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Published By: Quantcast     Published Date: Jan 25, 2016
With the onset of programmatic buying and real-time media, it is possible to run more targeted advertising than ever before. To effectively leverage these new technologies to drive the best performance and ROI, it's essential to understand how the real-time advertising ecosystem is evolving.
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real-time advertising, programmatic buying, real-time media, targeted advertising, roi, emerging marketing, advertising agencies, internet marketing, marketing research
    
Quantcast
Published By: PGi     Published Date: Oct 01, 2018
Actuellement, les entreprises et les équipes se dispersent de plus en plus et la vitesse pour mener des affaires s’accélère. Ces deux réalités mettent en relief le besoin croissant d’outils fiables permettant aux équipes de travailler, collaborer et engager les clients et les membres de l’équipe avec succès et d’une manière judicieuse. Les webminaires et les conférences web peuvent donner à votre personnel les capacités pour y parvenir.
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PGi
Published By: Clicktale     Published Date: Aug 06, 2015
Web site errors eat away at conversions, KPIs, ROI, and revenues. The key to catching elusive website errors? Focus on the users. In this new ClickTale white paper, learn to identify common user dropoff or abandonment behavior patterns – which traditional tools simply cannot see. Once you pinpoint the errors themselves, you can assess their impact on user experience and conversions, and prioritize remediation.
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website design, user experience, errors, web errors, digital customer experience, website elements, website layouts, web design, web page design, a/b testing, marketing errors, customer loyalty, kpis, manufacturing, website development, advertising agencies, internet marketing, e-commerce
    
Clicktale
Published By: MobileIron     Published Date: Oct 21, 2016
The release of Android for Work, combined with the enterprise upgrades in Lollipop, delivers an outstanding opportunity for companies that have long waited to support Android devices as part of their BYOD mix. It also cements the need for a multi-OS EMM platform that is capable of delivering configurations across Android, iOS, and Windows devices. For organizations that want to take advantage of Android for Work, the first step will be to find an EMM provider with with a comprehensive platform and broad experience with multi-OS deployments to ensure their success. Download now to learn more!
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MobileIron
Published By: MobileIron     Published Date: May 12, 2015
This white paper will provide a technical overview as well as recommendations for IT organizations looking to accelerate Android adoption.
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MobileIron
Published By: Ensighten     Published Date: Jul 25, 2012
This video will teach you how tag management systems increase ROI from 3rd party tags, improve analytics and customer satisfaction.
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web analytics, ensighten, marketing, tag management, tag marketing, internet marketing, insighten, universal tag, e-commerce, tag management roi, flash tagging, mobile tagging, universal tag, tag management systems, 3rd party tags, tms
    
Ensighten
Published By: BetterUp     Published Date: Aug 14, 2018
"As HR investments become more data-driven, coaching must deliver on its ROI evidence gap. At BetterUp, we’ve created a model that can effectively measure the impact of coaching on the bottom line. Download our paper to learn: - How coaching ROI has been measured in the past, and why these methods are flawed - Which inputs are factored into our ROI algorithm - How we map the ROI of coaching to tangible business results"
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human resource technology
    
BetterUp
Published By: BetterUp     Published Date: Dec 05, 2018
"As HR investments become more data-driven, coaching must deliver on its ROI evidence gap. At BetterUp, we’ve created a model that can effectively measure the impact of coaching on the bottom line. Download our paper to learn: - How coaching ROI has been measured in the past, and why these methods are flawed - Which inputs are factored into our ROI algorithm - How we map the ROI of coaching to tangible business results"
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BetterUp
Published By: Rocket Fuel     Published Date: Mar 04, 2015
Remember back in the day when digital advertising was simple to understand? Like popping open the hood of a 1972 Ford, all the parts were simple and visible, and how they fit together was intuitive. It made sense. Now? Piecing together the modern digital advertising ecosystem is like trying to assemble a spaceship in your living room. But as Rocket Fuel Director of Artificial Intelligence Michael Benisch explains in our latest whitepaper, using advanced systems to buy media programmatically doesn't have to be overwhelming. Michael will take you "under the hood" of programmatic buying and walk you through the process of how and why a consumer sees the ads they see. Download the whitepaper and pop open the hood before choosing a programmatic partner.
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programmatic, programmatic partner, digital advertising, programmatic advertising, online advertising, ad platform, digital marketing, ad network, media buying, real-time bidding, digital media buys, big data, artificial intelligence, programmatic media buying, always-on marketing, dsp, big data marketing, optimize advertising performance, fixed-price bid models, marketing roi
    
Rocket Fuel
Published By: Looker     Published Date: Dec 03, 2015
Everywhere you look, companies are using external-facing analytics to maximize the value derived from their data assets, by moving customers up the value chain, increasing stickiness, and offering a more competitive product on the marketplace. Listen to learn about embedding BI software, including; • Top uses cases for embedding business intelligence software • Case studies from different companies currently embedding BI • Build vs buy considerations • Evaluating ROI
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Looker
Published By: Kaon     Published Date: Jul 07, 2011
In this complimentary white paper, discover how new interactive technologies allow companies to obtain quick ROIs - in the hundreds of thousands - while creating emotional customer connections at events. Learn how your 2011 marketing programs will generate greater ROI with new interactive marketing technologies.
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kaon interactive, roi, marketing technologies, virtual product demonstrations, trade show trends, sales team, virtual technology
    
Kaon
Published By: Windstream     Published Date: Apr 03, 2014
The majority of companies (82%) that implement a unified communications solution (UC) earn a positive ROI. Learn more about the benefits of UC and how to build a business case.
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Windstream
Published By: Windstream     Published Date: Apr 17, 2013
One of the great challenges in deploying a Unified Communications (UC) solution is determining the ROI for the expenditure. Learn how Windstream Communications will work with you to understand how your business operates and has the ability to integrate UC into your business processes.
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windstream, windstream communications, unified communications, ip networks, voip, communications, wireless, roi, it budget
    
Windstream
Published By: Trillium Software     Published Date: May 19, 2011
Insurers must combine information from disparate systems, applications, and business units to create an enterprise view of risk. By developing a process to incorporate geocodes into location intelligence, insurers can build a more accurate assessment of risk.
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trillium software, underwriting risk, insurers, location intelligence, geocodes, risk management, granularity, risk models, cat, centroid, collective catastrophe, multilingual data, risk exposure
    
Trillium Software
Published By: Sophos     Published Date: Jul 01, 2013
Gone is the day of the corporate-issued BlackBerry device. With its finely ingrained policies, BlackBerry was once the go-to mobile device for security-savvy enterprises. Research from IDC shows that iPhone and Android now hold over 80% of market share, with Windows Phone 8 and BlackBerry completing for the third spot. The rising trend of mobility consumerization has reached a point where it is increasingly difficult for IT organizations to settle on a standard mobile device. This whitepaper will help you identify each device platform’s security features—and choose the right platform for your business.
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mobile device, security
    
Sophos
Published By: Fathom SEO     Published Date: Jan 28, 2008
Learn what not to do when launching a search engine optimization (SEO) campaign to attract more visitors, leads and sales. This guide covers keyword performance, ROI considerations, holistic approaches and ranking analysis.
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seo, search engine, sem, search marketing, search engine marketing, meta, meta tags, natural search, keywords, traffic generation, site traffic, web traffic, fathom, fathom seo
    
Fathom SEO
Published By: Sprinklr     Published Date: Sep 28, 2017
75% of today’s S&P 500 companies will be replaced by 2027. It’s a tenuous time to be a marketing leader - many of the strategies that have worked in the past are no longer relevant. Learn how companies like Microsoft, LVMH, and IBM are approaching digital transformation.
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customer experience, marketing strategy, marketing performance, roi, digital marketing, digital advertising, paid media, earned media, owned media, social media, social advertising
    
Sprinklr
Published By: Sprinklr     Published Date: Apr 02, 2018
75% of today’s S&P 500 companies will be replaced by 2027. It’s a tenuous time to be a marketing leader - many of the strategies that have worked in the past are no longer relevant. Learn how companies like Microsoft, LVMH, and IBM are approaching digital transformation.
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customer experience, marketing strategy, marketing performance, roi, digital marketing, digital advertising, paid media, earned media, owned media, social media, social advertising
    
Sprinklr
Published By: HubSpot, Inc.     Published Date: Jun 11, 2010
This 30-page complimentary guide was prepared by a team of professional observers, bloggers, consultants and users of Facebook business pages.
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hubspot, facebook, social media, marketing, blog, bloggers, blogging, page, business page, traffic, roi, branding
    
HubSpot, Inc.
Published By: LifeSize, a division of Logitech     Published Date: Jan 12, 2011
As an industry expert in VoIP and UC technologies, I am personally declaring "2011 as the Year of Videoconferencing". Yes videoconferencing is here and it's going mainstream - BIG time. Read this white paper to find out why.
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lifesize, roi, telecommunication, voip, web conferencing, broadband, bandwidth
    
LifeSize, a division of Logitech
Published By: Conductor     Published Date: Apr 09, 2013
SEO is increasingly maturing in the organization and with increased resources, budget and technology adoption occurring in the last year, expectations are that it will grow even further in 2013. Search’s influence in the organization has grown to such an extent that search is now found second most commonly in its own separate department, something unheard of only a few short years ago. Check out this whitepaper to learn how leveraging SEO technology can grow your organization’s online market share in 2013.
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seo, seo technology, budget, roi, search engine optimization, digital marketing, online marketing
    
Conductor
Published By: Success Factors     Published Date: Aug 19, 2014
Five High-ROI Business Drivers for Implementing a Talent Management Program
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success factors, engage candidates, hiring process, candidate advocates, recruiting strategies, talent, hiring managers
    
Success Factors
Published By: Siperian     Published Date: Mar 29, 2007
Master Data Management (MDM) has made the CIO's technology short-list.  This paper addresses issues related to data governance, the business master, building on proven success, and ROI.  
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mdm, master data management, it management, return on investment, roi, rdi, reference data management, governance, siperian
    
Siperian
Published By: Wildfire Interactive     Published Date: Jul 16, 2012
Given that Facebook alone has nearly a billion users, the possibilities are too significant to ignore. But how do you tap into the full potential? Our best practices ROI report focuses on 6 social marketing success stories from 5 different industries-each demonstrating a significant positive ROI for the featured brand.
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social media, internet marketing, roi, higher roi, grow, engage, branding, monetize, understand user, social media influence
    
Wildfire Interactive
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