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White Paper Published By: Wyng     Published Date: Nov 02, 2016
Wyng Offers Insights Into top performing Digital Marketing Campaigns and Techniques.
Tags : 
emerging marketing, social media, advertising agencies, internet marketing, crm & customer care
    
Wyng
White Paper Published By: Mindtree     Published Date: Feb 10, 2016
Digital transformation requires a strong digital foundation for offering personalization. Consider how you want to engage and retain customers, generate more revenue or transform operations.
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personalized marketing, personalization strategy, personalization trends, personalization solutions, personalization best practices
    
Mindtree
White Paper Published By: Meltwater     Published Date: Apr 13, 2016
Chances are, you’ve already seen a lot of buzz around content marketing and its effectiveness as a marketing tactic. But what exactly is content marketing?
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marketing, content marketing, best practices, business optimization, public relations
    
Meltwater
White Paper Published By: Socialbakers     Published Date: Jan 20, 2015
In this exclusive report, you’ll find out how to use deep social media data to pursue new clients, perfect your data-driven pitches, and master the results with custom, easy-to-read reporting. It’s a data world, and agencies need to bring the best insights on the market to win new clients and keep existing business. This guide will get you started.
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benefits of using social media data, social media, advertising agencies
    
Socialbakers
Webinar Published By: Oracle     Published Date: Dec 07, 2012
Oracle Fusion Free Live Webinar
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oracle, crm, free webinar, cloud service, oracle fusion
    
Oracle
Webinar Published By: Quantcast     Published Date: Jan 25, 2016
With the onset of programmatic buying and real-time media, it is possible to run more targeted advertising than ever before. To effectively leverage these new technologies to drive the best performance and ROI, it's essential to understand how the real-time advertising ecosystem is evolving.
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real-time advertising, programmatic buying, real-time media, targeted advertising, roi
    
Quantcast
White Paper Published By: Clicktale     Published Date: Aug 06, 2015
Web site errors eat away at conversions, KPIs, ROI, and revenues. The key to catching elusive website errors? Focus on the users. In this new ClickTale white paper, learn to identify common user dropoff or abandonment behavior patterns – which traditional tools simply cannot see. Once you pinpoint the errors themselves, you can assess their impact on user experience and conversions, and prioritize remediation.
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website design, user experience, errors, web errors, digital customer experience
    
Clicktale
White Paper Published By: SmartFocus     Published Date: Sep 04, 2015
1,75 Mrd. Menschen besitzen heute ein Smartphone. Somit können Ihre Kunden permanent online sein. Deshalb ist es für den Kampagnenerfolg entscheidend, das mobile Benutzererlebnis zu verstehen und sicherzustellen, dass alle Teile Ihrer Kampagne für die mobile Nutzung optimiert sind. Wenn Sie nicht handeln, leidet Ihre Kundenbindung. Schlimmstenfalls wandern Ihre besten Kunden zur Konkurrenz ab. Unsere einfach zu implementierenden Tipps fürs mobile Marketing können auch Ihnen helfen, Kampagneneffizienz zu steigern und Wettbewerbsvorteile zu sichern.
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mobiles marketing, personalisierung, kontextualisierung, kundenreise, kundenverhalten
    
SmartFocus
White Paper Published By: Oracle     Published Date: Dec 18, 2012
Social commerce represents a powerful opportunity to engage your new and existing customers.
Tags : 
crm, oracle, marketing, social catalog, customers
    
Oracle
White Paper Published By: Return Path     Published Date: Jan 29, 2013
The need for marketers to improve their optimization practices has led Return Path and the Relevancy Group to explore the state of email marketing measurement and analysis, as well as its role and impact on marketing performance.
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email marketing optimization practices, audience segmentation, inbox placement, email program results, email marketing performance
    
Return Path
White Paper Published By: Oracle     Published Date: Feb 24, 2015
Oracle commissioned Forrester to interview 498 marketing decision-makers from across the US and Europe, finding that most companies are in the process of evolving marketing practices, but on average they are only about halfway to the goal of becoming customer obsessed or modern marketers. Read all the results. Get the report.
Tags : 
oracle, forrester, brand management, digital marketing, marketing automation
    
Oracle
White Paper Published By: Tapinfluence     Published Date: Jun 07, 2016
The rise of digital in the marketing mix has brought a whirlwind of change to the agency space, from work being brought in house to competition from consultancies and service providers. What an agency looks like in just five years is going to be tremendously different from the traditional model we know today.
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marketing, content marketing, best practices, business optimization, best practices
    
Tapinfluence
White Paper Published By: StoryDesk     Published Date: Jan 04, 2013
What makes for a winning iPad presentation app for sales teams? How can interactivity keep prospects' attention focused? How can you use technology to make your message more memorable? Learn the answers to these questions and more.
Tags : 
advertising agencies
    
StoryDesk
White Paper Published By: Adobe     Published Date: Mar 16, 2016
Whether your company seeks experienced pros or the brightest grads, competition is fierce to get the best offer to the right candidate ASAP.
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emerging marketing, social media, advertising agencies, crm & customer care, traditional marketing
    
Adobe
White Paper Published By: Aberdeen Group     Published Date: Nov 13, 2015
This report examines the pressing need to break down data silos due to the damage they cause to analytical initiatives and user engagement. Read this report to find out more.
Tags : 
customer acquisition, marketing leads, marketing challenges, marketing messages, contact management
    
Aberdeen Group
White Paper Published By: Aberdeen Group     Published Date: Nov 23, 2015
This report examines the pressing need to break down data silos due to the damage they cause to analytical initiatives and user engagement. Read this report to find out more.
Tags : 
customer acquisition, marketing leads, marketing challenges, marketing messages, contact management
    
Aberdeen Group
White Paper Published By: Zuberance     Published Date: Feb 11, 2012
In the social media era, Word of Mouth can make or break a hotel. Download the whitepaper to learn how to find and activate your most enthusiastic guests (AKA "Brand Advocates") to recommend your hotel, boosting ratings and bookings.
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hospitality, travel, software, consumer electronics, restaurants
    
Zuberance
Webinar Published By: SurveyMonkey     Published Date: Oct 26, 2015
97% of customers say they’re likely to tell friends or family about an outstanding customer experience. And collecting customer feedback can help you fuel a reputation for great customer care.
Tags : 
surveymonkey, salesforce, sfdc, service, customer experience
    
SurveyMonkey
Webinar Published By: SurveyMonkey     Published Date: Oct 26, 2015
Check out our latest on-demand webinar with Eventbrite’s Global Director of Metro Marketing, Eric Meyerson, to hear how Eventbrite successfully uses data to track brand awareness and monitor the competition.
Tags : 
surveymonkey, customer experience, customer care, reputation, emerging marketing
    
SurveyMonkey
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