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Published By: Pardot LLC     Published Date: Jun 09, 2011
Find out how to refine your email campaigns and achieve maximum ROI by following the simple steps of: Tailoring, Testing, Timing, and Tracking.
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content., email campaigns, marketing automation, pardot, tailoring, testing, timing, tracking
    
Pardot LLC
Published By: Inovis     Published Date: Aug 06, 2007
This white paper provides an overview of the growing opportunities for EDI managers and coordinators. It highlights how their role can change from being responsible for implementation of technologies for operational activities to being infrastructure leaders. It shows how they can deliver increased efficiencies and velocity for value chain automation, which increases visibility, control and agility for a business.
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edi, electronic data interchange, electronic data, inovis, supply chain, manufacturing, productivity, infrastructure, bpm, bpa, business process, roi, spend management, cost control, xml
    
Inovis
Published By: Microsoft Dynamics     Published Date: Apr 13, 2007
If your company uses a contact management or customer relationship management (CRM system), you need to ask one additional key question. Does your CRM or contact management system tie your consultative sales, ROI analysis and proposal production process together?
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microsoft, microsoft white paper, crm, customer relationship management, contact management, sales, consultative sales, roi, crm software, microsoft dynamics
    
Microsoft Dynamics
Published By: Acrolinx     Published Date: Apr 01, 2015
Content marketing is one of the highest priorities for today’s marketers, with growth rates for content development and distribution skyrocketing. According to the Content Marketing Institute, for example, 70 percent of marketers are investing more in content marketing than ever before. A recent research report from global market intelligence firm IDC further underscores the point, noting that “building out content marketing as an organizational competency” is one of CMOs’ most important initiatives, second only to measuring ROI. Read this white paper to learn more about the Global Content Impact Index.
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global content impact index, brands, web pages, analysis, content marketing, roi, search marketing, email marketing, website development, emerging marketing, internet marketing, e-commerce
    
Acrolinx
Published By: Netsuite DWASF Leads Display Q1 2015     Published Date: Jan 30, 2015
This white paper covers the types of inefficiencies caused by running disparate business solutions for different departments and how a software platform that unifies critical business processes helps companies grow more rapidly and profitably. This paper reviews numerous case studies of companies that switched from disparate systems to an integrated software suite, and provides an analysis by independent industry expert, Nucleus Research, of customers' ROI from using an integrated software suite.
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integrated business system, business processes, software platform, disparate systems, integrated software suite
    
Netsuite DWASF Leads Display Q1 2015
Published By: Oracle Marketing Cloud     Published Date: Oct 05, 2017
Accountability in marketing means one thing: Can you deliver on what you promised? The good news is that using a data management platform and data-driven marketing can help you improve accountability—especially when it comes to revenue. Because the more you know about your prospects, the more precisely you can market to them at the moment they’re ready to buy. Get this guide to see how revenue accountability can help you cut marketing costs by reducing waste and dramatically improving your ROI.
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Oracle Marketing Cloud
Published By: Skyword     Published Date: Nov 14, 2014
Eventually, you’ll want to move your content strategy past awareness-driven content creation and start converting leads. To show meaningful content ROI, you must have a framework in place to create a diverse array of custom content, and this free eBook will give you the tools and strategy to get started. Download it today!
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content strategy, content marketing, b2c content, b2b content, content marketing platform, content marketing agency, brand content, branded content, branded content marketing, content marketing strategy, content marketing guide, content marketing plan, contentn strategy guide, content marketing strategies, content marketing services, content marketing software, content marketing platform, content marketing solution, original content, web content marketing
    
Skyword
Published By: Five9     Published Date: Aug 16, 2013
Six out of ten contact centers projected to have a cloud-based contact center deployed by the end of 2013. Why? Ultimately, because it will help them be more responsive to their customers, without the prohibitive costs of carrying enough premise-based technology to cover demand spikes. In this concise analysis of two recent contact center executive surveys, Aberdeen Group analysts discuss how cloud-based infrastructure enables contact centers to excel in key activities including center activity reporting, agent performance feedback and more.
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cloud, roi, contact center, crm, solution, technology, premise-based
    
Five9
Published By: F5 Networks Inc     Published Date: Mar 30, 2018
It seems like every day there’s another article about IoT, big data analytics, and cloud architectures—and their unlimited potential for companies trying to gain a competitive edge in this digital world. If your business is in the midst of a digital transformation (and chances are, it is), you’re probably already enjoying some the benefits of the public cloud: economies of scale, preconfigured solutions that can be spun up with a few clicks, utility billing, and more. What you may not have heard, however, is how the shared security model of the public cloud affects your security responsibilities —and how it can be used to your advantage in these multicloud environments.
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roi, cloud, security, architectures, business, economies
    
F5 Networks Inc
Published By: Act-On     Published Date: Jul 08, 2015
Get started on your plan today with this six-step blueprint for developing a high-performance marketing plan.
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marketing, strategy, guide, roi
    
Act-On
Published By: Zebra Technologies     Published Date: Jul 19, 2017
Whether you’re in retail, manufacturing, warehouse management, transportation or healthcare, a mobility solution is a great way to empower your employees to do more. But maximizing the value and success of your mobility solution hinges on one critical decision: choosing the right mobile devices. This white paper takes a look at how choosing the TC51/TC56 for a mobility solution can have a significant impact on the overall success of your initiative.
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device selection, staff collaboration, loyal shopper, delivery driver, mobility solution, device function, operating systems, os security services, consumer devices, security support, android security support, one touch access, scanning, right devices, data capture, durability, touch computer, mobile computers, powerful computing performance, mobile device management
    
Zebra Technologies
Published By: Yello     Published Date: Mar 14, 2016
Use this guide to help you set transparent goals, create a transparent experience and adopt transparent authenticity.
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yello, talent acquisition, transparent authenticity, recruiting transparency, recruitment marketing roi, data-driven performance metrics, roi
    
Yello
Published By: Ektron     Published Date: Jun 03, 2014
Learn the step-by-step process of creating an inbound website with SEO & social strategies
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ektron, seo, social media, roi, website, marketing strategy, website development, emerging marketing
    
Ektron
Published By: RiskWatch     Published Date: Feb 05, 2007
As corporate security policies and compliance regulations are created to address the increasingly dangerous post 9/11 environment, security risk management is becoming an increasingly important tool in corporate governance. Learn more in this white paper by RiskWatch.
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network security, security, compliance, glba, hipaa, risk assessment, risk management, hipaa compliance, return on investment, roi, riskwatch
    
RiskWatch
Published By: Cisco     Published Date: Feb 05, 2013
Read this whitepaper to better understand a migration to the cloud, how to get started, and what the next steps are for your organization.
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private cloud, roi, network, server, virtualization
    
Cisco
Published By: SAS     Published Date: Oct 18, 2017
With the support of SAS, the Internet of Things Institute developed the 2017 Internet of Things ROI Research Study to gather real-world insights, lessons learned and future guidance from current users of IoT technology and advanced analytics. This selective sample of IoT users offers valuable insights to both IoT innovators and organizations still waiting to see how the technology evolves before investing. Multiple business layers and functions have input into IoT decision making. Discover which layer was most critical to success for those organizations that have achieved the highest percentage of their targeted ROI. Learn about the main drivers of success for IoT users achieving higher returns. Lastly, the results highlight six primary factors that can undermine an IoT initiative and how they can be prevented.
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SAS
Published By: Introhive     Published Date: Sep 24, 2013
Connections exist throughout your entire organization. These connections can be leveraged with warm introductions to eliminate the need for cold calling into those key prospects and accounts. Download this white paper to discover how your relationship capital can increase ROI.
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relationship capital, increasing roi, closing deals, sales
    
Introhive
Published By: Rainmaker Systems Inc.     Published Date: Jan 13, 2012
It's a marketer's dream that their company can establish such customer loyalty that the consumer won't ever leave them for their competitors. But in today's highly competitive landscape, it's increasingly difficult to keep your business customers loyal to your brand year after year. Nonetheless, by making it easy for them to renew, you're one step closer to retaining the customer at minimal expense.
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rainmaker, marketing, b2b, crm, customer, renewals, roi
    
Rainmaker Systems Inc.
Published By: Adobe     Published Date: Apr 22, 2016
This guide is intended for creative marketing and business leaders who recognise that the current technologies and processes that support marketing cannot scale with the demand for dynamically relevant, personalised brand experiences. DAM is about more than storage. It’s a strategic enabler of digital transformation.
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marketing, return of investment, roi, digital marketing, online marketing, brand experiences, customer experience
    
Adobe
Published By: Adobe     Published Date: Sep 16, 2016
Every year, consumers demand more personalized content. But the challenge is to deliver that content across new channels, devices, and experiences. Read The Marketer’s Guide to Articulating DAM Return on Investment to learn why a digital asset management solution can be the key to delivering more content, faster. Read the Adobe white paper to learn more about: • Why you need DAM over other content storage solutions • How to make the ROI case for DAM • Companies who have used DAM for success
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adobe, digital, digital asset management, dam, digital asset management system, customer experience, roi, crm & customer care, traditional marketing
    
Adobe
Published By: LiveHive     Published Date: May 26, 2016
Sales teams are continually investing in more and more tools to sell to today's buyer. In response, the sales stack has expanded to address multiple types of sales problems; however, the inability to easily manage and integrate across multiple solutions has become burdensome. Learn more about the money pit of B2B sales and how to turn it into a money maker.
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sales tools, sales strategy, b2b sales, unified platform, sales roi, sales analytics, sales tool integration, sales investments, sales tools, sales technology, sales acceleration, sales email templates, email analytics, sales intelligence, quality connects, engagement analytics, email marketing
    
LiveHive
Published By: App Annie     Published Date: Aug 26, 2016
Using App Annie Intelligence, we dove into the Google Play Store’s major categories to find the top apps and publishers. We also looked at macro trends like emerging market expansion, user retention rates (split by games and non-games), and tactics to optimize your user acquisition on the Android platform. Download the full report to get access to all these findings — and much more.
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app annie, google play, user acquisition, optimization, macro trends
    
App Annie
Published By: SkillSoft IT     Published Date: Feb 02, 2011
In this report, we will take a look at the IT-related activities from the ITPro and AnalystPerspectives collections, as well as the most popular IT and business search terms.
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it topics, itil, cloud computing, 2010 topics, java, programing, oracle, excel, c++, mobile, smartphone android
    
SkillSoft IT
Published By: Dell EMC     Published Date: Oct 13, 2016
Flexibility is important, since many future initiatives—big data, machine learning, emerging technologies, and new business directions—will be built on this cloud structure. No matter what shape your cloud infrastructure takes, Dell EMC converged and hyper-converged platforms and innovations like Dell EMC VscaleTM Architecture, powered by Intel® Xeon® processors, deliver the pathways to scale-up and scale-out, today and tomorrow.
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emc, capex, opex, roi, hyper-converged platforms
    
Dell EMC
Published By: BzzAgent     Published Date: Dec 22, 2010
Learn the truth about measuring the sales impact and ROI of social media
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social media, measurement, roi, word of mouth, social marketing
    
BzzAgent
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