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White Paper Published By: Adobe     Published Date: Oct 15, 2013
Download the latest Econsultancy Quarterly Digital Intelligence Briefing, created in partnership with Adobe, to see the latest research about media optimization—including the fact that only one-fifth of companies are actually optimizing media and tracking performance across channels.
Tags : 
paid media, advertising, optimizing, adobe, adobe media optimizer
    
Adobe
White Paper Published By: Crimson Hexagon     Published Date: Oct 10, 2013
Through deep analysis of social data, we seek to discover opportunities for agencies to streamline the production of compelling content to incorporate into a pitch deck. We discuss our research findings, and explain the implications for creative, media, and full-service agencies.
Tags : 
social intelligence, agency pitch, analytics, campaign roi, social media
    
Crimson Hexagon
White Paper Published By: Crimson Hexagon     Published Date: Oct 10, 2013
Download this case study to learn the results from contextual analysis of millions of social media conversations surrounding Vine before and after the launch of Instagram video.
Tags : 
instagram, vine, consumer insights, online conversation, mobile video sharing
    
Crimson Hexagon
Case Study Published By: Seamless     Published Date: Mar 29, 2013
Download this case study to view this survey that shows providing food at work improves employee satisfaction and collaboration.
Tags : 
food, fuel, productive, office, improve
    
Seamless
White Paper Published By: IBM     Published Date: Mar 28, 2013
Find out how organizations can use social approaches to create meaningful business value. This report is based on responses from more than 1,100 individuals and interviews with more than two dozen executives from leading organizations.
Tags : 
social business, business, organizations, social media, workforce productivity
    
IBM
White Paper Published By: Act-On     Published Date: Mar 20, 2013
In this white paper, learn how top performing organizations approach digital engagement to maximize success, how to avoid pitfalls and lessons learned by top performers in 2012 and critical strategies that should be incorporated into your 2013 plan.
Tags : 
deep dive, rules of engagement, rules of digital engagement, new rules, act on
    
Act-On
White Paper Published By: Jive     Published Date: Mar 14, 2013
4 ways to turn reps into top performers
Tags : 
jive, jive software, content-centric, social tools, advertising agencies
    
Jive
White Paper Published By: Turn     Published Date: Mar 13, 2013
Advertising: Bridging TV & Internet
Tags : 
digital marketing, multichannel marketing, advertising, television advertising, internet advertising
    
Turn
White Paper Published By: Turn     Published Date: Mar 13, 2013
Tech for Cross-Channel Ad Targeting
Tags : 
cross-channel ad targeting, advertising strategy, real-time bidding, digital marketing, advertising agencies
    
Turn
White Paper Published By: Turn     Published Date: Mar 13, 2013
5 Reasons to Care About 10 Milliseconds
Tags : 
real-time bidding, media strategy, digital marketing, advertising agencies, internet marketing
    
Turn
White Paper Published By: Turn     Published Date: Mar 13, 2013
3 Keys to Look-Alike Modeling
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look-alike modeling, targeting, predictive modeling, predictive models, advertising strategy
    
Turn
White Paper Published By: Oracle     Published Date: Mar 06, 2013
Getting sales territories and their associated incentive compensation plans perfect is a challenge even for the most seasoned of sales executives.
Tags : 
oracle, crm, data vs instinct, sales performance, advertising agencies
    
Oracle
Webinar Published By: GoldMine     Published Date: Feb 28, 2013
Watch this demo and learn how to use GoldMine to help you manage your most precious asset, your business relationships--now on the iPad and iPhone
Tags : 
social media tools, social media integration, goldmine, facebook, linkedin
    
GoldMine
White Paper Published By: Seamless     Published Date: Feb 26, 2013
Whether you have a formal food program or only cater occasional meetings, the true cost of providing food for the office is much larger than simply the cost of the food. Online ordering and billing services can help address each of these issues.
Tags : 
food, cater, meetings, cost, seamless
    
Seamless
White Paper Published By: Return Path     Published Date: Jan 29, 2013
Measuring your data can be difficult, but knowing what to do next is even harder. Identify issues quickly with the “Email Metrics Troubleshooter” checklist, so you can focus less time on identifying problems and more time on reaching your goals.
Tags : 
email failure, high unsubscribe rate, low click-through rate, drop in open rate, low response rate
    
Return Path
White Paper Published By: Return Path     Published Date: Jan 29, 2013
The need for marketers to improve their optimization practices has led Return Path and the Relevancy Group to explore the state of email marketing measurement and analysis, as well as its role and impact on marketing performance.
Tags : 
email marketing optimization practices, audience segmentation, inbox placement, email program results, email marketing performance
    
Return Path
White Paper Published By: Rocket Fuel     Published Date: Jan 28, 2013
This whitepaper explains the fundamentals of programmatic buying, and what it can do to propel your digital marketing. It also explains the key concepts you must understand in order to access the huge profit potential of programmatic buying.
Tags : 
media buying, programmatic buying, real time bidding, emerging marketing, advertising agencies
    
Rocket Fuel
White Paper Published By: Bridgeline Digital     Published Date: Jan 25, 2013
Marketers everywhere should be considering how to revamp their digital marketing strategy to cope with the mobile takeover. Download our latest eBook and explor the advantages of taking your web presence into the mobile era.
Tags : 
web design, marketing strategy, mobile marketing, web strategy, advertising agencies
    
Bridgeline Digital
Webinar Published By: Verint     Published Date: Jan 16, 2013
Your customers have a big voice, and they're using it all the time. Verint helps you put the voice of the customer to work for you, resulting in an experience that your customers will never forget.
Tags : 
customer experience, customer experience management, customer engagement, verint, vovici
    
Verint
White Paper Published By: Bazaarvoice     Published Date: Jan 09, 2013
If you're still struggling to understand how social really impacts your brand health, it's time to get focused. This step-by-step guide shows you how brands win big by engaging consumers in the purchase path.
Tags : 
social strategies, brand health, consumer engagement, consumer insights, case studies
    
Bazaarvoice
White Paper Published By: StoryDesk     Published Date: Jan 04, 2013
What makes for a winning iPad presentation app for sales teams? How can interactivity keep prospects' attention focused? How can you use technology to make your message more memorable? Learn the answers to these questions and more.
Tags : 
advertising agencies
    
StoryDesk
White Paper Published By: Bronto     Published Date: Jan 03, 2013
In light of the increasing use of preview panes, filters and the default blocking of images in popular email clients such as Outlook, Gmail and AOL, Bronto has outlined design best practices that will help you successfully reach your audience.
Tags : 
esp, email marketing, retail, automation, automated
    
Bronto
White Paper Published By: Bronto     Published Date: Jan 03, 2013
While most marketers would agree that the more data we have, the better; it's important we focus on collecting the "right" data and using it sensibly to execute effective email, mobile, and social marketing campaigns.
Tags : 
esp, email marketing, retail, automation, automated
    
Bronto
White Paper Published By: Bronto     Published Date: Jan 03, 2013
With the proliferation of SPAM and other unwanted email, getting your message to the inbox and opened has become a significant challenge.
Tags : 
esp, email marketing, retail, automation, automated
    
Bronto
White Paper Published By: Bronto     Published Date: Jan 03, 2013
If you're an online merchant, finding the right long-term Email Service Provider (ESP) is absolutely critical to your success. Your revenue depends on it!
Tags : 
esp, email marketing, retail, automation, automated
    
Bronto
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