growth), revenue (think Salesforce.com’s AppExchange) or end user retention (think Facebook).
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CA Technologies
Published By: Domo APAC     Published Date: Mar 04, 2019
Cisco’s marketing team has invested massively in technology over the past two years. This $50 million investment in software has put Cisco at the leading edge of B2B technology marketing. 40 new applications have been put in place, creating one of the most sophisticated marketing technology stacks in the industry, resembling the more consumeroriented Amazon, Google, and Facebook. This investment has earned Cisco’s marketing team plaudits and several industry awards View Domo’s privacy policy
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Domo APAC
Published By: Webtrends     Published Date: Jun 13, 2011
Awareness, conversion, retention. As a marketer, your job hasn't changed, but the digital ecosystem changes fast. In this whitepaper from the CMO Council, top marketing execs discuss digital challenges and the resulting opportunities. Sponsored by Webtrends.
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webtrends, cmo, international, digital marketing, process, partnerships, go-to-market, customer experience
    
Webtrends
Published By: Workplace by Facebook     Published Date: Sep 27, 2018
Gen Y isn’t known for fading into the background. But despite their desire to stand out, today’s young people are equally adept at working together. These Gen Yers will make up 35% of the global workforce by 2020, and their expectation of a collaborative workplace will help to define the future of work. Download this info-graphic now to learn how Workplace by Facebook are using collaboration to fuel innovation and growth in 4 simple steps.
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collaboration software, collaboration portal, business communication, workforce management, project management, team work
    
Workplace by Facebook
Published By: Cyphort     Published Date: Jun 28, 2016
Thanks to its convenience, online shopping has become a major trend over the last few years and lets face it, it’s here to stay. With the rise of online shopping, marketing experts capitalized on this new avenue to advertise their products. Now your friends nudge you on Facebook to buy a product they love and Google suggests a friendly place across the street where you can get your car fixed. It’s become hard to browse even a few pages without running into an ad and because of this increases, malware experts also saw a new avenue of attack - Malvertising.
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downloads, best practices, network management, solutions, technology, advertising
    
Cyphort
Published By: Yext     Published Date: May 21, 2013
The paper will show every dealership the most common data location problems. It will explain why these problems need to be fixed and then show you the best strategies to fix them.
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advertising, marketing, location, listings, maps, directories, yext, business
    
Yext
Published By: Yext     Published Date: May 21, 2013
The paper will show every doctors office the most common data location problems. It will explain why these problems need to be fixed and then show you the best strategies to fix them.
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advertising, marketing, location, listings, maps, directories, yext, business
    
Yext
Published By: Yext     Published Date: May 21, 2013
The paper will show every law firm the most common data location problems. It will explain why these problems need to be fixed and then show you the best strategies to fix them.
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advertising, marketing, location, listings, maps, directories, yext, business
    
Yext
Published By: G/O Digital     Published Date: Sep 13, 2016
• Getting and staying in front of shoppers is key. 55 percent of respondents would be somewhat to very likely to click on a retargeted ad from a previous website they had visited. • Reviews make a difference to the consumer. Only 8 percent of respondents said online reviews never factor into their decision to purchase at a local retailer. • Relevant Facebook ads work for local retailers. Almost 1 in 2 respondents would be likely to click on a Facebook ad that aligns with their personal needs and interests.
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retail consumers, local stores, consideration phase, repeat customers, consumer survey, social media, facebook ads
    
G/O Digital
Published By: Bronto     Published Date: Mar 30, 2012
With consumers practically attached to mobile devices and beginning to accept marketing messages on Facebook and Twitter, marketing efforts are less about driving to a specific channel and more about having a promotional presence in all of them and keeping the person engaged throughout the customer lifecycle. The reasons for disengaging from a purchase decision are nearly infinite, and the means to disengage are just a few taps away on a smartphone.
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bronto, marketing, emerging marketing, digital marketing, online, digital, e-commerce
    
Bronto
Published By: SundaySky     Published Date: Mar 06, 2018
Cox Communications has been a SundaySky customer for five years, running personalized video ad programs through traditional video publisher channels. At the end of 2016, Cox Communications expanded that program to Facebook to see if greater levels of personalization and performance could be achieved by combining the dynamic capabilities of SmartVideo technology with the reach of the Facebook ads platform. The program targets recent Cox website visitors on Facebook and delivers them a relevant video ad with offers related to products and services they had viewed on Cox.com. The program leverages SundaySky’s SmartVideo platform to achieve Cox’s online revenue goals of maximizing the number of revenue-generating orders on its website while also lowering the cost per acquisition (CPA) as the program optimizes.
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SundaySky
Published By: Oracle     Published Date: Mar 28, 2017
From planning a trip to selecting a hotel to commenting about the guest experience on Facebook, the travel lifecycle can be a meandering journey, filled with opportunities for consumers to engage with hospitality brands. The key for your enterprise’s success, of course, is making those moments count.
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planning, trip, hotel, guest experience, oracle
    
Oracle
Published By: CrowdStrike     Published Date: Feb 01, 2017
One of the biggest challenges to effectively stopping breaches lies in sifting through vast amounts of data to find the subtle clues that indicate an attack is imminent or underway. As modern computer systems generate billions of events daily, the amount of data to analyze can reach petabytes. Compounding the problem, the data is often unstructured, discrete and disconnected. As a result, organizations struggle to determine how individual events may be connected to signal an impending attack. Download the white paper to learn: • How to detect known and unknown threats by applying high-volume graph-based technology, similar to the ones developed by Facebook and Google • How CrowdStrike solved this challenge by building its own proprietary graph data model • How CrowdStrike Threat Graph™ collects and analyzes massive volumes of security-related data to stop breaches
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CrowdStrike
Published By: Cumulus Networks     Published Date: Dec 30, 2016
As one of the fastest moving industries in terms of innovation and change, Information Technology is rife with predictions for what will be "the next big thing". Networking is undergoing a shift with the adoption of web-scale and open networking approaches. Fill out the form to the right to view our webinar and hear experts from Cumulus Networks, IPspace, and Facebook discuss their predictions for what will be the biggest changes and evolutions in data centers this year.
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Cumulus Networks
Published By: Oracle     Published Date: Feb 21, 2018
A basic chatbot isn’t that hard to build. In JavaScript, write a public REST endpoint to connect a Facebook page to some chat logic (botly is a popular option) and deploy the whole thing to run on a cloud platform. Zoom out to the bigger picture, though, and you see that Facebook is just one channel. If you use Skype, Slack, Kik, and digital voice assistants, you’ll have to build six or eight of these endpoints straight away. And chatbots are being asked to handle ever more complex responses, so you better build on a platform of machine learning and natural language processing to keep up. That’s why the question enterprise developers should be asking is not “Which chatbot service do I start with?” but “Which platform will let me crank out a chatbot today and also support multiple channels and integrate with back-end systems as these chatbots take off?”
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Oracle
Published By: Clearswift     Published Date: Jun 09, 2008
Anyone who spends any time online cannot have failed to notice. People are using the Web in new ways; ways that make the 'brochureware' of the early Web experience look and feel decidedly flat. It's a new world, characterised by a wave of new jargon, brands and web based experiences. MySpace. FaceBook.  Wikipedia. Flickr. Twitter. YouTube. Mashups. Blogs. Newsfeeds. Download this white paper for a simple guide to the terms, opportunities and threats that Web 2.0 poses.
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internet security, web 2, web 2.0, clearswift, social media, social networking, facebook, myspace
    
Clearswift
Published By: Webtrends     Published Date: Aug 05, 2011
Improving annual revenue through organic growth is increasingly a top goal for organizations. This Aberdeen research shows that despite economic pressures, best-in-class companies, including Webtrends customers, are able to demonstrate clear value from their marketing campaigns.
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webtrends, multi-channel marketing, website analytics, business intelligence, crm, facebook, social media, mobile measurement
    
Webtrends
Published By: MoreVisibility     Published Date: Mar 17, 2010
By now you'd be hard pressed to find a business that doesn't have some presence within social media channels - but there's a marked difference between having a Facebook Page and actively engaging in effective Social Media Marketing (SMM).
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more visibility, smm, social media marketing, facebook, social networking, tweeting
    
MoreVisibility
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